Creative Details

Quality Score: 9/10

The advertisement promotes Eversource's energy improvement services, highlighting low-risk and high-reward options, and encourages potential customers to begin with a no-cost energy assessment.

Creative Information

CID:ac857411-fb7e-4f33-88a8-e7af90bd8397
CRID:92_3858:11557375
Domain:eversource.com
Seat:RBC
Size:728x90
Bid:$1.73
Timestamp:12/22/2025, 5:14:39 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess12/22/2025, 5:15:05 PM7.21s
    adomain_analysissuccess12/22/2025, 5:14:45 PM4.15s
    adomain_capturesuccess12/22/2025, 5:14:40 PM0.15s
    ad_rendersuccess12/22/2025, 5:14:57 PM17.35s
    brand_mappingsuccess12/22/2025, 5:14:39 PM0.11s

    Analysis Results

    Ad Format: banner

    Brands: Eversource

    Size:728x90
    Data Transferred:598.85 KB
    Render Time:8.57 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Creative Inferred IAB Ad Products:
    • Energy Services (1031)
    • Green Energy (1032)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    Domain Inferred IAB Ad Products:
    • Electric Power Industry (1030)
    • Energy Services (1031)
    Total Ad Size:598.85 KB
    Requests Made:
    URLSize (KB)
    https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js?cache=r20110914227.08
    https://www.googletagservices.com/dcm/impl_v106.js68.78
    https://pagead2.googlesyndication.com/bg/-BCz92gnzr7TJlwnw387ld5Vrjbr2ztdmh7RvPyvDmk.js58.50
    https://ep1.adtrafficquality.google/bg/ppjhCdp1LMNpc7maSzUD5dObPmw5eK7rW7lX9QBIJgA.js53.58
    https://eus.rubiconproject.com/usync.js45.01
    https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js42.74
    https://tpc.googlesyndication.com/sodar/sodar2.js19.52
    https://s0.2mdn.net/simgad/547881135916531828116.84
    https://www.googletagservices.com/dcm/dcmads.js16.68
    https://pagead2.googlesyndication.com/pagead/js/r20251211/r20110914/elements/html/omrhp.js11.64

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

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    <!DOCTYPE html><html><head></head><body style="margin: 0px; background-color: white;" ><div id='sa-content-div-pSdBShew0A' style="position: relative; display:inline-block"><div style="position:absolute; top:0; right:0; background:white; opacity:0.7; width:17px; height:15px; text-align:center; z-index: 16777270"><img id='sa-adchoices' src="https://creative.stackadapt.com/icons/adchoices/adchoices.png" width="12" height="12"></div><script>try{var sa_adchoices = document.getElementById('sa-adchoices');if (sa_adchoices){sa_adchoices.onclick = function(){window.open('https://www.stackadapt.com/privacy-policy','_blank');}}}catch(err){console.log(err);}</script><ins class='dcmads' style='display:inline-block;width:728px;height:90px'
        data-dcm-placement='N5523.4619999SOUNDWAVEDIGITAL/B34214694.429653595'
        data-dcm-rendering-mode='iframe'
        data-dcm-https-only data-dcm-click-tracker='https%3A%2F%2Fclk.srv.stackadapt.com%2Fclk%3Faid%3D1-6101-176412788826132613017366-1%26cid%3D2854816%26adid%3D11557375%26sid%3D1%26uid%3DhZKlwDakjh87SGa0f5eodw%26did%3Dpopsci.com%253A%253A85%26adurl%3Dhttps%253A%252F%252Feast.srv.stackadapt.com%26t%3D1764127888%26brandname%3DEversource%26adheading%3D%26iidx%3D0%26nid%3D85%26bip%3DOTguMTE4LjI4LjA%26conv%3Dtrue%26curl%3DaHR0cHM6Ly93d3cuZXZlcnNvdXJjZS1tYS5jb20vc21hbGwtYml6%26r%3D'
        data-dcm-api-frameworks='[APIFRAMEWORKS]'
        data-dcm-omid-partner='[OMIDPARTNER]'
        data-dcm-gdpr-applies='gdpr='
        data-dcm-gdpr-consent='gdpr_consent='
        data-dcm-addtl-consent='addtl_consent=${ADDTL_CONSENT}'
        data-dcm-ltd='false'
        data-dcm-resettable-device-id=''
        data-dcm-app-id=''>
      <script src='https://www.googletagservices.com/dcm/dcmads.js'></script>
    </ins><!-- {SA_CUSTOM_CLICK_TRACK} --></div><div><script src="https://cdn.doubleverify.com/dvtp_src.js?ctx=34962712&cmp=DV1436327&sid=stackadapt&plc=stackadapt-dispJS&adsrv=0&advid=3891363&autt=1&dvtagver=6.1.src&ppid=347&auevent=1-6101-176412788826132613017366-1_1&auadv=21806&aucmp=2854816&aucrtv=11557375&auplc=1708178&auxch=85&pltfrm=11864&aufilter2=IQMBFV&aubndl=sa_blank&turl=https%3A%2F%2Fwww.popsci.com%2Fhealth%2Fbrain-changes-aging%2F&c1=728&c2=90&gdpr=0&gdpr_consent=" type="text/javascript"></script></div><div></div><div></div><script src="https://s3.amazonaws.com/stackadapt_public/js/saimp.js" purl="https://east.srv.stackadapt.com" aid="1-6101-176412788826132613017366-1" iidx="0"></script><script src="https://s3.amazonaws.com/stackadapt_public/js/saurl.js" id="sa-url-script" purl="https://east.srv.stackadapt.com" aid="1-6101-176412788826132613017366-1" iid="1" br_domain="popsci.com" br_ip="98.118.28.0" network="rubicon" br_page_url="https://www.popsci.com/health/brain-changes-aging/"></script></body></html>
    </div><div style="height:0px;width:0px;overflow:hidden"><iframe src="https://eus.rubiconproject.com/usync.html?&geo=na&co=us" frameborder="0" marginwidth="0" marginheight="0" scrolling="NO" width="0" height="0" style="height:0px;width:0px"></iframe></div>
    

    Creatives

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