Creative Details

Quality Score: 8/10

The advertisement promotes a health care initiative focused on addressing and reducing rising health care costs, emphasizing the importance of affordability.

Creative Information

CID:30e7bb00-93c0-43fe-b214-151d54e205cf
CRID:17_24693884
Domain:bcbsm.com
Seat:Adelphic
Size:300x250
Bid:$0.10
Timestamp:11/28/2025, 2:54:34 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess12/10/2025, 5:03:09 AM4.26s
    adomain_analysissuccess12/10/2025, 5:38:23 AM5.30s
    adomain_capturesuccess12/10/2025, 5:38:18 AM0.22s
    ad_rendersuccess12/10/2025, 5:03:05 AM28.20s
    brand_mappingsuccess12/9/2025, 5:19:10 PM0.13s

    Analysis Results

    Ad Format: banner

    Brands: Blue Cross Blue Shield of Michigan

    Quality:Adomain not match landing page domain
    Size:300x250
    Data Transferred:393.69 KB
    Render Time:6.95 Seconds
    Creative Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Personal Finance (IAB13)
    Creative Inferred IAB Ad Products:
    • Insurance (1340)
    • Health and Medical Services (1378)
    Domain Inferred IAB Categories:
    • Health & Fitness (IAB7)
    Domain Inferred IAB Ad Products:
    • Insurance (1340)
    • Medical Insurance (1344)
    • Health and Medical Services (1378)
    Landing Page:
    https://www.bcbsm.mibluedaily.com/affordability?ut...
    Domain:www.bcbsm.mibluedaily.com
    Brand:
    Blue Cross Blue Shield of Michigan
    Total Ad Size:393.69 KB
    Requests Made:
    URLSize (KB)
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    https://c.betrad.com/geo/ba.js?r17020142.46
    https://media-cdn.ipredictive.com/image/74957/199c9fda81e_AffordabilityAgents_TackleCosts_BCFV1384__Static_300x250_na_jpg.jpg28.99
    https://c.betrad.com/surly.js2.70
    https://c.evidon.com/a/COMMON.css?r=0.63977191870061721.85
    https://c.evidon.com/a/n/1839/15932.js1.68
    https://c.evidon.com/icon/c_30_us.png0.90
    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    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1Creative Screenshot 2