Creative Details

Quality Score: 10/10

The advertisement promotes McKinnis, a family-owned roofing company, offering free and instant estimates for roofing services for homes and businesses.

Creative Information

CID:3d200662-acd4-4cb5-a411-f174fc453a62
CRID:25_w4rptbr5
Domain:mckinnisinc.com
Seat:TTD
Size:300x250
Bid:$0.78
Timestamp:11/26/2025, 4:41:00 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/26/2025, 5:31:46 PM5.67s
    adomain_analysissuccess11/26/2025, 6:30:28 PM3.38s
    adomain_capturesuccess11/26/2025, 6:30:25 PM0.18s
    ad_rendersuccess11/26/2025, 5:31:41 PM31.68s
    brand_mappingsuccess11/26/2025, 4:41:00 PM0.07s

    Analysis Results

    Ad Format: banner

    Brands: McKinnis Roofing & Sheet Metal

    Size:300x250
    Data Transferred:402.28 KB
    Render Time:6.88 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Home & Garden (IAB10)
    Creative Inferred IAB Ad Products:
    • Construction (1028)
    • Home Improvement and Repair (1404)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Home & Garden (IAB10)
    Domain Inferred IAB Ad Products:
    • Construction (1028)
    • Construction and Engineering (1038)
    • Home Improvement and Repair (1404)
    Landing Page:
    https://www.mckinnisinc.com/instant-roof-quote?utm...
    Domain:www.mckinnisinc.com
    Brand:
    McKinnis Roofing & Sheet Metal
    Total Ad Size:421.37 KB
    Requests Made:
    URLSize (KB)
    https://code.createjs.com/1.0.0/createjs.min.js236.38
    https://html5.adsrvr.org/2w2b72p/yzz1am0/vs8d21dw/index.js46.61
    https://html5.adsrvr.org/2w2b72p/yzz1am0/vs8d21dw/Img2.png42.87
    https://html5.adsrvr.org/2w2b72p/yzz1am0/vs8d21dw/Img1.png39.83
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=cdoh3q2_7pjvfe0_w4rptbr5&c=tradedesk01cont1&js=pmw0&w=300&h=250&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.19
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://html5.adsrvr.org/2w2b72p/yzz1am0/vs8d21dw/Logo.png10.40
    https://html5.adsrvr.org/2w2b72p/yzz1am0/vs8d21dw/Shape.png4.22
    https://vam-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=57ae664a-2b0e-4574-99a9-a5ff8a87979d&crid=w4rptbr5&wp=0.77833664&aid=9e0cf72a-f24a-45be-a616-93d8de3baab4&wpc=USD&sfe=1b5dceee&puid=9d6995e7-7133-41d4-bd80-125832ed63ad&bdc=131&tdid=abd88025-52d9-4d85-81cc-398097bcc7d0&pid=2w2b72p&ag=7pjvfe0&adv=yzz1am0&sig=14xJp6-cfkuOOXNzwSbeww8Hfcu7BHWBB1K014viXhUQ.&bp=1.5&cf=9173611&fq=0&td_s=www.housebeautiful.com&rcats=zm4,hhr,hmy&mste=&mfld=3&mssi=&mfsi=&uhow=66&agsa=&rgz=68107&svbttd=1&dt=Mobile&osf=iOS&os=iOS186&br=WebView&rlangs=en&mlang=&svpid=114&did=&rcxt=MobileOptimizedWeb&lat=41.210000&lon=-95.960000&tmpc=3.7000000000000455&daid=&vp=0&osi=&osv=&bffi=41&nond=0&mk=Apple&mdl=iPhone%2014%20Pro%20Max&npt=2&cc=1~KLUv_WNa1XJFUABVCQAz0kTeAKSegTxvII83gOcN3PUM2PUMWLUK3LFoCCBiCeR5Ann8AFQRBuzMAXbMAdYSA6C4Qtb9A-hcoRvE9Q0Y0g7IwWoRgGcm1hPQhhUAxQeAxAbIg-lk3FQmgQGu1Kle2yR-AYaIIiBk6YyYcoFbmvwWJL919-mA2dodbEHpbSVht4L0tnL0tFCxWqB8WpgeaEESEEQLkYAgWnm6_aSm8Gnt8N77rDQ-y-qzoGh1iZQVRKtLJCxUPSHrfixFHguKx0ri3TxawBw9YZb7f6pYHyTWd9ekKov6LZ3iNxF33lObWYRWmze1WttKe1rNn8Qo84nBZ8b_PHimWw5cFFhBVJ4AGfJqi5coBcaoGgS0GNM0gWUADgX8eKv-Q6Swr21867YAP6fJqh8C&dur=1~KLUv_SMFoCgk1-UCAIQDVlNoYXJlVGhpc0FsbCIaCNbxDS1jdHgiGgi1CjczMDQiJQjQ_Rh0dGRfdW5pdmVyc2FsTYIfvT8K_A_dLQR-YEnsjaaGXpS7o-R8aP7_6oVupm4BvXDWpMUJ&durs=F3_oUv&crrelr=&fpa=519&pcm=3&vc=12&said=eb8636bc-b070-49e2-a533-9e0e788a76ba&ict=WiFi&auct=1&im=1&mc=48891c0f-eadf-47ff-86ff-8377253c05d1&ev=as8w6em87qIsYaz5Zo2SR5f0Pw8myQJQ2Anib-n_b1g.&rsv=0.000102337423899294&abr=888bdad4-7b1d-4f5a-ac65-3c1ea90d3f43&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=cdoh3q2_7pjvfe0_w4rptbr5&w=300&h=250&c=05e00.04

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    Creatives

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