Creative Details

Quality Score: 10/10

The advertisement promotes the benefits of a Smart Meter from nationalgrid, emphasizing its role in enhancing energy efficiency.

Creative Information

CID:	ffb90503-2846-43d4-af90-c0e421dc9d01
CRID:	2_206_495382
Domain:	nationalgridus.com
Seat:	BSW
Size:	300x250
Bid:	$0.21
Timestamp:	12/22/2025, 5:29:28 PM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	12/22/2025, 5:29:49 PM	3.90s
adomain_analysis	success	12/22/2025, 5:29:33 PM	4.03s
adomain_capture	success	12/22/2025, 5:29:29 PM	0.18s
ad_render	success	12/22/2025, 5:29:45 PM	16.70s
brand_mapping	success	12/22/2025, 5:29:28 PM	0.11s

Analysis Results

Ad Format: banner

Brands: National Grid

Size:

300x250

Data Transferred:

804.74 KB

Render Time:

7.90 Seconds

Creative Inferred IAB Categories:

Home & Garden (IAB10)
Technology & Computing (IAB19)

Creative Inferred IAB Ad Products:

Energy Services (1031)
Green Energy (1032)

Domain Inferred IAB Categories:

Business (IAB3)
Personal Finance (IAB13)
Technology & Computing (IAB19)

Domain Inferred IAB Ad Products:

Electric Power Industry (1030)
Energy Services (1031)
Gas and Electric Services (1403)
Utilities Apps (1438)

Total Ad Size:

823.92 KB

Requests Made:

URL	Size (KB)
https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js	227.08
https://s0.2mdn.net/879366/express_html_inpage_rendering_lib_200_287.js	116.69
https://ad.doubleclick.net/ddm/adj/N46002.1172840ADTHEORENTINC2/B33582691.422772533;dc_ver=106.314;dc_eid=40004001;sz=300x250;u_sd=1;gdpr_consent=AUDIT;nel=1;kw=105f25d0-ca79-11f0-af8b-42010ab20260;dc_adk=2027040027;ord=c5pqu3;click=https%3A%2F%2Frtb.adentifi.com%2FClicks%3FcrId%3D495382%3BsId%3D775883%3BlId%3D103909%3BcId%3D19824%3BadExchange%3DBidSwitch%3Baction%3Dclick%3BadId%3D105f25d0-ca79-11f0-af8b-42010ab20260%3BadThdId%3D85089c6763fab80ccf7b8d05bebdfcb4%3BengineId%3D2887291973975212095%3BdIp%3DNzYuMzcuMjYuNDM%3BdIpv6%3D%3BadThdIdCode%3DWEB_MD5_V4%3BdealId%3D0%3BgeoId%3D167493%3BinventoryId%3D241580%3BrtdmIndicator%3D1%3Btimestamp%3D1764128176%3Blat%3DNDIuOTM%3Blong%3DLTc4Ljg1%3Bdma%3DNTE0%3BstateCode%3D%3Bzip%3DMTQyMTQ%3Bbsc%3DAUDIT%3Bredir%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=n2KEjo*U0i;gcsr=m;stc=1;chaa=1;sttr=65;prcl=s	85.63
https://www.googletagservices.com/dcm/impl_v106.js	68.78
https://cdn.jsdelivr.net/gh/tumult/hype-runtime/HYPE-772.thin.min.js	55.58
https://ep1.adtrafficquality.google/bg/ppjhCdp1LMNpc7maSzUD5dObPmw5eK7rW7lX9QBIJgA.js	53.58
https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js	42.74
https://choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=19824&c=adtheorent01cont495382&w=300&h=250&js=pmw0&plc=tr&uid=85089c6763fab80ccf7b8d05bebdfcb4	20.43
https://choices.trustarc.com/get?name=pmw2.js	19.05
https://s0.2mdn.net/sadbundle/11508047016064389763/Efficient_300x250/index.hyperesources/txt-eduV1-01a.png	18.68

Advertiser Domain

Ad Preview

Raw Ad Markup

<ins class='dcmads' style='display:inline-block;width:300px;height:250px'    data-dcm-placement='N46002.1172840ADTHEORENTINC2/B33582691.422772533'    data-dcm-rendering-mode='script'    data-dcm-https-only    data-dcm-keywords='105f25d0-ca79-11f0-af8b-42010ab20260'    data-dcm-click-tracker='https%3A%2F%2Frtb.adentifi.com%2FClicks%3FcrId%3D495382%3BsId%3D775883%3BlId%3D103909%3BcId%3D19824%3BadExchange%3DBidSwitch%3Baction%3Dclick%3BadId%3D105f25d0-ca79-11f0-af8b-42010ab20260%3BadThdId%3D85089c6763fab80ccf7b8d05bebdfcb4%3BengineId%3D2887291973975212095%3BdIp%3DNzYuMzcuMjYuNDM%3BdIpv6%3D%3BadThdIdCode%3DWEB_MD5_V4%3BdealId%3D0%3BgeoId%3D167493%3BinventoryId%3D241580%3BrtdmIndicator%3D1%3Btimestamp%3D1764128176%3Blat%3DNDIuOTM%3Blong%3DLTc4Ljg1%3Bdma%3DNTE0%3BstateCode%3D%3Bzip%3DMTQyMTQ%3Bbsc%3D${CLICK_URL_ENC}%3Bredir%3D'        data-dcm-resettable-device-id=''    data-dcm-api-frameworks='[APIFRAMEWORKS]'    data-dcm-omid-partner='[OMIDPARTNER]'    data-dcm-gdpr-applies='gdpr=${GDPR}'    data-dcm-gdpr-consent='gdpr_consent=${GDPR_CONSENT_755}'    data-dcm-addtl-consent='addtl_consent=${ADDTL_CONSENT}'    data-dcm-ltd='false'    data-dcm-app-id=''>  <script src='https://www.googletagservices.com/dcm/dcmads.js'></script></ins><img src='https://rtb.adentifi.com/Imps?impId=1;adId=105f25d0-ca79-11f0-af8b-42010ab20260;lId=103909;sId=775883;cId=19824;crId=495382;adThdId=85089c6763fab80ccf7b8d05bebdfcb4;adExchange=BidSwitch;engineId=2887291973975212095;dealId=0;geoId=167493;inventoryId=241580;rtdmIndicator=1;timestamp=1764128176;property=huffpost.com;dIp=NzYuMzcuMjYuNDM;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=0;npiKey=0;hhId=251700054' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieSyncBidSwitch?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieAdobe?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieNeustar?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieLiveRamp?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieBlueKai?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieLotame?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieKrux?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieLiveIntent?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieThrotle?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='' height='0' width='0' /><span id="te-clearads-js-adtheorent01cont495382"><script type="text/javascript" src="//choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=19824&c=adtheorent01cont495382&w=300&h=250&js=pmw0&plc=tr&uid=85089c6763fab80ccf7b8d05bebdfcb4"></script></span><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=206&amp;imp=1" alt=" " style="display:none"/>