Creative Details

Quality Score: 6/10

Creative Information

CID:	e9e35845-c70f-4380-a1aa-f7e4ed855ee0
CRID:	25_2vv99a6b
Domain:	hp.com
Seat:	TTD
Size:	728x90
Bid:	$0.29
Timestamp:	12/11/2025, 3:44:24 PM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	12/11/2025, 3:47:48 PM	0.55s
adomain_analysis	success	12/11/2025, 3:47:37 PM	6.29s
adomain_capture	success	12/11/2025, 3:47:31 PM	0.18s
ad_render	success	12/11/2025, 3:47:47 PM	16.82s
brand_mapping	success	12/11/2025, 3:44:24 PM	0.11s

Analysis Results

Ad Format: banner

Brands: Hewlett-Packard

Size:

728x90

Data Transferred:

1479.01 KB

Render Time:

8.18 Seconds

Domain Inferred IAB Categories:

Technology & Computing (IAB19)
Shopping (IAB22)

Domain Inferred IAB Ad Products:

Office Equipment and Supplies (1020)
Consumer Electronics (1097)
Computers (1106)
Laptops (1107)
Electronics Accessories (1110)
Printers/Copiers/Scanners/Fax (1116)

Total Ad Size:

1498.14 KB

Requests Made:

URL	Size (KB)
https://fw.adsafeprotected.com/rjss/st/2697516/90931186/skeleton.js?ias_dspID=9&ias_campId=i470oil&ias_pubId=8802&ias_chanId=kargo&ias_placementId=o0xi30h&bidurl=www.theatlantic.com%252fmagazine%252f2025%252f12%252fwisconsin-kayaker-ryan-borgwardt-death%252f684631%252f&ias_dealId=&ias_xappb=www.theatlantic.com&adsafe_par&ias_impId=v4~~c0dd6f23-e65f-48b1-b3f6-46760538c93e	328.65
https://s0.2mdn.net/ads/studio/cached_libs/createjs_2019.11.15_min.js	236.38
https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js	227.08
https://s0.2mdn.net/879366/express_html_inpage_rendering_lib_200_287.js	116.69
https://ad.doubleclick.net/ddm/adj/N5823.284566THETRADEDESK/B34569917.434467335;dc_ver=106.314;sz=728x90;u_sd=1;nel=1;dsp_bidurl_0_=www.theatlantic.com%252fmagazine%252f2025%252f12%252fwisconsin-kayaker-ryan-borgwardt-death%252f684631%252f;dsp_campaignid_0_=i470oil;dsp_chanid_0_=kargo;dsp_id_0_=9;dsp_impid_0_=v4~~c0dd6f23-e65f-48b1-b3f6-46760538c93e;dsp_placementid_0_=o0xi30h;dsp_publisherid_0_=8802;dsp_xappb_0_=www.theatlantic.com;u=c0dd6f23-e65f-48b1-b3f6-46760538c93e;dc_adk=2027040026;ord=w3qlo6;click0=https%3A%2F%2Finsight.adsrvr.org%2Ftrack%2Fclk%3Fimp%3Dc0dd6f23-e65f-48b1-b3f6-46760538c93e%26ag%3Do0xi30h%26sfe%3D1b5df386%26sig%3Dt_HU652QkJD8RMbmxt95UAI7bhugLzGHKQxeeX0EMGw.%26crid%3D2vv99a6b%26cf%3D9723162%26fq%3D0%26t%3D1%26td_s%3Dwww.theatlantic.com%26rcats%3Dy29%26mste%3Dtheatlantic.com%26mfld%3D2%26mssi%3D%26mfsi%3D%26sv%3Dkargo%26uhow%3D70%26agsa%3D%26wp%3D0.29281464%26rgz%3DM2K%26dt%3DPC%26osf%3DWindows%26os%3DWindows10%26br%3DEdge%26svpid%3D8802%26rlangs%3Den%26mlang%3Den%26did%3D%26rcxt%3DOther%26tmpc%3D6.840000000000032%26vrtd%3D%26osi%3D%26osv%3D%26daid%3D%26dnr%3D0%26vpb%3D%26crrelr%3D%26npt%3D%26cc%3D2~KLUv_WMdqREMsgIlEADzEEBROUG4XFtUbk1Uji0qx4XBy0UqKeNOqNJZ5aBMFh4sDah04O7RrTJaLZJJRYokZlRKDPl4FBDkLZbJQeCBjK20KBFrUsQBs4aQnAQraNy29lQ9m6RGd6qf_SDHvq3jsK-Tf1-35_iHef72V9ChxObqtrbCiRcjj3rUAbP72Q-0bNMfbjxNtDiBAmWHACcixdiEa3Muo_BNewKDY2taeXv_-UA0dLghY8iKAY5PgSDKRqkOCyDQtK3P-K73sj_r8I1lww-SNCxWtjqbmuMFiFcDLX04CZXwvNTC0SoeCTZ4AiwQ05VXWAURGtufaAZYr_Mcx2l71uqwgUvWcrtX470aSPzLHADucAQv8tcnIkQyHibnYxr9g490StVztPINfURbqGlPMfhf6ApNI88r_oQT2a7g52Kc7cDKL17ZwoiJtB_OYPDb5j_O0pMvtN5BUIP3mAAwERt9pXdkpdsXnigyReM5qXzEbhBFg0VZfUn3ewg3kncObmJ1v-Qh6hw9Ds63CpTFiSwwMl9iuTziYJly2o4gRsZUS8FvbIzFzCmDAtdhp9gUDNmcdJTJFP6Sy2DB1URYW2Oa6oGiMJm7Uz3_aVEROObYxCxg3XqRYmqH1W02tCxwZpFaSeSlPcq3SkPrApXlkSLpEuXBmnA26ZgU_STP0r_oujfoMo87sSpJDR8.%26dur%3D1~KLUv_SMFoCgkdhUBAEg3bWF4TYyvrkAH_PGPqUx0CAiP9m2nqteDbxdNiyZT6AI.%26durs%3D9wBMrJ%26bdc%3D131%26fpa%3D513%26pcm%3D3%26ict%3DWiFi%26said%3Db05e7d39-2b3b-4ca5-b8cf-ea906d5c0f17%26auct%3D1%26tail%3D1%26r%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=qWc(5*JE_v;stc=1;chaa=1;sttr=34;prcl=s	102.40
https://static.adsafeprotected.com/sca.17.6.4.js	91.43
https://www.googletagservices.com/dcm/impl_v106.js	68.78
https://s0.2mdn.net/ads/studio/cached_libs/gsap_3.9.1_min.js	62.64
https://ep1.adtrafficquality.google/bg/vKVxIeXH0QGTDDOwiqpaTKZp5NNzUAHYSL8enmE7PZA.js	53.39
https://s0.2mdn.net/sadbundle/9393185672589867208/index.js	50.60

Advertiser Domain

Ad Preview

Raw Ad Markup

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    data-dcm-placement='N5823.284566THETRADEDESK/B34569917.434467335'
    data-dcm-rendering-mode='script'
    data-dcm-https-only
    data-dcm-api-frameworks='[APIFRAMEWORKS]'
    data-dcm-omid-partner='[OMIDPARTNER]'
    data-dcm-resettable-device-id=''
    data-dcm-app-id=''
    data-dcm-param-dsp_id_0_='9'
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    data-dcm-param-dsp_chanid_0_='kargo'
    data-dcm-param-dsp_placementid_0_='o0xi30h'
    data-dcm-param-dsp_bidurl_0_='www.theatlantic.com%2fmagazine%2f2025%2f12%2fwisconsin-kayaker-ryan-borgwardt-death%2f684631%2f'
    data-dcm-param-dsp_dealid_0_=''
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    data-dcm-user-defined='c0dd6f23-e65f-48b1-b3f6-46760538c93e'
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