Creative Details

Quality Score: 10/10

The advertisement promotes McCormick products for holiday cooking, encouraging consumers to make their holidays memorable with the featured items.

Creative Information

CID:	759872d5-9b3e-43f8-a933-e5609840ed46
CRID:	25_xesr9tlz
Domain:	mccormick.com
Seat:	TTD
Size:	728x90
Bid:	$1.55
Timestamp:	11/26/2025, 6:38:14 PM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	11/26/2025, 7:22:40 PM	4.96s
adomain_analysis	success	11/26/2025, 7:22:34 PM	3.35s
adomain_capture	success	11/26/2025, 7:22:30 PM	0.39s
ad_render	success	11/26/2025, 7:22:35 PM	7.83s
brand_mapping	success	11/26/2025, 6:38:14 PM	0.13s

Analysis Results

Ad Format: banner

Brands: McCormick

Size:

728x90

Data Transferred:

603.35 KB

Render Time:

6.83 Seconds

Creative Inferred IAB Categories:

Food & Drink (IAB8)
Shopping (IAB22)

Creative Inferred IAB Ad Products:

General Food (1165)
Food and Beverage Services (1355)

Domain Inferred IAB Categories:

Food & Drink (IAB8)
Shopping (IAB22)

Domain Inferred IAB Ad Products:

Consumer Packaged Goods (1123)
General Food (1165)
Baking (1168)
Condiments and Sauces (1171)
Food and Beverage Services (1355)

Total Ad Size:

622.44 KB

Requests Made:

URL	Size (KB)
https://cdn.doubleverify.com/dvbm.js	529.96
https://ad.adsrvr.org/yu3a8na/d600yrh/xesr9tlz_728x90.jpg?cb=957585	49.08
https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=wat25nj_qsdqh5z_xesr9tlz&c=tradedesk01cont1&js=pmw0&w=728&h=90&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=	21.18
https://choices.trustarc.com/get?name=pmw2.js	19.05
https://tps.doubleverify.com/visit.js?gdpr=&gdpr_consent=&flvr=1&ttmms=30&ttfrms=36&brid=96&bridua=3&bds=1&tstype=2&eparams=DC4FC%3Dl9EEADTbpTauTau649%40%5CD6CG6C%5D52%3F8%40%3D5%3A%3F%5DH%40C%3C6CD%5D56GTauU2%3F4r92%3A%3Fl9EEADTbpTauTau649%40%5CD6CG6C%5D52%3F8%40%3D5%3A%3F%5DH%40C%3C6CD%5D56GTar23%40FETbpTauTau&srcurlD=0&aUrlD=0&ssl=https:&dfs=31&ddur=82&uid=1764184948799439&jsCallback=dvCallback_1764184948800312&dvtagver=6.1.src&navUa=Mozilla%2F5.0%20(Macintosh%3B%20Intel%20Mac%20OS%20X%2010_15_7)%20AppleWebKit%2F537.36%20(KHTML%2C%20like%20Gecko)%20Chrome%2F136.0.0.0%20Safari%2F537.36&htmlmsging=1&chro=1&hist=2&winh=1080&winw=1920&wouh=580&wouw=780&scah=600&scaw=800&tgjsver=9023&lvvn=28&m1=96&refD=1&referrer=about%3Asrcdoc&fwc=0&flt=0&fec=5&fcifrms=1&brh=2&dvp_epl=189&noc=4&nav_pltfrm=Linux%20x86_64&ctx=35531508&cmp=DV1485648&sid=TTD&plc=dispim&adsrv=163&advid=818053&jsver=9023&turl=www.cnn.com%2f&c1=yu3a8na&c2=qsdqh5z&c3=kargo&c4=doubleverify-vd2iab-65&c5=www.cnn.com&c8=doubleverify-vd2iab-65&c15=1&errorURL=https://tps.doubleverify.com/visit.jpg&ppid=354&auevent=a5484883-f634-4261-9e02-e9295487e0f7&auadv=d600yrh&aucmp=wat25nj&aucrtv=xesr9tlz&audvc=PC&pltfrm=113&aufilter2=IM&autt=1&mib=0&mon=1&blk=0&rtsurl=https%3A%2F%2Fenduser.adsrvr.org%2Fenduser%2Fdv%2F%3Frtb%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-S0xVdl9XTUZvQ2drMkFEOUF3QUR4aE0zVUZxZFR3UVhVR0dwMnNNUUpCMkQtU2NqSmFjTWVsT1RBQ1k1NHkyQW85Mjg5T3VxdjVZZWR3bHZ0QnR5MlNuc1VWYm91LVNhVTh0cVJRRklFR1k4ektuMk1HUnpGVTBaMlNtZmFWVzBEdnpJRnA1elQtLU83R2doZXdfeEQ2OVAxbUxDN1NJSk1SQzBZOUEtNTBPckNNLWdPZmRFUWZpSWtaMG8mY3JyZWxyPSZmcGE9NTE3JnBjbT0zJnZjPTEyJnNhaWQ9OGI2MTE2NGItZWRiOC00MmM1LWFkZmUtMThiNjNkOGJjZGEzJmljdD1XaUZpJmF1Y3Q9MSZpbT0xJm1jPWIzODVmMWYwLWJkYjAtNDdmZi04NmZmLTg3MzQzMzQxZmU3ZSZpZGw9WFkzMDA3bl83akFOYVVZM2pfUENDRUo5NFY4czV0SDVHaVdqYTU4R2VYaEdYN3VLbyZldj1RbFAzbnhKZVNLWVB5ODNUSUlEWm96eS1YMXhLbkk0a2RNbGxVaGxXOXJjLiZyc3Y9MC4wNzMwOTU2NDIzODIwMzMxJmFicj0xZmI1ZmE4MC1iYmQ4LTQzNDAtODkyMi1mZjM1NTUxYmJhYjAmdGFpbD0xJnN2PWthcmdvJnRhaWw9MQ..%26pie%3D&dvp_rcp=2&dvp_htec=1&dvp_seem=2&dvp_tuk=1&dvp_sukv=12228821.410993379&ee_dp_sukv=12228821.410993379&dvp_tukv=1102693175.1104321&ee_dp_tukv=1102693175.1104321&dvp_tuid=1629606138524&jurtd=3265290317	2.34
https://wa2-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=a5484883-f634-4261-9e02-e9295487e0f7&crid=xesr9tlz&wp=1.5501152&aid=18b9e743-7a4c-4b81-94df-7d055dfd3e35&wpc=USD&sfe=1b5dc6a0&puid=22082f61-21fc-a0d0-2281-520842f5c01d&bdc=137&tdid=5e5d7e72-071d-4113-8b22-8fe13095b501&pid=yu3a8na&ag=qsdqh5z&adv=d600yrh&sig=15w6NA5fX8jOraETEp9dc1NFhdkL3wvFRzOU_B9v8I1Y.&bp=3&cf=9681855&fq=0&td_s=www.cnn.com&rcats=3c6,2gy,cdz,v8t,enb,d3i,y29,7sp&mste=&mfld=2&mssi=&mfsi=&uhow=64&agsa=&rgz=89801&svbttd=1&dt=PC&osf=Windows&os=Windows10&br=Chrome&rlangs=en&mlang=&svpid=113&did=&rcxt=Other&lat=40.905600&lon=-115.534400&tmpc=7.020000000000039&daid=&vp=0&osi=&osv=&bffi=41&nond=0&testid=iavc1%20&cc=1~KLUv_WNa1XJFUABtCQCzUUTeAKSegTxvII83gOcN3LEG7HoGrFoF7lg0BBCxBPI8gTxH4aQXXjpgXGlVoHFdGoKjERkeFtoggS-slTUErKyVNQSg-AGovAbszAF2zAFWFAOguMLPY4oVFziAzhWeqOT6BgxpB-RgewjAYwVA8QEgsQHyAly7vJZ4ia4Ncrr9li-ntxiBAEP8FiTf1t2nZGpr57AFpd1K4reC9LZysFqoWC1QH5EWoo9IK0-3n9QUPq0dXH6ygnD5wULVEw5wP5YijwXFYyVhgTl6wiz3_1SxPkis707HlWvMWgIUBYqw4vEoxzSNLGrwmen9PM_WGY_HlkPeBh37Qy4KrKBTkICoYcjUq1IArDYlbyFBggeWATgG_KdEHeufOyJPMBf54ZPgS3VR1suJqEfm&dur=1~KLUv_WMFoCgk2AD9AwADxhM3UFqdTwQXUGGp2sMQJB2D-ScjJacMelOTACY54y2Ao9289Ouqv5YedwlvtBty2SnsUVbou-SaU8tqRQFIEGY8zKn2MGRzFU0Z2SmfaVW0DvzIFp5zT--O7Gghew_xD69P1mLC7SIJMRC0Y9A-50OrCM-gOfdEQfiIkZ0o&durs=jUZyrR&crrelr=&fpa=517&pcm=3&vc=12&said=8b61164b-edb8-42c5-adfe-18b63d8bcda3&ict=WiFi&auct=1&im=1&mc=b385f1f0-bdb0-47ff-86ff-87343341fe7e&idl=XY3007n_7jANaUY3j_PCCEJ94V8s5tH5GiWja58GeXhGX7uKo&ev=QlP3nxJeSKYPy83TIIDZozy-X1xKnI4kdMllUhlW9rc.&rsv=0.0730956423820331&abr=1fb5fa80-bbd8-4340-8922-ff35551bbab0&tail=1	0.79
https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=wat25nj_qsdqh5z_xesr9tlz&w=728&h=90&c=8abe	0.04
https://tpsc-ue1.doubleverify.com/event.png?impid=9183909ee99444c989851cb06ee5a2f5&flavor=1&gdpr=&gdpr_consent=&ee_dp_omvk=doubleverify.com-omid&ee_dp_isom=1&ee_dp_bnce=1&ee_dp_almbyref=1&ee_dp_almvpaid=1&ee_dp_alm=auto&iskpm=1&ismmm=1&isocm=1&ee_dp_isioms=1&ee_dp_isaioms=0&dvp_atali=1&ee_dp_csc=1&ee_dp_cspf=1&vdur=70&eoid=24&te_strt=1&te_init=247&te_sup=1&te_exec=1&msrjs=9023&sdf=67108868&vit=2&ee_dp_mrci=1&rmi=16&tltms=82&tetms=30&msltms=0&vltms=70&sei=137&vetms=8&tuviims=67&tuviems=145&dvp_dtcov=4&sim=1&ee_dp_cdndmn=1&ee_dp_asmm=1&msrcanlm=392&msrcannum=5&ee_dp_tmads=2218&ee_dp_msrcanlt=8%3A1%3A(0)%2C128%3A1%3A(0)%2C256%3A1%3A(0)%2C65536%3A3%3A(0%3B0%3B0)&ismms=70&isumms=69&nvr=6&isgmmims=70&isgmv4mims=70&elmtp=6&isbxdms=2169&b11=2210&adhgt=90&adwdth=728&norwdth=728&norhgt=90&vsos=14&ivsos=14&dvp_vsosnmr=16&ivsosm=1&lftb=2210&sftb=2210&msrdp=1&naral=128&vct=1&vphgt=1080&vpwdth=1920&chgt=90&cwdth=728&scrhgt=600&scrwdth=800&strp=100&advisonl=true&isiabvms=969&isuiabvms=969&isgmpims=69&isgmv4dpims=969&ispmxpms=969&ishvm=1&istchm=1&isascm=1&isaclkm=1&isscrlm=1&engalms=69&dvp_hdnAd=0&dvp_dpr=1&vstsz=1033&m50invms=2210&ee_dp_issiabvm=70&ee_dp_issiabvv=1069&ee_dp_cvcmeeid=1&metp=1&meeid=1&ee_dp_saw=728&ee_dp_sah=90&ee_dp_ald=%7B%22s%22%3A%7B%22lf%22%3Atrue%2C%22df%22%3Atrue%2C%22ls%22%3A128%2C%22ds%22%3A128%2C%22lt%22%3A%22IMG%22%2C%22dt%22%3A%22IMG%22%2C%22em%22%3A1%2C%22c%22%3Afalse%7D%7D&ttfurm=3112	0.00
https://tpsc-ue1.doubleverify.com/event.png?impid=9183909ee99444c989851cb06ee5a2f5&flavor=1&gdpr=&gdpr_consent=&isbxdms=4970&b11=5035&iabv5=4970&lftb=5035&sftb=5035&m50invms=5035&eoid=25	0.00

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Raw Ad Markup

<img src="https://wa2-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=a5484883-f634-4261-9e02-e9295487e0f7&crid=xesr9tlz&wp=1.5501152&aid=18b9e743-7a4c-4b81-94df-7d055dfd3e35&wpc=USD&sfe=1b5dc6a0&puid=22082f61-21fc-a0d0-2281-520842f5c01d&bdc=137&tdid=5e5d7e72-071d-4113-8b22-8fe13095b501&pid=yu3a8na&ag=qsdqh5z&adv=d600yrh&sig=15w6NA5fX8jOraETEp9dc1NFhdkL3wvFRzOU_B9v8I1Y.&bp=3&cf=9681855&fq=0&td_s=www.cnn.com&rcats=3c6,2gy,cdz,v8t,enb,d3i,y29,7sp&mste=&mfld=2&mssi=&mfsi=&uhow=64&agsa=&rgz=89801&svbttd=1&dt=PC&osf=Windows&os=Windows10&br=Chrome&rlangs=en&mlang=&svpid=113&did=&rcxt=Other&lat=40.905600&lon=-115.534400&tmpc=7.020000000000039&daid=&vp=0&osi=&osv=&bffi=41&nond=0&testid=iavc1%20&cc=1~KLUv_WNa1XJFUABtCQCzUUTeAKSegTxvII83gOcN3LEG7HoGrFoF7lg0BBCxBPI8gTxH4aQXXjpgXGlVoHFdGoKjERkeFtoggS-slTUErKyVNQSg-AGovAbszAF2zAFWFAOguMLPY4oVFziAzhWeqOT6BgxpB-RgewjAYwVA8QEgsQHyAly7vJZ4ia4Ncrr9li-ntxiBAEP8FiTf1t2nZGpr57AFpd1K4reC9LZysFqoWC1QH5EWoo9IK0-3n9QUPq0dXH6ygnD5wULVEw5wP5YijwXFYyVhgTl6wiz3_1SxPkis707HlWvMWgIUBYqw4vEoxzSNLGrwmen9PM_WGY_HlkPeBh37Qy4KrKBTkICoYcjUq1IArDYlbyFBggeWATgG_KdEHeufOyJPMBf54ZPgS3VR1suJqEfm&dur=1~KLUv_WMFoCgk2AD9AwADxhM3UFqdTwQXUGGp2sMQJB2D-ScjJacMelOTACY54y2Ao9289Ouqv5YedwlvtBty2SnsUVbou-SaU8tqRQFIEGY8zKn2MGRzFU0Z2SmfaVW0DvzIFp5zT--O7Gghew_xD69P1mLC7SIJMRC0Y9A-50OrCM-gOfdEQfiIkZ0o&durs=jUZyrR&crrelr=&fpa=517&pcm=3&vc=12&said=8b61164b-edb8-42c5-adfe-18b63d8bcda3&ict=WiFi&auct=1&im=1&mc=b385f1f0-bdb0-47ff-86ff-87343341fe7e&idl=XY3007n_7jANaUY3j_PCCEJ94V8s5tH5GiWja58GeXhGX7uKo&ev=QlP3nxJeSKYPy83TIIDZozy-X1xKnI4kdMllUhlW9rc.&rsv=0.0730956423820331&abr=1fb5fa80-bbd8-4340-8922-ff35551bbab0&tail=1" 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