Creative Details

Quality Score: 7/10

The advertisement promotes Zepbound, encouraging viewers to consult their doctors about the product and suggesting urgency with the phrase 'WHY WAIT?'.

Creative Information

CID:	2911749b-c7e5-4db1-94e4-98d8de20dd31
CRID:	2_206_504948
Domain:	lilly.com
Seat:	BSW
Size:	320x50
Bid:	$0.71
Timestamp:	12/22/2025, 4:54:11 PM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	12/22/2025, 4:54:40 PM	5.12s
adomain_analysis	success	12/22/2025, 4:54:20 PM	4.01s
adomain_capture	success	12/22/2025, 4:54:16 PM	0.21s
ad_render	success	12/22/2025, 4:54:35 PM	17.20s
brand_mapping	success	12/22/2025, 4:54:11 PM	0.18s

Analysis Results

Ad Format: banner

Brands: Eli Lilly

Sensitive:Pharmaceutical Products

Size:

320x50

Data Transferred:

1329.12 KB

Render Time:

8.29 Seconds

Creative Inferred IAB Categories:

Health & Fitness (IAB7)

Creative Inferred IAB Ad Products:

Health and Medical Services (1378)
Pharmaceuticals (1473)

Domain Inferred IAB Categories:

Business (IAB3)
Health & Fitness (IAB7)

Domain Inferred IAB Ad Products:

Health and Medical Services (1378)
Clinical Research (1382)
Pharmaceuticals (1473)

Total Ad Size:

1348.30 KB

Requests Made:

URL	Size (KB)
https://cdn.doubleverify.com/dvbm.js	528.06
https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js	227.08
https://s0.2mdn.net/879366/express_html_inpage_rendering_lib_200_287.js	116.69
https://ad.doubleclick.net/ddm/adj/N6275.1172840ADTHEORENTINC/B33738673.425177230;dc_ver=106.314;sz=320x50;u_sd=1;gdpr_consent=AUDIT;nel=1;kw=72914f52-ca77-11f0-8190-42010ab20045;dc_adk=2027040027;ord=ybkvfk;click=https%3A%2F%2Frtb.adentifi.com%2FClicks%3FcrId%3D504948%3BsId%3D798945%3BlId%3D106154%3BcId%3D20311%3BadExchange%3DBidSwitch%3Baction%3Dclick%3BadId%3D72914f52-ca77-11f0-8190-42010ab20045%3BadThdId%3Deb429f6765b0b04d4be1784fabbe480d%3BengineId%3D5945453107002541051%3BdIp%3DMjA0LjQ4Ljc5LjEz%3BdIpv6%3D%3BadThdIdCode%3DWEB_MD5_V4%3BdealId%3D0%3BgeoId%3D138651%3BinventoryId%3D231592%3BrtdmIndicator%3D1%3Btimestamp%3D1764127482%3Blat%3DNDUuMzg%3Blong%3DLTczLjkz%3Bdma%3DMA%3BstateCode%3D%3Bzip%3DSjBLIDFBMA%3Bbsc%3DAUDIT%3Bredir%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=JcWpY2'-U(;gcsr=m;stc=1;chaa=1;sttr=87;prcl=s	102.26
https://s0.2mdn.net/sadbundle/3910913819394388194/TIR_DTC_BrandedPhase1_320x50/edge.5.0.1.min.js	101.46
https://www.googletagservices.com/dcm/impl_v106.js	68.78
https://ep1.adtrafficquality.google/bg/ppjhCdp1LMNpc7maSzUD5dObPmw5eK7rW7lX9QBIJgA.js	53.58
https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js	42.74
https://choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20311&c=adtheorent01cont504948&w=320&h=50&js=pmw0&plc=tr&uid=eb429f6765b0b04d4be1784fabbe480d	21.11
https://choices.trustarc.com/get?name=pmw2.js	19.05

Advertiser Domain

Ad Preview

Raw Ad Markup

<ins class='dcmads' style='display:inline-block;width:320px;height:50px'    data-dcm-placement='N6275.1172840ADTHEORENTINC/B33738673.425177230'    data-dcm-rendering-mode='script'    data-dcm-https-only    data-dcm-keywords='72914f52-ca77-11f0-8190-42010ab20045'    data-dcm-click-tracker='https%3A%2F%2Frtb.adentifi.com%2FClicks%3FcrId%3D504948%3BsId%3D798945%3BlId%3D106154%3BcId%3D20311%3BadExchange%3DBidSwitch%3Baction%3Dclick%3BadId%3D72914f52-ca77-11f0-8190-42010ab20045%3BadThdId%3Deb429f6765b0b04d4be1784fabbe480d%3BengineId%3D5945453107002541051%3BdIp%3DMjA0LjQ4Ljc5LjEz%3BdIpv6%3D%3BadThdIdCode%3DWEB_MD5_V4%3BdealId%3D0%3BgeoId%3D138651%3BinventoryId%3D231592%3BrtdmIndicator%3D1%3Btimestamp%3D1764127482%3Blat%3DNDUuMzg%3Blong%3DLTczLjkz%3Bdma%3DMA%3BstateCode%3D%3Bzip%3DSjBLIDFBMA%3Bbsc%3D${CLICK_URL_ENC}%3Bredir%3D'        data-dcm-resettable-device-id=''    data-dcm-api-frameworks='[APIFRAMEWORKS]'    data-dcm-omid-partner='[OMIDPARTNER]'    data-dcm-gdpr-applies='gdpr=${GDPR}'    data-dcm-gdpr-consent='gdpr_consent=${GDPR_CONSENT_755}'    data-dcm-addtl-consent='addtl_consent=${ADDTL_CONSENT}'    data-dcm-ltd='false'    data-dcm-app-id=''>  <script src='https://www.googletagservices.com/dcm/dcmads.js'></script></ins><img src='https://rtb.adentifi.com/Imps?impId=1;adId=72914f52-ca77-11f0-8190-42010ab20045;lId=106154;sId=798945;cId=20311;crId=504948;adThdId=eb429f6765b0b04d4be1784fabbe480d;adExchange=BidSwitch;engineId=5945453107002541051;dealId=0;geoId=138651;inventoryId=231592;rtdmIndicator=1;timestamp=1764127482;property=eliteprospects.com;dIp=MjA0LjQ4Ljc5LjEz;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=0;npiKey=0;hhId=422741941' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieSyncBidSwitch?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieAdobe?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieNeustar?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieLiveRamp?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieBlueKai?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieLotame?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieKrux?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieLiveIntent?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieThrotle?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='' height='0' width='0' /><span id="te-clearads-js-adtheorent01cont504948"><script type="text/javascript" src="//choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20311&c=adtheorent01cont504948&w=320&h=50&js=pmw0&plc=tr&uid=eb429f6765b0b04d4be1784fabbe480d"></script></span><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=206&amp;imp=1" alt=" " style="display:none"/>