Creative Details

Quality Score: 7/10

The advertisement promotes the importance of proactive maintenance and upgrades for community safety, encouraging viewers to learn more about these initiatives.

Creative Information

CID:8c367787-c18b-4919-b51b-8a17aceb779b
CRID:25_deex4fba
Domain:calwater.com
Seat:TTD
Size:300x600
Bid:$4.77
Timestamp:12/11/2025, 3:47:27 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess12/11/2025, 3:52:22 PM5.71s
    adomain_analysissuccess12/11/2025, 3:56:25 PM2.97s
    adomain_capturesuccess12/11/2025, 3:56:22 PM0.20s
    ad_rendersuccess12/11/2025, 3:52:16 PM30.89s
    brand_mappingsuccess12/11/2025, 3:47:27 PM0.11s

    Analysis Results

    Ad Format: banner

    Brands: Cal Water

    Size:300x600
    Data Transferred:315.03 KB
    Render Time:6.78 Seconds
    Creative Inferred IAB Categories:
    • Law, Govt & Politics (IAB11)
    • Society (IAB14)
    Creative Inferred IAB Ad Products:
    • Business and Home Security Services (1398)
    • Home Improvement and Repair (1404)
    • Home and Garden Services (1396)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Water Services (1414)
    • Utilities Apps (1438)
    Landing Page:
    https://www.calwater.com/iip/
    Domain:www.calwater.com
    Brand:
    Cal Water
    Total Ad Size:334.12 KB
    Requests Made:
    URLSize (KB)
    https://ad.adsrvr.org/qwrcm0l/28w1f9v/deex4fba_300x600.png?cb=615114293.05
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=8qgqecv_pdjr61k_deex4fba&c=tradedesk01cont1&js=pmw0&w=300&h=600&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.19
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://vam-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=ed791bb6-d13b-41b3-9532-3aca61dafdb9&crid=deex4fba&wp=4.7723&aid=67bf48ad-de9e-4a1a-a3fa-62a8f82867c2&wpc=USD&sfe=1b5df3e0&puid=&bdc=131&tdid=&pid=qwrcm0l&ag=pdjr61k&adv=28w1f9v&sig=1tmNU-pWv2su-wZBjnm1AsFUTgtBMbKf9sjsPiLHvMi0.&bp=6.4478921163919&cf=9589914&fq=0&td_s=www.bhg.com&rcats=7gr,hhr,hmy,2ic&mste=&mfld=2&mssi=&mfsi=&uhow=67&agsa=&rgz=93305&svbttd=1&dt=Mobile&osf=Android&os=Android100&br=Chrome&rlangs=en&mlang=&svpid=73&did=&rcxt=MobileOptimizedWeb&lat=35.387900&lon=-118.986100&tmpc=12.170000000000016&daid=&vp=0&osi=&osv=&bffi=41&nond=0&mk=Android&mdl=Generic%20Android%20Mobile&npt=2&cc=1~KLUv_WNa1XJFfwD1CQCjUkfeAKSegTxvII83gOcN3LUGrL8CdywaAohYAnmeQJ7eBgl8-JjRIAcHShUUKRMkjT5TALQECXxhrawhYGWtxCEAxQ9AFWHAzhxgxxxgLTEAiitk3T-AzhXO7h8whB2QQ0wAXgqxnoA2XgAUHwASGyAvrkrb4ORuYICr1xIv0XWmFWCI34Lkt-5-JSJbu99Kwm4F6W3l6GmhYrVA-bQwPdCCJCCIFiIBQbTydPtJTeHT2uG991lpfJbVZ0FprXqygrRWPViosoQENtW5PyxFHgsKi5XEu3m0gDl6wiz3_1SxPkis7-6VgDvvqc0kMvGa6MRvaq3nS9v5VPrM-J_n2TqjEdly4DKygti0UlTv4QA3KfB1JlCHTnIM1GAZgAMI_C0Pq-opN9q5QCe4EoAN5Yorbu8dwtU0p71kHwI.&dur=1~KLUv_SMFoCgkjO0BACQCTVRURFN1cHBseVZlbmRvcigImP0bdHRkX3N2X2NNjWyGQAj8EQtKgvkoHr9_KXphAhNB9U1lWmS1bxc.&durs=PbjrU3&crrelr=&fpa=740&pcm=3&vc=12&said=b6f7dff6-d613-4ad9-a8b3-edc1d8978345&ict=WiFi&auct=1&im=1&mc=71cf04d1-6d05-47ff-86ff-8dda64ff4197&ev=YBiTCsSr7_prIPK-sqeyu1B_XwCMgNr4KR4EgljJYAo.&rsv=0.000123595615524553&abr=7750ab18-24c5-403d-93a5-b970d2e9ea40&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=8qgqecv_pdjr61k_deex4fba&w=300&h=600&c=4c320.04

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    Creative Screenshot 1