Creative Details

Quality Score: 7/10

The advertisement promotes Wells Fargo's home mortgage services, highlighting a cost-effective alternative to forward commitments.

Creative Information

CID:9cd5db23-7d59-4d7c-b119-614206f019f6
CRID:25_ty8ddpmc
Domain:nahb.org
Seat:TTD
Size:300x250
Bid:$0.11
Timestamp:11/28/2025, 2:47:57 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess12/10/2025, 5:01:16 AM7.17s
    adomain_analysissuccess12/10/2025, 5:38:51 AM6.41s
    adomain_capturesuccess12/10/2025, 5:38:44 AM0.22s
    ad_rendersuccess12/10/2025, 5:01:09 AM23.16s
    brand_mappingsuccess12/9/2025, 4:54:38 PM0.14s

    Analysis Results

    Ad Format: banner

    Brands: NAHB

    Quality:Adomain not match landing page domain
    Size:300x250
    Data Transferred:60.51 KB
    Render Time:6.66 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    • Real Estate (IAB21)
    Creative Inferred IAB Ad Products:
    • Finance and Insurance (1335)
    • Real Estate Services For Owners (1486)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Home & Garden (IAB10)
    Domain Inferred IAB Ad Products:
    • Business and Industrial (1010)
    • Business Services (1012)
    • Construction (1028)
    • Construction and Engineering (1038)
    • Home and Garden Services (1396)
    Landing Page:
    https://www.wellsfargo.com/mortgage/home-builder-r...
    Domain:www.wellsfargo.com
    Brand:
    Wells Fargo
    Total Ad Size:79.60 KB
    Requests Made:
    URLSize (KB)
    https://s3.amazonaws.com/feathr-api-pictures/zDcvOdHTWGUSW0BV1NG7_transformed_300x250.jpg38.49
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=5h1th02_n08r9uz_ty8ddpmc&c=tradedesk01cont1&js=pmw0&w=300&h=250&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.19
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://vam-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=21034da3-7815-40f8-a190-692497402159&crid=ty8ddpmc&wp=0.10577293&aid=0e910c78-07dd-4a04-b405-bfbe02ff27f8&wpc=USD&sfe=1b5dc3b2&puid=3a5ef12d-0ad5-fc18-340a-3eb2cb778060&bdc=131&tdid=18a9ef8d-bcbf-474a-963b-f7dd95d242f4&uidd=GKrsNYOqi6eqo0zgybT0TZRJXUgjfVn7UkaRB0eZF9cUlKHV&pid=fgamrj6&ag=n08r9uz&adv=fsop2z7&sig=1uhQ9Gt1KVbHSYdiy4xA6OBu0Qf54E9MCGcVJGYL0SCo.&bp=0.182516012193589&cf=9268040&fq=0&td_s=www.justonecookbook.com&rcats=7gr,2ic,hhr,hmy,26o,zm4&mste=&mfld=3&mssi=&mfsi=&uhow=66&agsa=&rgz=78733&svbttd=1&dt=HomeAssistant&osf=Android&os=Android90&br=Chrome&rlangs=en&mlang=&svpid=8482&did=&rcxt=Other&lat=30.331400&lon=-97.866600&tmpc=24.660000000000025&daid=&vp=0&osi=&osv=&bffi=41&nond=0&mk=Amazon&mdl=AEOHY&testid=iavc1%20&npt=2&cc=1~KLUv_WNa1XJFWgBdCQCj0UPeAKSegTxvII83gOcN3H0DVq0CdywaAohYAnmeQJ5rkc0IWCgxRQLiNDJyOMS0jZVhkwQJfGGtxCFgZa3EIQDFD0DlYsDOHGDHHGBdGwDFFbLuH0DnCmm4f8CQqgA8M7GegDZeABQfABIbIA9-c3vzZxMY4FrfTNvMbtZhXXVRWWR2eS3xEl0bnPhNtdv02qyrhFmYhABDRAkQsqGG0LnALU1-CxK7ddfimbS1Q9iC0m4lYbeC9LZyeC1UrBYoAUG0EAkIopWnZUa3n9QUPq0dPSHrfixFHgsKi5XEu3mAwBw9YZb7f6pYHyTWd-cz0_68OaZbDlwSWEEvIoh4MuFOcqWACFRxCCK0ZlmwDMABB_zQln9dDO0w7Ndu1QM47JKw54dy8hXMLQ..&dur=1~KLUv_SMFoCgk2VUDADOGFBa4oZAmH9UFVJh-SWWvuff74Z42Q00vhX_zDTv-PmscWfI1siHpGMw_GSk5ZdCbmgQwyRlvARzt5h3zw5vhnCBkDh_eDPca2TZTVKydUqZJ0QIH_OTcLQS-UuJGY98_OZB4Tp0Oyyo.&durs=o7Rjan&crrelr=&fpa=580&pcm=3&vc=12&said=18b2ba91-b2bc-4905-83b3-810a864fc0d0&ict=WiFi&auct=1&us_privacy=1YNY&im=1&mc=640e6b0b-094d-47ff-86ff-5751021eb712&ev=J3vGeTtXSxX5z1PJx2EYngAJlcMmhwyxuI-KB--kLxA.&rsv=0.000631102451265751&abr=721b22c6-54bd-4610-8a4f-8e60a13ab733&tail=10.79
    https://marco.feathr.co/v1/refresh0.04
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=5h1th02_n08r9uz_ty8ddpmc&w=300&h=250&c=4b160.04

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1