Creative Details

Quality Score: 10/10

The advertisement promotes Book Outlet's Black Friday deals, highlighting special pricing on fiction books at $5.99 or less, encouraging customers to shop.

Creative Information

CID:	fba96c1c-1baa-4314-8bca-43c41fabed09
CRID:	25_lvcxe1a2
Domain:	bookoutlet.ca
Seat:	TTD
Size:	728x90
Bid:	$1.82
Timestamp:	12/22/2025, 5:30:34 PM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	12/22/2025, 5:30:49 PM	6.05s
adomain_analysis	success	12/22/2025, 5:30:38 PM	2.67s
adomain_capture	success	12/22/2025, 5:30:35 PM	0.18s
ad_render	success	12/22/2025, 5:30:43 PM	7.68s
brand_mapping	success	12/22/2025, 5:30:34 PM	0.12s

Analysis Results

Ad Format: banner

Brands: BookOutlet

Size:

728x90

Data Transferred:

225.58 KB

Render Time:

6.69 Seconds

Creative Inferred IAB Categories:

Arts & Entertainment (IAB1)
Shopping (IAB22)

Creative Inferred IAB Ad Products:

Books and Audio Books (1422)
Retail (1494)

Domain Inferred IAB Categories:

Arts & Entertainment (IAB1)
Shopping (IAB22)

Domain Inferred IAB Ad Products:

Books and Audio Books (1422)
Retail (1494)
eCommerce (1499)

Total Ad Size:

244.67 KB

Requests Made:

URL	Size (KB)
https://ad.adsrvr.org/y264yid/vxk9wpb/lvcxe1a2_728x90.gif?cb=277115	194.68
https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=es080b1_ejsdg9k_lvcxe1a2&c=tradedesk01cont1&js=pmw0&w=728&h=90&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=	21.18
https://choices.trustarc.com/get?name=pmw2.js	19.05
https://cdn.doubleverify.com/dvtp_src.js?ctx=818052&cmp=DV140326&sid=TTD&plc=dispview&advid=818053&adsrv=163&btreg=&btadsrv=&dvtagver=6.1.src&DVP_TTD_1=y264yid&DVP_TTD_2=vxk9wpb&DVP_TTD_3=ejsdg9k&DVP_TTD_4=es080b1&DVP_TTD_6=kargo&DVP_HAS_VIEW=0&rtsurl=https%3A%2F%2Fenduser.adsrvr.org%2Fenduser%2Fdv%2F%3Frtb%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-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..%26pie%3D	8.93
https://vam-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=7475fab5-94f2-478d-bc50-cd669422857f&crid=lvcxe1a2&wp=1.8216734&aid=ca431367-c21e-4dcc-a72f-79af3c8aa85f&wpc=USD&sfe=1b5df5c4&puid=86c4923e-1b47-e7fb-6f01-2aad58ad1272&bdc=131&tdid=63148f86-0706-470e-b76b-edbb359594bc&uidd=YyaazBY0jM60qHoga5QG5CGC2Z-Vf1o-cb75AF8DxoQimAxU&pid=y264yid&ag=ejsdg9k&adv=vxk9wpb&sig=1zdcYSpP2Z_1sO5DHU7aedjsd4WBYrMbfQZu8zIMsf8U.&bp=7.63546697145347&cf=9675837&fq=0&td_s=www.cbsnews.com&rcats=v8t,enb,y29&mste=www.cbsnews.com&mfld=2&mssi=&mfsi=&uhow=70&agsa=&rgz=28655&svbttd=1&dt=PC&osf=Windows&os=Windows10&br=Chrome&rlangs=en&mlang=&svpid=109&did=&rcxt=Other&lat=35.731900&lon=-81.709100&tmpc=10.800000000000011&daid=&vp=0&osi=&osv=&bffi=41&nond=0&testid=iavc1%20&cc=1~KLUv_WNa1XJFVQB9CQDzkUTeAKSegTxvII83gOcN3PUM2PUMWLUK3LFoCCBiCeR5AnlM2SgKcYFklkZc4Imsl4Ep4wB8IBkk8IW1EoeAlbUShwAUPwAVc8DOHGDHHGBlDoDCur0BQ9gBOVg7AXgpwHoC2ngBUHwASGyAvABXHwALFa_m0Vqvz7ACDNnS5Lcg-a27j2nQ1q5hC0q7lYTdCtLbysFqoWK1QH1EWog-Iq083X5SU_i0dnDgEMuwL0uQAGGPkiU1LhBLkceCwmIl0QLm6Amz3P9Txfogsb474rQKlRLjcqVc25R449FcwrQ6VS6JcDUFn5n253m27vjOLQc8p-K1U8_NsIZcMCsIh48hk6afszcFRhhhIopaVZUGywAcBvx_zvCyy0Hdu4tkkTmQMuHPJJsjp080HwI.&dur=1~KLUv_WMFoCgkCwH1BACDBxoWyCGJAT6qC8hguUSHRTbVWzmZhIm3gB0kHYP5JyMlpwx6U5MAJjnjLYCj3bz0zm7e2GXfSehx7qDeMcOudhdKibu5o-SBjj3weJRbosMiWy9iapJyypmGo-nwAsDdBHUf0y0k318-ARH84jYqV23d9HNmz9TzluYfyxPqvDnW98FbC8MEth1GNgQk5poHcxl-c7rzGKEPa_BzAw..&durs=IbTbdA&crrelr=&fpa=239&pcm=3&vc=12&said=e4ca0599-d694-402a-9924-cefd4f0aea68&ict=WiFi&auct=1&im=1&mc=cf8d6330-87a5-47ff-86ff-9ef3a9bdeedb&idl=XY30072dI4W9aKPMeAEXPtnLkBhgZGDtNMCZFwesA5sDSjK1s&ev=DmVvrKfOwhRIKcHoLpttpqayiTe2anoLlkz3lGjU1CU.&rsv=89.1637161738922&abr=5def3388-e711-4f23-90ad-43e48752f6c7&tail=1	0.79
https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=es080b1_ejsdg9k_lvcxe1a2&w=728&h=90&c=3369	0.04
https://tps.doubleverify.com/visit.jpg?ctx=818052&cmp=1619415&dvtagver=6.1.src&tgjsver=9164&jsver=9164&napr=LoadTagError__failedToLoadDVM__NotFound&cerrt=2&flvr=0&ee_dp_dvtptrace=TagUrl%3Dhttps%253A%252F%252Fcdn.doubleverify.com%252Fdvtp_src.js%253Fctx%253D818052%2526cmp%253DDV140326%2526sid%253DTTD%2526plc%253Ddispview%2526advid%253D818053%2526adsrv%253D163%2526btreg%253D%2526btadsrv%253D%2526dvtagver%253D6.1.src%2526DVP_TTD_1%253Dy264yid%2526DVP_TTD_2%253Dvxk9wpb%2526DVP_TTD_3%253Dejsdg9k%2526DVP_TTD_4%253Des080b1%2526DVP_TTD_6%253Dkargo%2526DVP_HAS_VIEW%253D0%2526rtsurl%253Dhttps%25253A%25252F%25252Fenduser.adsrvr.org%25252Fenduser%25252Fdv%25252F%25253Frtb%25253DdD0xJmlpZD03NDc1ZmFiNS05NGYyLTQ3OGQtYmM1MC1jZDY2OTQyMjg1N2YmY3JpZD1sdmN4ZTFhMiZ3cD0ke0FVQ1RJT05fUFJJQ0V9JmFpZD1jYTQzMTM2Ny1jMjFlLTRkY2MtYTcyZi03OWFmM2M4YWE4NWYmd3BjPVVTRCZzZmU9MWI1ZGY1YzQmcHVpZD04NmM0OTIzZS0xYjQ3LWU3ZmItNmYwMS0yYWFkNThhZDEyNzImYmRjPTEzMSZ0ZGlkPTYzMTQ4Zjg2LTA3MDYtNDcwZS1iNzZiLWVkYmIzNTk1OTRiYyZ1aWRkPVl5YWF6Qlkwak02MHFIb2dhNVFHNUNHQzJaLVZmMW8tY2I3NUFGOER4b1FpbUF4VSZwaWQ9eTI2NHlpZCZhZz1lanNkZzlrJmFkdj12eGs5d3BiJmJwPTcuNjM1NDY2OTcxNDUzNDcmY2Y9OTY3NTgzNyZmcT0wJnRkX3M9d3d3LmNic25ld3MuY29tJnJjYXRzPXY4dCxlbmIseTI5Jm1zdGU9d3d3LmNic25ld3MuY29tJm1mbGQ9MiZtc3NpPSZtZnNpPSZ1aG93PTcwJmFnc2E9JnJnej0yODY1NSZzdmJ0dGQ9MSZkdD1QQyZvc2Y9V2luZG93cyZvcz1XaW5kb3dzMTAmYnI9Q2hyb21lJnJsYW5ncz1lbiZtbGFuZz0mc3ZwaWQ9MTA5JmRpZD0mcmN4dD1PdGhlciZsYXQ9MzUuNzMxOTAwJmxvbj0tODEuNzA5MTAwJnRtcGM9MTAuODAwMDAwMDAwMDAwMDExJmRhaWQ9JnZwPTAmb3NpPSZvc3Y9JmJmZmk9NDEmbm9uZD0wJnRlc3RpZD1pYXZjMSUyMCZjYz0xfktMVXZfV05hMVhKRlZRQjlDUUR6a1VUZUFLU2VnVHh2SUk4M2dPY04zUFVNMlBVTVdMVUszTEZvQ0NCaUNlUjVBbmxNMlNnS2NZRmtsa1pjNEltc2w0RXA0d0I4SUJrazhJVzFFb2VBbGJVU2h3QVVQd0FWYzhET0hHREhIR0JsRG9EQ3VyMEJROWdCT1ZnN0FYZ3B3SG9DMm5nQlVId0FTR3lBdkFCWEh3QUxGYV9tMFZxdno3QUNETm5TNUxjZy1hMjdqMm5RMXE1aEMwcTdsWVRkQ3RMYnlzRnFvV0sxUUgxRVdvZy1JcTA4M1g1U1VfaTBkbkRnRU11d0wwdVFBR0dQa2lVMUxoQkxrY2VDd21JbDBRTG02QW16M1A5VHhmb2dzYjQ3NHJRS2xSTGpjcVZjMjVSNDQ5RmN3clE2VlM2SmNEVUZuNW4yNTNtMjd2ak9MUWM4cC1LMVU4X05zSVpjTUNzSWg0OGhrNmFmc3pjRlJoaGhJb3BhVlpVR3l3QWNCdnhfenZDeXkwSGR1NHRra1RtUU11SFBKSnNqcDA4MEh3SS4mZHVyPTF-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..%252526pie%25253D%3BDvmUrl%3Dhttps%253A%252F%252Fcdn.doubleverify.com%252Fdv-measurements9164.js%3BCurrentUrl%3Dabout%253Asrcdoc&ee_dp_dvtpurl=https%3A%2F%2Fcdn.doubleverify.com%2Fdvtp_src.js%3Fctx%3D818052%26cmp%3DDV140326%26sid%3DTTD%26plc%3Ddispview%26advid%3D818053%26adsrv%3D163%26btreg%3D%26btadsrv%3D%26dvtagver%3D6.1.src%26DVP_TTD_1%3Dy264yid%26DVP_TTD_2%3Dvxk9wpb%26DVP_TTD_3%3Dejsdg9k%26DVP_TTD_4%3Des080b1%26DVP_TTD_6%3Dkargo%26DVP_HAS_VIEW%3D0%26rtsurl%3Dhttps%253A%252F%252Fenduser.adsrvr.org%252Fenduser%252Fdv%252F%253Frtb%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-S0xVdl9XTUZvQ2drQ3dIMUJBQ0RCeG9XeUNHSkFUNnFDOGhndVVTSFJUYlZXem1aaEltM2dCMGtIWVA1SnlNbHB3eDZVNU1BSmpuakxZQ2ozYnowem03ZTJHWGZTZWh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