Creative Details

Quality Score: 7/10

The advertisement promotes the importance of proactive maintenance and upgrades for community safety.

Creative Information

CID:7a7f1caf-5078-4791-8be9-8c5f3659ce40
CRID:25_cv5iobnj
Domain:calwater.com
Seat:TTD
Size:320x50
Bid:$0.64
Timestamp:11/26/2025, 9:10:23 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/26/2025, 9:13:24 PM4.43s
    adomain_analysissuccess11/26/2025, 9:36:58 PM4.36s
    adomain_capturesuccess11/26/2025, 9:36:53 PM0.25s
    ad_rendersuccess11/26/2025, 9:13:20 PM31.20s
    brand_mappingsuccess11/26/2025, 9:10:27 PM0.32s

    Analysis Results

    Ad Format: banner

    Brands: Cal Water

    Size:320x50
    Data Transferred:62.02 KB
    Render Time:6.71 Seconds
    Creative Inferred IAB Categories:
    • Law, Govt & Politics (IAB11)
    Creative Inferred IAB Ad Products:
    • Home and Garden Services (1396)
    • Home Security and Monitoring Applications (1405)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Water Services (1414)
    • Utilities Apps (1438)
    Landing Page:
    https://www.calwater.com/iip/
    Domain:www.calwater.com
    Brand:
    Cal Water
    Total Ad Size:81.11 KB
    Requests Made:
    URLSize (KB)
    https://ad.adsrvr.org/qwrcm0l/28w1f9v/cv5iobnj_320x50.jpg?cb=52762940.13
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=8qgqecv_aab92y7_cv5iobnj&c=tradedesk01cont1&js=pmw0&w=320&h=50&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.11
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://wa2-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=928c962e-a8ed-41e8-adad-63723130dd1f&crid=cv5iobnj&wp=0.64113796&aid=5757fa05-8a00-42a1-8673-c4dd02de3077&wpc=USD&sfe=1b5dc6ab&puid=acc4eba3-858d-4116-9586-73f3305af56f&bdc=137&tdid=c9aa093b-36e2-42be-a166-aefc8c3cb771&pid=qwrcm0l&ag=aab92y7&adv=28w1f9v&sig=12y7dqa4Thietzh9vqqoALiM0qCIVn6iQf7BenbBCOI0.&bp=1.08175630943403&cf=9589914&fq=0&td_s=www.newsweek.com&rcats=y29,njg,5rf&mste=www.newsweek.com&mfld=2&mssi=&mfsi=&uhow=64&agsa=&rgz=94070&svbttd=1&dt=Mobile&osf=iOS&os=iOS186&br=WebView&rlangs=en&mlang=&svpid=8565&did=&rcxt=MobileOptimizedWeb&lat=37.496700&lon=-122.266500&tmpc=15.350000000000023&daid=&vp=0&osi=&osv=&bffi=41&nond=0&mk=Apple&mdl=iPhone&testid=iavc1%20&cc=1~KLUv_WNa1XJFaAB9CQCzkUPeAKSegTxvII83gOcN3PUM2LEGrG6BOxYNAUQsgTxPIA-SsQ1PlEjxUlHorKXAROVmiskzUKsggS-slTgErKyVOASg-AGoIgzYmQPsmAOsJQZAcYWs-wfQuULa_QOGtANyyALwzMR6Atp4AVB8AEhsgLwA17Cysq4bqqyedaFQEGCIKAHC7-QKxAVuafJbkNitu3-IyNYuYQtKu5WE3QrS28rR00LFaoH6iLQQfURaebr9pKbwae1orXqygrRWPVioesLW_ViKPBYUFiuJFjBHT5jl_p8q1geJ9d0d4ReOj688w3Cxgc-M_3merTsakS2HaQ7V6zCuIisIQiPjqy_FiCnwhcmuE10RJ15YBuAI_AB0m2NpiFv96Uf6WvQjCMZDoaShE7I4Oe1t-hA.&dur=1~KLUv_SMFoCgkjO0BACQCTVRURFN1cHBseVZlbmRvcigImP0bdHRkX3N2X2NNCaeIQAj8EQtKgvkoHr9_KXphAhNB9U1lWmS1bxc.&durs=AVfFjP&crrelr=&fpa=593&pcm=3&vc=12&said=d4209a1d-8b0b-40ea-8dea-e17f9cee2ca4&ict=WiFi&auct=1&us_privacy=1YNN&im=1&mc=ded8cea0-769d-47ff-86ff-78c92a316015&ev=X6xzkhfuT1EI7oSacLwsUpdBDE4GI3uv2fwa03P1bys.&rsv=0.0000423415282910354&abr=8a7eaf74-6f78-46d9-b92a-d87d6721dfef&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=8qgqecv_aab92y7_cv5iobnj&w=320&h=50&c=aa740.04

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