Creative Details

Quality Score: 8/10

The advertisement promotes a water service offering safe and clean water at a low cost, encouraging viewers to learn more about the service.

Creative Information

CID:51e0610a-2d1a-4a2d-9fcb-a38fc0453e07
CRID:25_3sdwpk4t
Domain:calwater.com
Seat:TTD
Size:320x50
Bid:$3.77
Timestamp:11/26/2025, 4:40:46 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/26/2025, 5:30:32 PM5.14s
    adomain_analysissuccess12/10/2025, 1:46:26 AM5.00s
    adomain_capturesuccess11/26/2025, 6:34:39 PM0.20s
    ad_rendersuccess11/26/2025, 5:30:27 PM31.14s
    brand_mappingsuccess11/26/2025, 4:40:47 PM0.08s

    Analysis Results

    Ad Format: banner

    Brands: Cal Water

    Size:320x50
    Data Transferred:108.43 KB
    Render Time:6.72 Seconds
    Creative Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Home & Garden (IAB10)
    Creative Inferred IAB Ad Products:
    • Water Services (1414)
    • Utilities Apps (1438)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Water Services (1414)
    • Utilities Apps (1438)
    Landing Page:
    https://www.calwater.com/iip/
    Domain:www.calwater.com
    Brand:
    Cal Water
    Total Ad Size:127.52 KB
    Requests Made:
    URLSize (KB)
    https://ad.adsrvr.org/qwrcm0l/28w1f9v/3sdwpk4t_320x50.jpg?cb=56182986.54
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=p4zxxof_35wu1ec_3sdwpk4t&c=tradedesk01cont1&js=pmw0&w=320&h=50&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.11
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://wa2-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=2ce7e62d-3ef7-4014-b091-cbec765159e9&crid=3sdwpk4t&wp=3.7664135&aid=3b3b40c6-19f8-4015-8962-d439cfa49586&wpc=USD&sfe=1b5dcee3&puid=ea0a34b9-1a05-47f5-be01-4de975db287a&bdc=137&tdid=b2129b53-5295-4635-9a89-1f79ed0ef977&pid=qwrcm0l&ag=35wu1ec&adv=28w1f9v&sig=1utQSB4CnLlDxM8nQifnoNnOcRyofxB6QUZEHXPXkff4.&bp=7&cf=9580506&fq=0&td_s=www.newsweek.com&rcats=v8t,2zz,5rf,y29&mste=www.newsweek.com&mfld=2&mssi=&mfsi=&uhow=64&agsa=&rgz=95988&svbttd=1&dt=Mobile&osf=Android&os=Android160&br=WebView&rlangs=en&mlang=&svpid=8565&did=&rcxt=MobileOptimizedWeb&lat=39.510000&lon=-122.210000&tmpc=12.730000000000018&daid=&vp=0&osi=&osv=&bffi=41&nond=0&mk=Google&mdl=Pixel%208a&cc=1~KLUv_WNa1XJFQQB1CACzDzzeAKSegTxvII83gOcN3PUM2LEGrFoF7lg0BBCxBPI8gTx-AKoIA3bmADvmAGuJAVBcIev-AXSuMMz9A4a0A3JQBeCZifUEtPECoPgAkNgAeQGuYWVlXTdUWT3rQqEgwBBRW0IaCCr3t6XJb0HyW3f_EJGtXcIWlHYrCbsVpLeVo6eFitUC9RFpIfqItPJ0-0lN4dPa0Vr1ZAVprXqwUAkQolASyP1hKfJYUFisJFrAHD1hlvt_qlgfJNZ3d4RfOD6-8gzDxQY-M_7nIWlky2EKl0OhdwvgkAsDKyjTCxVvnPgo2QuICII4teGSJSKWATgH_Ppzm0tpiFv96SOBLPRjB8adCOcHOTUksxI.&dur=1~KLUv_SMFoCgkjO0BACQCTVRURFN1cHBseVZlbmRvcigImP0bdHRkX3N2X2NNGHpbQAj8EQtKgvkoHr9_KXphAhNB9U1lWmS1bxc.&durs=tycOwP&crrelr=&fpa=538&pcm=3&vc=12&said=af422428-0630-472d-a235-957127e15f96&ict=WiFi&auct=1&us_privacy=1YNN&im=1&mc=34c3e551-a233-47ff-86ff-2da5afb1968f&ev=hFhayvGpLHcphOpVCa22unQ-zz2E6VU6xZxPo3_-07A.&rsv=0.0000150214115267408&abr=a8adbf39-4592-4aa4-bd70-6cf6bbc896cc&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=p4zxxof_35wu1ec_3sdwpk4t&w=320&h=50&c=f5b30.04

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1