Creative Details

Quality Score: 8/10

The advertisement promotes a Black Friday sale offering discounts of up to £500 on bikes from the brand Echelon, emphasizing urgency with phrases like 'Last Chance'.

Creative Information

CID:	b21fb3da-a6d9-42cc-b3fa-a03b2ca4e3e4
CRID:	90_12152961
Domain:	echelonfit.uk
Seat:	StkAdpt
Size:	320x50
Bid:	$0.65
Timestamp:	12/11/2025, 4:07:31 PM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	12/11/2025, 4:11:08 PM	4.74s
adomain_analysis	success	12/11/2025, 4:10:51 PM	3.58s
adomain_capture	success	12/11/2025, 4:10:48 PM	0.17s
ad_render	success	12/11/2025, 4:11:03 PM	15.92s
brand_mapping	success	12/11/2025, 4:07:31 PM	0.13s

Analysis Results

Ad Format: banner

Brands: Echelon Fit

Size:

320x50

Data Transferred:

163.63 KB

Render Time:

7.19 Seconds

Creative Inferred IAB Categories:

Sports (IAB17)
Shopping (IAB22)

Creative Inferred IAB Ad Products:

Sportswear (1063)
Vehicles (1551)

Domain Inferred IAB Categories:

Health & Fitness (IAB7)
Shopping (IAB22)

Domain Inferred IAB Ad Products:

Workout and Step Tracking Applications (1294)
Fitness Activities (1510)
Workout and Step Tracking Applications (1517)
Exercise and Fitness Equipment (1526)

Total Ad Size:

163.63 KB

Requests Made:

URL	Size (KB)
https://cdn.stackadapt.com/creatives/26267/VnFZnCH7rLCiFtP_3l0LjgDIM%23320x6000.gif	145.23
https://cdn.doubleverify.com/dvtp_src.js?ctx=34962712&cmp=DV1436327&sid=stackadapt&plc=stackadapt-dispJS&adsrv=0&advid=3891363&autt=1&dvtagver=6.1.src&ppid=347&auevent=1-8101-176412826971046667621198-3_4c72e112-45a7-426b-9017-a0a305a1c39b&auadv=26267&aucmp=545770&aucrtv=12152961&auplc=_s5ZNVSJpbv&auxch=159&pltfrm=8717&aufilter2=IQMBFV&aubndl=sa_blank&turl=https%3A%2F%2Fwww.thescottishsun.co.uk%2Fsport%2F15614248%2Fchampions-league-winner-looks-unrecognisable-fans-stunned&c1=320&c2=50&gdpr=1&gdpr_consent=	8.93
https://s3.amazonaws.com/stackadapt_public/js/saimp.js	6.32
https://creative.stackadapt.com/icons/adchoices/adchoices.png	1.71
https://s3.amazonaws.com/stackadapt_public/js/saurl.js	1.29
https://eu.srv.stackadapt.com/cv?aid=1-8101-176412826971046667621198-3&iidx=0&cv=%27%27&iv=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	0.04
https://eu.srv.stackadapt.com/cookie?campid=545770&is_ctv=0&nativeid=12152961&domain=thescottishsun.co.uk%3A%3A159&auctionid=1-8101-176412826971046667621198-3&impindex=0&m=ODEuMTUzLjE2Ny4zMQ&isipgen=0&conv=1	0.04
https://eu.srv.stackadapt.com/track_user_page?aid=1-8101-176412826971046667621198-3&iid=4c72e112-45a7-426b-9017-a0a305a1c39b&br_domain=thescottishsun.co.uk&br_ip=81.153.167.31&window_location_href=about%3Asrcdoc&top_location_href=https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F&is_iframe=true&network=kargo&br_page_url=https://www.thescottishsun.co.uk/sport/15614248/champions-league-winner-looks-unrecognisable-fans-stunned	0.04
https://tags.srv.stackadapt.com/sa.css	0.03
https://tags.srv.stackadapt.com/sa.jpeg	0.00

Advertiser Domain

Ad Preview

Raw Ad Markup

<!DOCTYPE html><html><head></head><body style="margin: 0px; background-color: white;" ><div id='sa-content-div-pSdBShew0A' style="position: relative; width:320px"><div style="position:absolute; top:0; right:0; background:white; opacity:0.7; width:17px; height:15px; text-align:center; z-index: 16777270"><img id='sa-adchoices' src="https://creative.stackadapt.com/icons/adchoices/adchoices.png" width="12" height="12"></div><script>try{var sa_adchoices = document.getElementById('sa-adchoices');if (sa_adchoices){sa_adchoices.onclick = function(){window.open('https://www.stackadapt.com/privacy-policy','_blank');}}}catch(err){console.log(err);}</script><a target="_blank" href="https://clk.srv.stackadapt.com/clk?aid=1-8101-176412826971046667621198-3&cid=545770&adid=12152961&sid=4c72e112-45a7-426b-9017-a0a305a1c39b&uid=VByOop-NNFDQFD9RaaGDiA&did=thescottishsun.co.uk%3A%3A159&adurl=https%3A%2F%2Feu.srv.stackadapt.com&t=1764128269&brandname=echelon+fit+uk&adheading=&iidx=0&nid=159&bip=ODEuMTUzLjE2Ny4zMQ&conv=true&curl=aHR0cHM6Ly9lY2hlbG9uZml0LnVrL3BhZ2VzL3NwZWNpYWwtb2ZmZXJzP3V0bV9zb3VyY2U9cHJvZ3JhbW1hdGljJnV0bV9tZWRpdW09ZGlzcGxheSZ1dG1fY2FtcGFpZ249Qk9GJTJCRGlzcGxheSUyQiUyNTdDJTJCV2Vic2l0ZSUyQlJldGFyZ2V0aW5n&r=" style="color:black; text-decoration:none"><img src="https://cdn.stackadapt.com/creatives/26267/VnFZnCH7rLCiFtP_3l0LjgDIM%23320x6000.gif"/></a><div><script src="https://cdn.doubleverify.com/dvtp_src.js?ctx=34962712&cmp=DV1436327&sid=stackadapt&plc=stackadapt-dispJS&adsrv=0&advid=3891363&autt=1&dvtagver=6.1.src&ppid=347&auevent=1-8101-176412826971046667621198-3_4c72e112-45a7-426b-9017-a0a305a1c39b&auadv=26267&aucmp=545770&aucrtv=12152961&auplc=_s5ZNVSJpbv&auxch=159&pltfrm=8717&aufilter2=IQMBFV&aubndl=sa_blank&turl=https%3A%2F%2Fwww.thescottishsun.co.uk%2Fsport%2F15614248%2Fchampions-league-winner-looks-unrecognisable-fans-stunned&c1=320&c2=50&gdpr=1&gdpr_consent=" type="text/javascript"></script></div><div></div><div><img src="https://eu.srv.stackadapt.com/cookie?campid=545770&is_ctv=0&nativeid=12152961&domain=thescottishsun.co.uk%3A%3A159&auctionid=1-8101-176412826971046667621198-3&impindex=0&m=ODEuMTUzLjE2Ny4zMQ&isipgen=0&conv=1" width="1" height="1"><img src="https://eu-win.srv.stackadapt.com/win?aid=1-8101-176412826971046667621198-3&sid=4c72e112-45a7-426b-9017-a0a305a1c39b&wp=0.65&rid=8e0ad28b-b642-4064-a67e-c89df143283e&network=159&t=1764128269&said=1-8101-176412826971046667621198-3&sanid=159" width="1" height="1"></div></div><script src="https://s3.amazonaws.com/stackadapt_public/js/saimp.js" purl="https://eu.srv.stackadapt.com" aid="1-8101-176412826971046667621198-3" iidx="0"></script><script src="https://s3.amazonaws.com/stackadapt_public/js/saurl.js" id="sa-url-script" purl="https://eu.srv.stackadapt.com" aid="1-8101-176412826971046667621198-3" iid="4c72e112-45a7-426b-9017-a0a305a1c39b" br_domain="thescottishsun.co.uk" br_ip="81.153.167.31" network="kargo" br_page_url="https://www.thescottishsun.co.uk/sport/15614248/champions-league-winner-looks-unrecognisable-fans-stunned"></script></body></html>