Creative Details

Quality Score: 8/10

The advertisement promotes Natera's Renasight genetic testing service, highlighting that approximately 50% of positive genetic chronic kidney disease (CKD) cases result in a new or reclassified diagnosis, encouraging viewers to request a testing kit.

Creative Information

CID:d2122162-0f79-4526-881f-5ed96bde2df7
CRID:82_6564-943257
Domain:natera.com
Seat:PP
Size:300x600
Bid:$6.19
Timestamp:11/18/2025, 9:55:39 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/19/2025, 1:29:52 AM8.05s
    adomain_analysissuccess11/19/2025, 3:00:32 AM3.33s
    adomain_capturesuccess11/19/2025, 3:00:28 AM0.08s
    ad_rendersuccess11/19/2025, 1:29:44 AM23.56s
    brand_mappingsuccess11/18/2025, 9:55:39 PM0.09s

    Analysis Results

    Ad Format: banner

    Brands: Natera

    Quality:Adomain not match landing page domain
    Size:300x600
    Data Transferred:182.76 KB
    Render Time:8.10 Seconds
    Creative Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Science (IAB15)
    Creative Inferred IAB Ad Products:
    • Medical and Biotechnology (1043)
    • Health and Medical Services (1378)
    Domain Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Science (IAB15)
    Domain Inferred IAB Ad Products:
    • Medical and Biotechnology (1043)
    • Health and Medical Services (1378)
    Landing Page:
    https://ma2-tr.contextweb.com/bh/ct2?i=Ord88yb5z2s...
    Domain:ma2-tr.contextweb.com
    Brand:
    Internet Archive
    Total Ad Size:182.76 KB
    Requests Made:
    URLSize (KB)
    https://media-active.contextweb.com/creatives/6564/4c30ba6e_04a4_473e_8d33_987db975cd71_Non_User_8_25_25_50_OfPositveGeneticCKDCases_300x600.png114.20
    https://choices.truste.com/ca?pid=pulsepoint01&aid=pulsepoint01-mw&cid=25721&c=Ord88yb5z2sb&w=300&h=600&plc=br35.27
    https://api.b2c.com/api/init-31377as4lqmsvjeho7fp.js?PublisherID=561937&AdvertiserID=6564&Contextual=IAB1-6&CampaignID=25721&AdGroup=236223&ContextualURL=https://www.rollingstone.com/music/music-news/salt-n-pepa-2025-rock-hall-fame-induction-1235460825/&Country=USA&AppBundle=&DeviceID=&DeviceType=PHONE&InventoryType=SITE&PageURL=https://www.rollingstone.com/music/music-news/salt-n-pepa-2025-rock-hall-fame-induction-1235460825/&CreativeID=2760326&AdSize=300X60017.44
    https://cdn.doubleverify.com/dvtp_src.js?ctx=818052&cmp=DV1035707&sid=pulsepoint&plc=pp-dispjs-e&adsrv=0&advid=3891363&dvtagver=6.1.src&autt=1&DVP_DV_CT=1&aubndl=&auip=108.213.73.161&c1=562001&pltfrm=561937&auadv=6564&aucrtv=2760326&c2=236223&c3=677240&c4=[CMP_VALUE_FROM_CLIENT_DV_TAG]&c5=[CTX_VALUE_FROM_CLIENT_DV_TAG]&DVPX_PP_AUCTION_UA=Mozilla%2F5.0+%28Linux%3B+Android+10%3B+K%29+AppleWebKit%2F537.36+%28KHTML%2C+like+Gecko%29+Chrome%2F142.0.0.0+Mobile+Safari%2F537.36&turl=https%3A%2F%2Fwww.rollingstone.com%2Fmusic%2Fmusic-news%2Fsalt-n-pepa-2025-rock-hall-fame-induction-1235460825%2F8.93
    https://api.b2c.com/d/31377as4lqmsvjeho7fp/bs.js6.38
    https://api.b2c.com/api/v/31377as4lqmsvjeho7fp?PublisherID=561937&AdvertiserID=6564&Contextual=IAB1-6&CampaignID=25721&AdGroup=236223&ContextualURL=https://www.rollingstone.com/music/music-news/salt-n-pepa-2025-rock-hall-fame-induction-1235460825/&Country=USA&AppBundle=&DeviceID=&DeviceType=PHONE&InventoryType=SITE&PageURL=https://www.rollingstone.com/music/music-news/salt-n-pepa-2025-rock-hall-fame-induction-1235460825/&CreativeID=2760326&AdSize=300X6000.10
    https://aa.agkn.com/adscores/g.pixel?sid=9212304178&puid=part_7DWKrsjEVboo0.08
    https://idsync.rlcdn.com/400066.gif?partner_uid=part_7DWKrsjEVboo&gdpr=0&gdpr_consent=0.08
    https://dpm.demdex.net/demconf.jpg?et:ibs%7cdata:dpid=96678&dpuuid=part_7DWKrsjEVboo0.05
    https://ma2-tr.contextweb.com/bh/it?di=kqMbvjRI0s0%3D&dcc=0.02680&dl=18m_GbkblfA%3D&nid=Bsbhl5vtHlY%3D&advid=Zcequs9QYeo%3D&dm=rollingstone.com&crpc=kqMbvjRI0s0%3D&bp=sxgQ2m8UgcQ%3D&dt=0EYdXevGxh0%3D&rcpc=kqMbvjRI0s0%3D&vgd=part_7DWKrsjEVboo&vend=openRtb&drc=kqMbvjRI0s0%3D&mpcrs=1&rcpa=kqMbvjRI0s0%3D&ddgpr=kqMbvjRI0s0%3D&wp=sxgQ2m8UgcQ%3D&rcpm=sxgQ2m8UgcQ%3D&key=9ntsG8R90JMPz-N8yFj1sk_bJwltLodf&cc=t37G0ARJMf4%3D&st=0EYdXevGxh0%3D&svc=Nnm8om4SgFw%3D&ad=820305&campid=joudL2kEYng%3D&etid=_aGIbeR3yf8&ci=true&bdi=&h=733b24933bb3638e3e0374442ad3d167194cd099&i=H731FsbyEBlZ&epid=102&liid=kqMbvjRI0s0%3D&dlr=3dgarZR96dk%3D&cp=G7wbuWRrfME%3D&p=562001&ct=688943&ebp=sxgQ2m8UgcQ%3D&pdi=0&srv=PZU2HZCDj6leoC4kg3MWXHmzd-iktNennLyp90WXYoc9yNmm0weIYw%3D%3D&ts=zSlVh62_06itUnlFxMUsOw%3D%3D&ewp=6.18761&dc=60.05

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