Creative Details

Quality Score: 9/10

The advertisement promotes gift options available at REI, encouraging customers to shop for items that inspire outdoor activities.

Creative Information

CID:fb4e22ab-c0ae-4ee0-97df-471ca2d9943a
CRID:92_2974:8000979
Domain:rei.com
Seat:RBC
Size:300x250
Bid:$1.13
Timestamp:12/10/2025, 5:59:34 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess12/10/2025, 6:09:23 PM4.81s
    adomain_analysissuccess12/10/2025, 6:09:35 PM4.66s
    adomain_capturesuccess12/10/2025, 6:09:30 PM18.96s
    ad_rendersuccess12/10/2025, 6:09:18 PM16.36s
    brand_mappingsuccess12/10/2025, 5:59:35 PM0.92s

    Analysis Results

    Ad Format: banner

    Brands: REI

    Size:300x250
    Data Transferred:791.83 KB
    Render Time:7.73 Seconds
    Creative Inferred IAB Categories:
    • Hobbies & Interests (IAB9)
    • Sports (IAB17)
    • Shopping (IAB22)
    Creative Inferred IAB Ad Products:
    • Gifts and Holiday Items (1371)
    • Outdoor Recreation Equipment (1528)
    Domain Inferred IAB Categories:
    • Hobbies & Interests (IAB9)
    • Shopping (IAB22)
    Domain Inferred IAB Ad Products:
    • Fitness Activities (1510)
    • Outdoor Recreation Equipment (1528)
    Total Ad Size:791.96 KB
    Requests Made:
    URLSize (KB)
    https://cdn.doubleverify.com/dvbm.js530.67
    https://serve.simpli.padsquad.com/tags/13343/51448?v=3&cache_buster=3YSHF54NKIMJ0BPK05124.09
    https://eus.rubiconproject.com/usync.js44.84
    https://ads.simpli.padsquad.com/img/13343_51448_300x250.jpeg42.51
    https://cdn.js7k.com/rq/iv/inside.js42.39
    https://pn.ybp.yahoo.com/ab/imp/95ZS4XmXcL2eFok6IUItB2FjMAIrowRRXmVaQEalbzwbhs4w9uxn6ziZhlI85JHgx3Wj6WG42JGEtxxmZ4G5AchPPbMbY58k5EdeJNxWuGt8gfsl_X2LW1-WtxvHcroXldZcmYFEYB8OXgR2vJihZDrkrHPkGV8YE6nKKG-5T40v4I6Ir670stilydHht944fV7VcHcHuVWUTufTx4Hob21i5yYcSq4LY4zMJaV6UZPHM0OGtSTZnYM_JAICGRpuQ7Z8QHZj6VFWpOZWdFHF3h5E_q3LGASSgjZadQwrOu3FN_VuAriQcHZlj7Usc2r_Pc_HT-pbHspf6jyFbYqezxvp0xqd2HiRlnkDDfaqEctEkE1yX-iYoT65UHYDanLwuvJ_Qjr243kzEBbQthtp6JLqjhX05PjCC8xpWhLz2xU2oR3g8iTKf4rFFxY6yXBjYc2vNGZ8FUQFuahDaavfxYOVafTBrjq-IMkK_UG5LxtSdeocF9arB3nC-L7LqUbndWI7si6yooOYOzY8QBgJ1rC4nkPt4w77xsZGSiKh--3H-O8DjOiIILt5LSzdi7t2jAi7x066-JFOv4RxRD-e1nqLizK95CjERAY4DtWr7wH2T-HpgMGgSiH-0biV-ANor8d977uKTVelQXn6JRGdsM-NuDQ0dt9dBPiUfaw7I-urM9pxROOaqFasPDBYV3K9GECUSR629DVJtH9Gho9pdcZgFjmoK09ndg9Zr1Kzy7xfPhKlFGUq-tafMM2uS85KpbMLDngu63KV55-yGeTrV6uQ6JZpNfVtNlZ0LKmggrqyqBLzyErguA4HNq5jn8lq8_J1cp3aMXdIubQ1bTg8WGqKpFgXEIxdfejFOUTVIFFkw-9AgE4NhNm2BO-ychh1lGjt1sF3kYy7gKKs1tZCXRIc4tFdImORT9ccnk5bhrcgMnQHPQ6G8FGHyH9_SN28ijRqocurOtuA3vEm32kjNS7qflg-37hQ1ZA1pHQTrMMT0u-Ecrdki3qr9vCOimnlS7oKX1QgOSW9RoI1uWveirQrs9A4l1wgL_Q6UrFmsxNjidzhI9XySCCbvQVgfxRtLMLKwo1JUfDEk1PKhUlVYvbe2yjyPSCcnFd2qeiq7cqr4y05UOf7BFqioqrjfwafoEJnY8lQoKlJHqDa7Vnx3j683wp9_ld-rBPeEIrMMbQ28n9es-scjRlkIrx_jSEpTgu2wG1ZlPfmpbMphw1TUQVL6Ycoifrd2BxGCqHxCpyT3vKZgfQNsHaBsUlurTf6NAe0S2gpOKxIFmp4sBLDIo6Sms4XmVWgat8EWGOMygPyeMEYuEW3pbo25sjDla-yLdiytAif7yPqNa-i4pli6GGIxQ_iTTEx574_ebDmGPyV3VmyKU4UoAE_WASkAOg78lhD9vlIQrFkNlRAsKhxX2YCULwrbTl3lH_WX58G_z9kxTe34IayggP1dwjQYcshYQZCk17n-OAKLyqETnGkc6Z3rH_5FwAu2cpax4kjD3BSokrZvNN3m01H71WibgwwASGGtolcR7w1hb5daZ8JDl4z04KMP8Y8nhqv7sVdc3cQdPIeJsvxMzHFTVA1QrQaYNBM5irN75I6yqq3qEk8LxXJOjf0JTIHIsBWz2jar2r9hJVaut-NFSv3jSY-FPmBw3JS9FVqJWIt0RmkL27D9X0RqByOuto3xaYKTmn1a9l9zpJpIz3c_rR_1PNP3VhIq5ZQxNOtzrbj4TY5FjUlPbJo_61_YjPs5WLcy_bSxeJosYUq2r9RGWioTWAP_1b2f4XhVOnWPfoTJ_rUIUy9ttzZZmmzhxcNI9WVZOo618Jo85SWMpmwbV01eIltS9CxrQefA8iLDcckHtUtodNTr_kFF5XSwMsAEEvSyJiBKTgZYmucKOgANtxupFKbcy4eib3ieg9xnu6AP5QjB3dPLhVb7SlMmSa5bbBoh5-3aYMREd6rRlLTEJ7B4CwNJKh6jyHoOTBPkXwB1J7fJPorXM3ET1ZeOBk2DNXoEYe1LTVmQKBa5ml1NbbvfssosW1W_is7Ja6rW7QUsxqKw5hlE6WUQmFAI9z_lp4HSUSs6fOMqSYeYjjNn4Lsh7Zx-Wr6nbPYlhruN22QAbjmtGjomwfy6CVYLRBo43i3e4hGweHjc_G7kp5Kn_SVZDgWfLVPWXMVyqQGgXU3Fqe5yJl_2VwxzZowHQaslyEIk6JEGoJJnN3j80w6b5E-KVzKHhjafEtTBRB0c_pBQuHdIEMmTNsxQ2DNqDoNRKU_7TWqgKvQqgct8Z7PbswzC3I_e-HBu6lxheKyJtDiy5EU5-fbTQZn6l_3gwTdpbHGM9F4MSskBYv46CoiBLYXEtCyD8qYWYeCfLjMXt0hcruPbsLg51giZ01I_0lrjIiPfqNFGe82LN61XJCY97Ar7ibVUsjNpcOZk_hYHKuv9lwr4di0Jxf8R-0FrL-ACjiFk6lFAK4/wp/E77722133B993B914.61
    https://tps.doubleverify.com/visit.js?gdpr=&gdpr_consent=&flvr=1&ttmms=25&ttfrms=50&brid=96&bridua=3&bds=1&tstype=2&eparams=DC4FC%3Dl9EEADTbpTauTau649%40%5CD6CG6C%5D52%3F8%40%3D5%3A%3F%5DH%40C%3C6CD%5D56GTauU2%3F4r92%3A%3Fl9EEADTbpTauTau649%40%5CD6CG6C%5D52%3F8%40%3D5%3A%3F%5DH%40C%3C6CD%5D56GTar23%40FETbpTauTau&srcurlD=0&aUrlD=0&ssl=https:&dfs=968&ddur=33&uid=1765390143602778&jsCallback=dvCallback_1765390143602841&dvtagver=6.1.src&navUa=Mozilla%2F5.0%20(Macintosh%3B%20Intel%20Mac%20OS%20X%2010_15_7)%20AppleWebKit%2F537.36%20(KHTML%2C%20like%20Gecko)%20Chrome%2F136.0.0.0%20Safari%2F537.36&htmlmsging=1&chro=1&hist=2&winh=1080&winw=1920&wouh=580&wouw=780&scah=600&scaw=800&tgjsver=9127&lvvn=28&m1=96&refD=1&referrer=about%3Asrcdoc&fwc=0&flt=0&fec=9&fcifrms=1&brh=2&dvp_epl=189&noc=4&nav_pltfrm=Linux%20x86_64&ctx=2442491&cmp=33907064&sid=1451997&plc=430963056&adsrv=1&advid=4362844&jsver=9127&errorURL=https://tps.doubleverify.com/visit.jpg&mib=0&mon=1&blk=0&dvp_rcp=2&dvp_htec=1&dvp_seem=2&dvp_tuk=1&dvp_sukv=213170001931.08026&ee_dp_sukv=213170001931.08026&dvp_tukv=12107938.502055382&ee_dp_tukv=12107938.502055382&dvp_tuid=326864195389&jurtd=10567206480.78
    https://s.yimg.com/ch/icons/adchoices/adchoicesblue.png0.55
    https://geolocator.apis-padsquad.com/0.41
    https://cm.g.doubleclick.net/pixel?google_nid=rubicon&google_hm=OTE2Y2U3Nzg3MmFiODgzNGNjYmZjMzg4ODg3NWJkNGRlMTVlZDI0Zg0.17

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

    <div data-rp-type="trp-display-creative" data-rp-impression-id="6a82db88-3252-4634-ba77-d87d8e75a3df" data-rp-aqid="2974:8000979" data-rp-acct-id="11864"><div style="width: 0; height: 0; overflow: hidden;"><img border="0" width="1" height="1" src="https://beacon-iad2.rubiconproject.com/beacon/d/6a82db88-3252-4634-ba77-d87d8e75a3df?oo=0&accountId=11864&siteId=229562&zoneId=1708178&sizeId=15&e=6A1E40E384DA563B97CDBAD6E82C2A0B5AD5E5AC47E1081F0EC76F7B945046F6BAE7275D187B1C6A0508C54CF16B489F06C3FF5A39CA09FEEF95B98E3E8006C88176DF6398F0D73D5FC5B167DD54DF0FEB245267742E3FBA0FACC0A6756C972B435C2AA9B8A665EDDBD0E7B12260EB186A8508F31FAA72A34253C243CCAFFDC4FDC7548137E43A74D6C6B31B0C30FB0AE47C410CFF3B07AEC46CE48BB683F27CDE372774823DD4438677DF98055B00522BA9FDFC342B75DE" alt="" /></div>
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