Creative Details

Quality Score: 10/10

The advertisement promotes the Smart Saver account from East Cambridge Savings Bank, offering a 3.50% APY on new money balances up to $1,000,000, highlighting its competitive interest rate compared to the national average.

Creative Information

CID:10767c83-f1cf-4efa-afd2-0b1de9c0a051
CRID:2_206_540211
Domain:ecsb.com
Seat:BSW
Size:320x50
Bid:$1.25
Timestamp:12/10/2025, 5:35:40 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess12/10/2025, 5:36:50 PM6.11s
    adomain_analysissuccess12/10/2025, 5:36:28 PM3.22s
    adomain_capturesuccess12/10/2025, 5:36:25 PM0.24s
    ad_rendersuccess12/10/2025, 5:36:44 PM15.98s
    brand_mappingsuccess12/10/2025, 5:35:40 PM0.19s

    Analysis Results

    Ad Format: banner

    Brands: East Cambridge Savings Bank

    Size:320x50
    Data Transferred:46.26 KB
    Render Time:6.96 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Creative Inferred IAB Ad Products:
    • Banking (1337)
    • Financial Investment and Management Applications (1352)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Banking (1337)
    • Financial Investment and Management Applications (1352)
    Total Ad Size:65.35 KB
    Requests Made:
    URLSize (KB)
    https://choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=18101&c=adtheorent01cont540211&w=320&h=50&js=pmw0&plc=tr&uid=a34190fa91727c82a545bc0ef013afb921.11
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://cdn.adtheorent.com/1b978a2d-89d3-48a0-9434-668821b65ece_ecs100125asmartsaverratechangedigitalads320x50.gif16.13
    https://cdn.doubleverify.com/dvtp_src.js?ctx=33677394&cmp=DV1471444&ppid=351&sid=bidswitch&plc=BSW-IQMF-DISPJS&adsrv=0&advid=3891363&autt=1&dvtagver=6.1.src&auprice=1.25&auxch=kargo&pltfrm=kargo_8482&aufilter1=BSW&aufilter2=IQMF&auip=71.245.224.64&DVPX_PP_AUCTION_UA=Mozilla/5.0%20(Linux;%20Android%2010;%20K)%20AppleWebKit/537.36%20(KHTML,%20like%20Gecko)%20Chrome/142.0.0.0%20Mobile%20Safari/537.36&aubndl=null&turl=uexpress.com&c1=USD&c2=206&c3=kargo&c4=206&gdpr=AUDIT&gdpr_consent=AUDIT&auevent=f9c99452_527abc7d-fe5e-4c4a-bcb1-582bec613a228.93
    https://sb.scorecardresearch.com/p2?c1=9&c2=16077523&c3=2&cs_xi=cuid_74371f80-738c-11ef-923c-12f7f0962d75&rn=192141d4-ca5b-11f0-8750-42010ab202180.04
    https://us-east-sync.bidswitch.net/sync?ssp=kargo&dsp_id=206&imp=10.04
    https://choices.trustarc.com/cap?aid=adtheorent01&pid=adtheorent01&cid=18101&w=320&h=50&c=215b0.04
    https://sb.scorecardresearch.com/p?c1=9&c2=16077523&c3=2&cs_xi=cuid_74371f80-738c-11ef-923c-12f7f0962d75&rn=192141d4-ca5b-11f0-8750-42010ab202180.00
    https://rtb.adentifi.com/Imps?impId=1;adId=192141d4-ca5b-11f0-8750-42010ab20218;lId=96415;sId=742181;cId=18101;crId=540211;adThdId=a34190fa91727c82a545bc0ef013afb9;adExchange=BidSwitch;engineId=4795137934579826440;dealId=0;geoId=19939;inventoryId=302590;rtdmIndicator=1;timestamp=1764115306;property=uexpress.com;dIp=NzEuMjQ1LjIyNC42NA;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=521805832;cuid=cuid_74371f80-738c-11ef-923c-12f7f0962d750.00
    https://tps.doubleverify.com/visit.jpg?ctx=818052&cmp=1619415&dvtagver=6.1.src&tgjsver=9127&jsver=9127&napr=LoadTagError__failedToLoadDVM__NotFound&cerrt=2&flvr=0&ee_dp_dvtptrace=TagUrl%3Dhttps%253A%252F%252Fcdn.doubleverify.com%252Fdvtp_src.js%253Fctx%253D33677394%2526cmp%253DDV1471444%2526ppid%253D351%2526sid%253Dbidswitch%2526plc%253DBSW-IQMF-DISPJS%2526adsrv%253D0%2526advid%253D3891363%2526autt%253D1%2526dvtagver%253D6.1.src%2526auprice%253D1.25%2526auxch%253Dkargo%2526pltfrm%253Dkargo_8482%2526aufilter1%253DBSW%2526aufilter2%253DIQMF%2526auip%253D71.245.224.64%2526DVPX_PP_AUCTION_UA%253DMozilla%252F5.0%252520(Linux%253B%252520Android%25252010%253B%252520K)%252520AppleWebKit%252F537.36%252520(KHTML%252C%252520like%252520Gecko)%252520Chrome%252F142.0.0.0%252520Mobile%252520Safari%252F537.36%2526aubndl%253Dnull%2526turl%253Duexpress.com%2526c1%253DUSD%2526c2%253D206%2526c3%253Dkargo%2526c4%253D206%2526gdpr%253DAUDIT%2526gdpr_consent%253DAUDIT%2526auevent%253Df9c99452_527abc7d-fe5e-4c4a-bcb1-582bec613a22%3BDvmUrl%3Dhttps%253A%252F%252Fcdn.doubleverify.com%252Fdv-measurements9127.js%3BCurrentUrl%3Dabout%253Asrcdoc&ee_dp_dvtpurl=https%3A%2F%2Fcdn.doubleverify.com%2Fdvtp_src.js%3Fctx%3D33677394%26cmp%3DDV1471444%26ppid%3D351%26sid%3Dbidswitch%26plc%3DBSW-IQMF-DISPJS%26adsrv%3D0%26advid%3D3891363%26autt%3D1%26dvtagver%3D6.1.src%26auprice%3D1.25%26auxch%3Dkargo%26pltfrm%3Dkargo_8482%26aufilter1%3DBSW%26aufilter2%3DIQMF%26auip%3D71.245.224.64%26DVPX_PP_AUCTION_UA%3DMozilla%2F5.0%2520(Linux%3B%2520Android%252010%3B%2520K)%2520AppleWebKit%2F537.36%2520(KHTML%2C%2520like%2520Gecko)%2520Chrome%2F142.0.0.0%2520Mobile%2520Safari%2F537.36%26aubndl%3Dnull%26turl%3Duexpress.com%26c1%3DUSD%26c2%3D206%26c3%3Dkargo%26c4%3D206%26gdpr%3DAUDIT%26gdpr_consent%3DAUDIT%26auevent%3Df9c99452_527abc7d-fe5e-4c4a-bcb1-582bec613a22&dvp_gdpr=AUDIT&dvp_gdpr_consent=AUDIT&ee_dp_ctx=33677394&ee_dp_cmp=DV1471444&ee_dp_sid=bidswitch&ee_dp_plc=BSW-IQMF-DISPJS&dvp_isLostImp=10.00

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

    <a href='https://rtb.adentifi.com/Clicks?crId=540211;sId=742181;lId=96415;cId=18101;adExchange=BidSwitch;action=click;adId=192141d4-ca5b-11f0-8750-42010ab20218;adThdId=a34190fa91727c82a545bc0ef013afb9;engineId=4795137934579826440;dIp=NzEuMjQ1LjIyNC42NA;dIpv6=;adThdIdCode=WEB_MD5_V4;dealId=0;geoId=19939;inventoryId=302590;rtdmIndicator=1;timestamp=1764115306;lat=NDIuMzg;long=LTcxLjAy;dma=NTA2;stateCode=;zip=MDIxMjg;bsc=${CLICK_URL_ENC};redir=https%3A%2F%2Fwww.ecsb.com%2Fpersonal%2Fsavings%2Feast-cambridge-smart-saver%3Futm_source%3DDisplay%26utm_medium%3DDisplay%26utm_campaign%3DSaver' target='_blank'><img src='https://cdn.adtheorent.com/1b978a2d-89d3-48a0-9434-668821b65ece_ecs100125asmartsaverratechangedigitalads320x50.gif' height='50' width='320'/></a><img src='https://rtb.adentifi.com/Imps?impId=1;adId=192141d4-ca5b-11f0-8750-42010ab20218;lId=96415;sId=742181;cId=18101;crId=540211;adThdId=a34190fa91727c82a545bc0ef013afb9;adExchange=BidSwitch;engineId=4795137934579826440;dealId=0;geoId=19939;inventoryId=302590;rtdmIndicator=1;timestamp=1764115306;property=uexpress.com;dIp=NzEuMjQ1LjIyNC42NA;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=521805832;cuid=cuid_74371f80-738c-11ef-923c-12f7f0962d75' style='display:none; width:0px; height:0px;' /><script src="https://tags.bkrtx.com/js/bk-coretag.js"></script><script>bk_addPageCtx("id","cuid_74371f80-738c-11ef-923c-12f7f0962d75");bk_allow_multiple_calls = true;bk_use_multiple_iframes = true;bk_send_statid_payload = true;bk_use_image = true;bk_callback = true;bk_doJSTag(18840, 4);</script><img src='https://sb.scorecardresearch.com/p?c1=9&c2=16077523&c3=2&cs_xi=cuid_74371f80-738c-11ef-923c-12f7f0962d75&rn=192141d4-ca5b-11f0-8750-42010ab20218' height='0' width='0' /><span id="te-clearads-js-adtheorent01cont540211"><script type="text/javascript" src="//choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=18101&c=adtheorent01cont540211&w=320&h=50&js=pmw0&plc=tr&uid=a34190fa91727c82a545bc0ef013afb9"></script></span><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=206&amp;imp=1" alt=" " style="display:none"/><script src="https://cdn.doubleverify.com/dvtp_src.js?ctx=33677394&cmp=DV1471444&ppid=351&sid=bidswitch&plc=BSW-IQMF-DISPJS&adsrv=0&advid=3891363&autt=1&dvtagver=6.1.src&auprice=1.25&auxch=kargo&pltfrm=kargo_8482&aufilter1=BSW&aufilter2=IQMF&auip=71.245.224.64&DVPX_PP_AUCTION_UA=Mozilla/5.0 (Linux; Android 10; K) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/142.0.0.0 Mobile Safari/537.36&aubndl=null&turl=uexpress.com&c1=USD&c2=206&c3=kargo&c4=206&gdpr=${GDPR}&gdpr_consent=${GDPR_CONSENT_126}&auevent=f9c99452_527abc7d-fe5e-4c4a-bcb1-582bec613a22" type="text/javascript"></script>

    Creatives

    Creative Screenshot 1Creative Screenshot 2Creative Screenshot 3