Creative Details

Quality Score: 10/10

The advertisement promotes Lennox heat pumps, emphasizing their efficiency and comfort, and encourages viewers to find a dealer.

Creative Information

CID:	7db60766-d464-4863-bdec-d06f27d2fe67
CRID:	2_269_2:66071:283061:1120104
Domain:	lennox.com
Seat:	BSW
Size:	728x90
Bid:	$1.19
Timestamp:	11/20/2025, 4:35:27 PM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	11/20/2025, 5:11:55 PM	7.33s
adomain_analysis	success	11/20/2025, 5:11:43 PM	4.43s
adomain_capture	success	11/20/2025, 5:11:39 PM	0.22s
ad_render	success	11/20/2025, 5:11:47 PM	16.58s
brand_mapping	success	11/20/2025, 4:35:28 PM	0.12s

Analysis Results

Ad Format: banner

Brands: Lennox

Size:

728x90

Data Transferred:

908.45 KB

Render Time:

7.86 Seconds

Creative Inferred IAB Categories:

Home & Garden (IAB10)
Shopping (IAB22)

Creative Inferred IAB Ad Products:

Home and Garden Products (1277)
Home Improvement and Repair (1404)

Domain Inferred IAB Categories:

Home & Garden (IAB10)

Domain Inferred IAB Ad Products:

Home and Garden Products (1277)
Household Appliances (1289)
Home Improvement and Repair (1404)
Home and Garden Services (1396)

Total Ad Size:

908.45 KB

Requests Made:

URL	Size (KB)
https://c.mountain.com/static/a2static/a2v1.0.0.js?1	713.42
https://tagan.adlightning.com/iponweb/blocking_script.js	76.08
https://tagan.adlightning.com/iponweb/blacklist_script.js	75.28
https://t.mountain.com/dynamicAds/advanced?params=%7B%22url%22%3A%22https%3A%2F%2Fc.mountain.com%2Fstorage%2Fa2%2F33556%2F4toKzGplw5.jpg%22%2C%22query%22%3A%5B%7B%22width%22%3A728%2C%22height%22%3A90%2C%22filter%22%3A%22scaleInside%22%7D%5D%7D	31.18
https://ads.mountain.com/serve?guid=cf84bec4-1280-35b4-9054-e505d4d93fde&shadsgsreqts=1763658692105&shadsgsreq=1&shsbt=irongate_2038399825&ms=16384&aid=33556&cid=449277&eid=148&cb=2731354193&ttd_impression_id=1762994102998302.1066596229.56.steelhouse&sh_ref=&tdid=AACQYk7OcwYAABWdnKDOqw&click=https%3a%2f%2fus-west-2.event.prod.bidr.io%2flog%2fclk%2fkar%3fai%3dChEIhe_L_AMQOBieqoDq8O2QAxIWCgpzdGVlbGhvdXNlEAIYl4QEILWjERoDa2FyOOiuRECCGkgBUgNic3dgAHpEChIIAxABEAIQAxAEEAUQBhAHEAgSBAgEEAESBAgHEAESBAgCEAESBAgFEAESBAgDEAESBAgIEAESBAgBEAESBAgGEAE%3d%26dest%3D&bid_ip=MTcyLjU4LjExNC4yNTQ=&publisher=usatoday.com	8.46
https://ads.mountain.com/serve?ms=16384&aid=33556&cid=449277&eid=148&cb=2731354193&ttd_impression_id=1762994102998302.1066596229.56.steelhouse&sh_ref=&tdid=AACQYk7OcwYAABWdnKDOqw&click=https%3a%2f%2fus-west-2.event.prod.bidr.io%2flog%2fclk%2fkar%3fai%3dChEIhe_L_AMQOBieqoDq8O2QAxIWCgpzdGVlbGhvdXNlEAIYl4QEILWjERoDa2FyOOiuRECCGkgBUgNic3dgAHpEChIIAxABEAIQAxAEEAUQBhAHEAgSBAgEEAESBAgHEAESBAgCEAESBAgFEAESBAgDEAESBAgIEAESBAgBEAESBAgGEAE%3d%26dest%3D&bid_ip=MTcyLjU4LjExNC4yNTQ=&publisher=usatoday.com	1.60
https://c.mountain.com/static/a2/img/adchoicesicon.png	1.29
https://c.mountain.com/static/a2/img/ASquared.png	0.48
https://gs.mountain.com/gs	0.14
https://pixel.tapad.com/idsync/ex/receive?partner_id=1830&partner_device_id=edba91e5-813d-460b-9b49-6fcc880c8db3&ttd_puid=f846e9d3-b712-47b1-a52d-93beee70227b%2C%2C	0.09

Advertiser Domain

Ad Preview

Raw Ad Markup

<script src="https://tagan.adlightning.com/iponweb/blacklist_script.js" type="text/javascript"></script>
<script src="https://tagan.adlightning.com/iponweb/blocking_script.js" type="text/javascript"></script>
<script type="text/javascript">
    function createTagDetails(){
        var tagDetails = {};
        tagDetails.w = '728';
        tagDetails.h = '90';
        tagDetails.adServerDetails = {advertiserId: 'kargo', campaignId: '269', creativeId: '269_2:66071:283061:1120104', lineitemId: '0', adServer: 'dfp'};
        tagDetails.au = '0';
        tagDetails.markupInDom = true;
        tagDetails.utilizeParentInfo = true;
        var timeBase36 = Date.now().toString(36);
        var random = Math.random().toString(36).substr(2).split('')
                    .map(function (c) {
                    return (Math.random() < 0.5 ? c.toUpperCase() : c); }) .join('');
        tagDetails.currentTagId="adltag_" + timeBase36 + "_" + random;
        return tagDetails;
    }
    var random = "" + Math.round(Math.random() * 1e8);
    var clientId = "iponweb";
    var site_id = random + "_" + clientId;
    window[site_id]={};
    window[site_id].tagDetails=createTagDetails();

    !function(){"use strict";"blocker"in window||(window.blocker=function(e,n,o,i,t){if((t=t||{}).bw){if(Math.random()<.1){var r="undefined"!=typeof btoa?btoa:String,a="https://"+clientId+"-tagan.adlightning.com",d={siteId:clientId,url:window.top.location.href,tagDetails:window[e],errorData:null,errorMethod:"missing_blocker"},c=encodeURIComponent(JSON.stringify(d)).replace(/%([0-9A-F]{2})/g,function(e,n){return String.fromCharCode("0x"+n)});!function(e){var n=window.Request,o=n&&n.prototype||{};if(navigator&&navigator.sendBeacon)navigator.sendBeacon(e);else if(window.fetch){var i={method:"GET"};"keepalive"in o&&(i.keepalive=!0),window.fetch(e,i)}else{var t=new Image(1,1);"loading"in t&&(t.loading="eager"),t.src=e}}(a+"/error?d="+encodeURIComponent(r(c)))}document.write(n)}})}();

    blocker(site_id, "<!--ADL_WRAPPED-->", false, window, {fr: true});
</script>
<div id='beeswax-ad-wrapper' style='position: relative;'><img src="https://media.bidr.io/1X1.png" style="position: absolute;" width='0' height='0'><script type='text/javascript'>document.write("<script type='text/javascript' src='//ads.mountain.com/serve?ms=16384&aid=33556&cid=449277&eid=148&cb=2731354193&ttd_impression_id=1762994102998302.1066596229.56.steelhouse&sh_ref=&tdid=AACQYk7OcwYAABWdnKDOqw&click=https%3a%2f%2fus-west-2.event.prod.bidr.io%2flog%2fclk%2fkar%3fai%3dChEIhe_L_AMQOBieqoDq8O2QAxIWCgpzdGVlbGhvdXNlEAIYl4QEILWjERoDa2FyOOiuRECCGkgBUgNic3dgAHpEChIIAxABEAIQAxAEEAUQBhAHEAgSBAgEEAESBAgHEAESBAgCEAESBAgFEAESBAgDEAESBAgIEAESBAgBEAESBAgGEAE%3d%26dest%3D&bid_ip=MTcyLjU4LjExNC4yNTQ=&publisher=usatoday.com'><\/script>");</script><iframe src="https://match.prod.bidr.io/cookie-msync?ai=ChEIhe_L_AMQOBieqoDq8O2QAxIMCgpzdGVlbGhvdXNlGgNrYXJgAJIBA2Jzdw==&gdpr=0&gdpr_consent=&gdpr_pd=0&" width="1" height="1" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" style="visibility:hidden;width:1;height:1;display:inline;position:absolute;"></iframe></div><img src="https://us-west-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=269&amp;imp=1" alt=" " style="display:none"/><img src="https://gce-or.bidswitch.net/uuid_mismatch?context=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" alt=" " style="display:none"/>