Creative Details

Quality Score: 8/10

The advertisement promotes mortgage options with competitive rates, specifically highlighting a rate as low as 5.50% and an APR of 5.59%, aimed at encouraging potential customers to consider refinancing or purchasing a mortgage.

Creative Information

CID:2c1adb59-0f6e-4b26-8f16-fba107a48316
CRID:25_vcuhvimd
Domain:fcfcu.com
Seat:TTD
Size:320x50
Bid:$0.71
Timestamp:11/28/2025, 5:26:18 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess12/10/2025, 5:12:57 AM4.80s
    adomain_analysissuccess12/10/2025, 5:39:25 AM4.47s
    adomain_capturesuccess12/10/2025, 5:39:20 AM0.23s
    ad_rendersuccess12/10/2025, 5:12:52 AM22.87s
    brand_mappingsuccess11/28/2025, 5:34:56 PM0.12s

    Analysis Results

    Ad Format: banner

    Brands: Financial Center First

    Size:320x50
    Data Transferred:119.88 KB
    Render Time:6.57 Seconds
    Creative Inferred IAB Categories:
    • Personal Finance (IAB13)
    • Real Estate (IAB21)
    Creative Inferred IAB Ad Products:
    • Finance and Insurance (1335)
    • Mortgage Lenders and Brokers (1348)
    Domain Inferred IAB Categories:
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Banking (1337)
    • Financial Investment and Management Applications (1352)
    Landing Page:
    https://www.fcfcu.com/loans-and-credit-cards/mortg...
    Domain:www.fcfcu.com
    Brand:
    Financial Center First
    Total Ad Size:138.97 KB
    Requests Made:
    URLSize (KB)
    https://ad.adsrvr.org/tgfwmhc/010w9rb/vcuhvimd_320x50.gif?cb=16958497.98
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=c0djh1u_l1l6121_vcuhvimd&c=tradedesk01cont1&js=pmw0&w=320&h=50&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.11
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://vam-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=1f2d30db-c459-47f2-ae87-2848dce486ad&crid=vcuhvimd&wp=0.71236295&aid=2b317478-cb24-4091-aa53-e5412583a00d&wpc=USD&sfe=1b5dcbda&puid=58c653da-1cbe-79ac-b22c-983dd0c93118&bdc=131&tdid=460fed0a-fbd5-4d02-9024-3f5404b23dcf&uidd=oKUZIAVZd5RBKvX3_ZLKHAEoUZCNyUpX1vDfb3LbGq2WopzU&pid=tgfwmhc&ag=l1l6121&adv=010w9rb&sig=1bhPSULgFPhwF3OaydvJ686dqH3c_j-w0u7wzJ02uAXI.&bp=2.04766296760418&cf=8447614&fq=0&td_s=www.usmagazine.com&rcats=zm4,d3i,7sp,7gr,3c6,2gy,cdz,hhr,26o&mste=&mfld=2&mssi=&mfsi=&uhow=67&agsa=&rgz=46229&svbttd=1&dt=Mobile&osf=iOS&os=iOS186&br=WebView&rlangs=en&mlang=&svpid=125&did=&rcxt=MobileOptimizedWeb&lat=39.792300&lon=-85.978100&tmpc=11.950000000000045&daid=&vp=0&osi=&osv=&bffi=41&nond=0&mk=Apple&mdl=iPhone&testid=iavc1%20&npt=2&cc=1~KLUv_WNa1XJFaQD9CQAzE0reAKSegTxvII83gOcN3PUM2LEGrFoF7lg0BBCxBPI8gTyWwjItWJX3NarGDE04KAShIkWBB7s4QQJfWCtxCFhZK3EIQPEDUDEH7MwBdswBVuYAKD-hCCA73N8AOld4oo_rGzCEHZBjggA8M7GegDasACg-ACQ2QJ7b3B2V0jcwwLW-mbZZl5GO66wAQ0QJEP4fVMS4wC1NfguSb-vuG3q0tXdtQWm3krBbQXpbOXpaqFgtUD4tTA-0IAkIooVIQBCtPN1-UlP4tHZ4731WGp9l9VlQesKf-7EUeSwoLFYS7-bRAuboCbPc_1PF-iCxvju5tuVNnRKV0aIctM224abVIv3CcrHLZ8b_vCM8txy4NLCCxPygxIjEBSBjCowQVecFBKJxEZYBOAX8aqv-say5yFLzASQUJyfZqB8C&dur=1~KLUv_SMFoCgkjPUCAMQEKQoHZmxybGM0MiIOCK3ZubIiDgj5laOzM0pGaGswbzZjTkNSVl9jbVh6NjctRnlTZHF2QWtORWhCOU4zM1p2elIyVTgEQAFN1c-LPwT8wCxJAAOn0lfh9UE021w.&durs=X7sGfc&crrelr=&fpa=348&pcm=3&vc=12&said=f3efab00-6af1-4e32-a5ae-9d5b056712b6&ict=WiFi&auct=1&us_privacy=1---&im=1&mc=303147be-2529-47ff-86ff-1009991e2127&idl=XY30073JFhk0o6cNCRV_cmXz67-FySdqvAkNEhB9N33ZvzR2U&ev=96jQ-wszZu_EpmJDdL5MAhios3Ir6msfL8iiWPl8CuQ.&rsv=0.10347069215158&abr=a0e98a28-a102-4e48-a146-500b00855055&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=c0djh1u_l1l6121_vcuhvimd&w=320&h=50&c=53510.04

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1Creative Screenshot 2Creative Screenshot 3