Creative Details

Quality Score: 3/10

The advertisement promotes Shea Moisture's Rehydrate & Repair product, encouraging consumers to purchase it at Walmart.

Creative Information

CID:65aae86b-6852-45f1-8bbb-6cf49e174f21
CRID:25_r0i7amne
Domain:mindshareworld.com
Seat:TTD
Size:728x90
Bid:$0.31
Timestamp:12/10/2025, 5:51:48 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess12/10/2025, 6:01:46 PM6.15s
    adomain_analysissuccess12/10/2025, 6:12:12 PM2.65s
    adomain_capturesuccess12/10/2025, 6:12:09 PM0.18s
    ad_rendersuccess12/10/2025, 6:01:40 PM30.50s
    brand_mappingsuccess12/10/2025, 6:12:10 PM0.93s

    Analysis Results

    Ad Format: banner

    Brands: Mindshare

    Quality:Adomain not match landing page domain
    Size:728x90
    Data Transferred:973.22 KB
    Render Time:7.25 Seconds
    Creative Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Shopping (IAB22)
    Creative Inferred IAB Ad Products:
    • Cosmetics (1138)
    • Personal Care (1214)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    Domain Inferred IAB Ad Products:
    • Advertising and Marketing (1011)
    • Business Services (1012)
    Landing Page:
    Total Ad Size:992.31 KB
    Requests Made:
    URLSize (KB)
    https://cdn.doubleverify.com/dvbm.js530.67
    https://cache-ssl.celtra.com/api/creatives/8124b3eb/compiled/web.js?v=7-b220e5a4&secure=1&cachedVariantChoices=W10-&isPurposePreview=0350.42
    https://choices.truste.com/ca?pid=tradedesk01&aid=walmart01&cid=0g9zykq_n2f984z_r0i7amne&c=walmart01cont1&js=pmw0&w=728&h=90&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.17
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://cdn.celtra.com/ads/5426c4d7/web.js?&accountId=1d489087&clickUrl=https%3A%2F%2Fazinsight.adsrvr.org%2Ftrack%2Fclk%3Fimp%3D1b6c5a9b-5af1-4dfb-aff9-db816953f321%26ag%3Dn2f984z%26sfe%3D1b5de678%26sig%3DHWkEDvqBYI-h1Iv6q0GdmffqcvXReIy6eM8y1nU1DN0.%26crid%3Dr0i7amne%26cf%3D9744617%26fq%3D0%26t%3D2%26td_s%3Dwww.tmz.com%26rcats%3Dy29%2C7sp%26mste%3D%26mfld%3D2%26mssi%3D%26mfsi%3D%26sv%3Dkargo%26uhow%3D69%26agsa%3D%26wp%3D0.31209496%26rgz%3D02293%26dt%3DPC%26osf%3DOSX%26os%3DOSX1015%26br%3DSafari%26svpid%3D8680%26rlangs%3Den%2Cos%26mlang%3D%26did%3D%26rcxt%3DOther%26tmpc%3D9.28000000000003%26vrtd%3D%26osi%3D%26osv%3D%26daid%3D%26dnr%3D0%26vpb%3D%26crrelr%3D%26npt%3D%26cc%3D2~KLUv_WMdqREMZAMNFgATo39ROUG4XFtUbk1Uji0qx-XG5YbFRYO3KkWXS1Ac7NnA5lKSQA_6Jx86Fdly1b0VEbOpWb3mWdoo8OpCpwZU6gpYFoDEcTMpTpeBIxKsJEWzWrw7aJsSKQjJeRPsa_u1S8bL5Gw2nP47tKWsd0WPQy3QrOmEAudfVOxLWvzhRCRu_KG6667rGbSGyWbbJ_Fq7WvebUaGttURebVfvOY8Na_WSljIlQalT27N67hGtGDMFRu7wsQezSr30-wYX5W1Uioxj681lsxIVrZDM8uLvg69ysVa7MxalpxCz3gtDsM6qO8Tm1srGth13rmIzWY1KMY97tynlSzsH3qVCcX2uQec_qZLsD6MONZ7cYE9z2ovXy8qozHNljpwCeX9w-dWN_NBL5wb5k-TTh87BrbczjLRJzabidFezF6_F7do-VdzjBi23frQpdQoG2_-B31yv7Y-eGo0lvFVrBEf6kUtWhS2IsQm5kAYQJan555rAzirtQ_zHef7Xct439e274RFnSt32rDpel0BHiZhqAQ6YQhDpEd0cG3T5pabJ7PAwLHdT_z6ZHI_1fHCZI0T3MZzGKZxv4b7_NbVv7_3eI3z-cx9YsVYESjNhz71e0ln0CKvBl_qIBJyaTz_ZWgVr4BKYEsUfTZNeY2dziYJ4DwLEsv2r9Nv-5_rm1MWDi-T-h02_NW4ktgqBZQ4Q70O8Thk-P2-3fUoJrqVqtwpFJ4cFJIcGom7T1uMYjYLbSz1jIGJPUlqWjFp3a-E_xTrB7FnaL0OstSYI0QpL4pdtuCZQQwOaLbdciUg9mAjt6eGdNfSTTVs68Tk35KNoYdise7GYRTynQ1MTi4DhYGGsNxn5ZtBwgGOuZBftkz-5BICk4nNdqxXpKmv6WJKuDcWT3dTO1hBUluHQD3HZ8-umfIOYGwp3eN9OnPgCawQW2_OfgE.%26dur%3D1~KLUv_WMFoCgkMADVAwBjxhU2RGCQh08EF1BhqXLEjU0m1VDyyENAlwtoUVCyCCBv47rVvKM-TyorxLZnGHmncNPe4ZXW5nglqyWbYDoJSUO9JqoQFtHjh2c5lSNubH9JO01tWKZ10QIK_AJ2gJDissUj5QCxWCKF2sm11jNnx0rC2aIPX5OqAw..%26durs%3D0uIZoJ%26bdc%3D131%26uidd%3Do_xLaI8MvscXMMq0DyRzmnEc7M2MpineyyTKVkR9_yLbdCjP%26idl%3DXY3007H4UY3UDK23yiSVvelgqeTz8PGc3-ymIfBniFaiYj_2o%26mk%3DApple%26testid%3Diavc1%2520%26fpa%3D577%26pcm%3D3%26ict%3DEthernet%26said%3De65dd825-7016-412a-9fcd-b7a8618b9173%26auct%3D1%26us_privacy%3D1YNN%26tail%3D1%26r%3D&expandDirection=undefined&clickEvent=advertiser&iosAdvId=&androidAdvId=&tradedesk_zipCode=&tradedesk_category=&tradedesk_deviceType=PC&tradedesk_adFormat=728x90&tradedesk_advertiser=zjmu8m7&externalAdServer=TradeDesk&tagVersion=html-standard-9&eas.JSVUVERfQ1JFQVRJVkVJRCUl=r0i7amne&eas.JSVUVERfQ0FNUEFJR05JRCUl=0g9zykq&eas.JSVUVERfREVWSUNFVFlQRSUl=PC&externalCreativeId=r0i7amne&externalPlacementId=n2f984z&externalSessionId=1b6c5a9b-5af1-4dfb-aff9-db816953f321&externalSiteId=www.tmz.com&externalSupplierId=z7agi08&externalSupplierName=kargo&externalCampaignId=0g9zykq&externalCreativeSize=728x90&gpsLat=&gpsLng=&externalLineItemId=n2f984z&externalAudienceIds=&scriptId=celtra-script-1&clientTimestamp=1765389670.488&clientTimeZoneOffsetInMinutes=0&hostPageLoadId=629966936693635617.69
    https://cache-ssl.celtra.com/api/blobs/e0153c7345d305e50741d202ed2e92c7f4f41463d1a42532caae5e83e633cc97/CU0048950_Unilever%20United%20States%2C%20Inc._2025%20Walmart%20B%26W%20UGC%20Q4%20Offer%20Support_Mobile_Desktop_728x90_Static%20Banner_SheaMoisture_equity.jpg?transform=crush&quality=8516.12
    https://cache-ssl.celtra.com/api/blobs/1e52d8d9d043a990c43ca8bd5f001cc7e6d6d6ff29b3bd64fd920ad9f76f153b/Shea%20Product%402x.png?transform=crush&quality=150&resize=106x2007.85
    https://cache-ssl.celtra.com/api/blobs/abc71b4f4a955eeccd743a2051e16983106b18f5a5b29382bec574a3c2af6d68/AVAILABLE%402x.png?transform=crush&quality=150&resize=200x726.70
    https://cache-ssl.celtra.com/api/blobs/bd5c57ea69a2cb7fe0294d15ff74c404740e8d3fc8392c03b22b278fbc3af8c2/REHYDRATE%20%26%20REPAIR%402x.png?transform=crush&quality=150&resize=320x986.60
    https://cache-ssl.celtra.com/api/blobs/511ed0ab9cd970cf4635834a2bf7b4dad8ad5751bff56117202580e2676eca4c/Shea%20Butter_728x90.jpg?transform=crush&quality=85&resize=140x1145.72

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1