Creative Details

Quality Score: 10/10

The advertisement promotes a program aimed at small businesses, highlighting significant savings on 401(k) plans and encouraging users to calculate their potential savings.

Creative Information

CID:76c57b08-2105-4802-a1de-7af40ebbcbb9
CRID:2_44_5EQVBBGVUNCZNP7BV3RAZT_320x50_1
Domain:employeefiduciary.com
Seat:BSW
Size:320x50
Bid:$0.43
Timestamp:11/18/2025, 9:25:38 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/18/2025, 11:56:00 PM5.33s
    adomain_analysissuccess11/19/2025, 2:46:11 AM4.10s
    adomain_capturesuccess11/19/2025, 2:46:07 AM0.16s
    ad_rendersuccess11/18/2025, 11:55:55 PM37.82s
    brand_mappingsuccess11/18/2025, 9:25:38 PM0.10s

    Analysis Results

    Ad Format: banner

    Brands: Employee Fiduciary

    Size:320x50
    Data Transferred:262.76 KB
    Render Time:22.16 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Creative Inferred IAB Ad Products:
    • Employee Expense and Time Tracking Services (1014)
    • Small Business (1047)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Human Resources and Recruiting (1016)
    • Finance and Insurance (1335)
    • Retirement Planning (1350)
    • Financial Investment and Management Applications (1352)
    • Employee Expense and Time Tracking Services (1014)
    Landing Page:
    Total Ad Size:262.76 KB
    Requests Made:
    URLSize (KB)
    https://s.adroll.com/j/rolling.js90.83
    https://tagan.adlightning.com/iponweb/blocking_script.js76.08
    https://tagan.adlightning.com/iponweb/blacklist_script.js75.81
    https://s.adroll.com/a/DDT/P3T/DDTP3TWQ2JBEZPMAXWLDR7.png12.42
    https://s.adroll.com/j/ad-container.js6.72
    https://s.adroll.com/j/ad-choices.png0.90
    https://us-east-sync.bidswitch.net/sync?ssp=kargo&dsp_id=44&imp=10.00
    https://us-east-sync.bidswitch.net/ul_cb/sync?ssp=kargo&dsp_id=44&imp=10.00
    https://ghent-gce-sc.bidswitch.net/impf/0.4281/BSWhttps_A_B_Bs.adroll.com_Bj_Badm-bsw-snippet-v3.html_Cwidth_R320_Jurl__macro_Rwww.mercurynews.com_Jsubnetwork_Rr_Jinsertion__id_Rac92e0d357a8636e00e8bf66764d76b3_Jheight_R50_Jes_R_Jcpm__macro_R_I_WAUCTION__PRICE_X_Jcampaign__product_Rretargeting_Jcampaign__eid_RGC4ZY7YLM5FTTFNNXQDY6I_Jc__macro_R_I_WCLICK__URL_AURLENCODE_X_Jc__id_R5EQVBBGVUNCZNP7BV3RAZT_Jadvertisable__eid_RS3HVG5PWYNHV3KG4T2MXWS_Jad__type_Rimage_Jad__payload_R____HIBpEBkwHFBn7IBnoAAY1WTWxbWRW2nXYWBc2IqSaIWUUwGiGN7dz__nxHVECcTZ9ImdX6axtEIc__3ec__qaOHaf7aZhgSohECAQsECCsmBAgBB7VJZo-sr84JfZIFYIiRVihRCsBpA45__qOQGUzlnw__v3vPPfc753z3PP-x9NlKPr__UWFu9rlt7r2032f4Kk6vi-poUc__m8fHVrr9Fo7t3YXD7YbOnGHt9eOti9kM-vrOy2-O7NLbbeePWgtbG0f__Payrb-eP40JaQueJ0SUaeWfuJx-fKt8Xg4enlx8fT0tJ70h8eDsyTppfEkSl12Vo8G__cVkNE77bpzUzgaTrCYIPaqN3b1alCVxOh69Mhn3O5HrD116eHJl1917adkvvLTsjqPJsRsPstGLaDOC3VFyZTiM__GMfjCb9Ky5-0cXR-MrhEn4aw9WdLRc3YnFjvCRunSaxbqZ39Xq7s9y6Y__trd0fHO7eGbZcdu9urtD0a6-H27c0mWRsexK3V3kaH1LL17ZXsJD36wmDlwCylJjs4bOzY9UarI5p3m__u01aBbqjNo3aitHxzdzq7urLb3Jte7R8ylcczEDu0Nns__nd__jaXlO2brY31__b41abYZRv7N3dMPt9cFgdt3b62IVd3d1c3N__e3VtrqtZfPS0999UefyT__WPXbRUac7uNcZZmmUnhyuvvVs5Y2f__eXLP__zT9999-K38__q8f____Lho49effP189KtrenkwWRUS9xoXKPJ9Gv5ZSxCP8miSXZ2kpyOMP3TB3nl-tL0B-fpcy88P30jf-bJ9R-Xpj9Zmr7zYJgNoGrjdHAyfTf__tJFaKcMVs9JFMYu4cyKRPGFxQqTWJlJKRF3npr9966kL3zm__cPXS5nQKXP__63le-__reHv__n9l773AddpkZemf4bv-7-buz__9Jw7__wuHf3yV1y0xRnsvL3aL87JPiKsqfzBeYSXpg1LNKEKe61CjNCTcmSiww6MHuT-ULLnJMdYGN6fViYXpGR0zpiNteL4ririrKL3wYI__t__uSnKr-TPgSQXZpJc-K8ki__JSfvHIZYeDovz644ubNWaJZqpaY8YqqxE1FQKRWktmqC2gllrgumZgikiJ__ABVQAmorCIUUDJucV7Y2TygwHkBBxGPTPt1pRlHZMSyGXIyQ88LkNqAeD4X3PPgFAgBMsuUnKHUMxR8ht4vM1yiP6YE989McvTLqKHIh1pG0Q-F8wwgYRLPgWlGwS81kAaDyJWmHgUDnlQaotAOvArj0fNHVOFZ-nVmjQlIPCqGfrk1mF__KDZEBMS5E5Ee5skbPUHt7yYkIyD0y658hIm8PYeiAyINp4Xkg6oBoxxRI0aNQaAcbvF9Kjd8H6PmBmhXaEZAwDYg8CeRNBfTrVGN94Q5IPN9aiWFbDkIBIIQEAB9GK5zUklhgJrVBYhL4Q30lEAF3qAKsDofwsCiGwJrQmFkYCY4MPAmFsUMhYB4SAr85XHiMCrWpMXAOqtEQoV8QEuy9AwuBVC0ko4qR6yoFnfAq1QTEODsOFEF0dcYAisYljkAAhcurwBPkIbmWpiqtJBJHoapKWEivgbtEqxAu7MWR-1H4UflRAwOqDYwayohalVVMFjDjGgpulf__tsxhyGlJOic8U1MVSUw318OUS1VC1UFzKCYipGqQRlBKEE3QU5BbUF0SJAHc6SDYoOgg86J5ag__KCWyIgAYwYJAgZoxbTZxkhHoCSh9kkpM3D7EnP1sxs0sgqsBSWI0gIDAH3MSlAd-Hawi0W0J3Cpca7r7BEvhUwQaC3VkOjCH0jtJHQVUKz8T2JVENrAhBkBlBRBNCRh9kkdMHQ1ELvg1bIORA0WkAxEZR__khxO8G20KH8-LxVll1-KB32XnlQn2XFRjvO58TAqymnAI7Q5-TDviDtgOILvN94syt__MG____7l-WJjr-IfWuR0kViFuPEZTXX7Z7V0pPR5HicxLX-We0ojUeLRfnveblfVErFws-LSjl__ZgPeD24TnCw0s8FkWFT2z0uVf3y7qLTzp0d3hpPDzl3dYbLDVVE5eFRUPudf-EWlf15a__-mvisqd89Kl9ztF5Ys5OXT9vuukfXgfD5MM__hoNh0mMjaHui03q0GLxxtV4nRgQbVG5n18idWwNlitTVN7OF6CnJk47m9iYGRcTYhjmmfcwLZzTonL-h9LltEac45GUXaVjCbdBsaLyXj7XHZ0WF649Ki7-Iv9IlozhLZeM4a__IfwDEDHJrlKbUZGHeFLXumA_Jad__outline__color_R_Jad__html_R_Jad__filename_RDDTP3TWQ2JBEZPMAXWLDR7.png_Jad__eid_RDDTP3TWQ2JBEZPMAXWLDR7_Jad__destination__url__signature_R88ADB7AE58D63D76_Jad__destination__url_Rhttps_U3A_U2F_U2Fwww.employeefiduciary.com_U2Festimate-your-401k-tax-credits_U3Futm__campaign_U3DTax_U2BCredit_U2BCalculators_U26utm__source_U3Dppc_U26utm__medium_U3Dad_U26adct_U3DgAAAAABpFSQakTiJ4TSaei4XWQL1Q99LKQ5yKOEI8Q3NMoe4Xk1dqO07OoxLvbiLu__fjHE54mOV5BS3l2fOgT2XboMki-ljNB5N4zKAXsB8RtxL__lLSqRLKQtk11RFdGY1Px__YtqpV8v_Jad__custom__evidon__tag_R_Jad__beacon__snippet_R_Ja__id_RABHFO7PVIRG2XD25F4OH54/rsu6xo3TL-XjdpAcZopz6I225537ZcCvJjvC7KEM55EssbYXgkQ3-EW_qCw7o60TLaJFriUfQwpjvQvwLR6aStmw6GMoWUhgLHizDINN4agb_2l9z16NxcluK8p1vNLRhIZV9e0wg873RXekpcU2OBbsw4t65Iv9D55zvCl3yOy5FqIpKFlvWePyNoSiaCC2taVc4obO5eoYrcCeWNGJwfs2WwuEKx1K9CpIWJLytfi1r-zSR7JvjGl7l_-WBZYdPNZHTpj7JStTx5nl1MUWiFeKPhGlJhHoSWFA5F9bOsMrE8Vk3-NuyWlzAnGzDKoYAHYQHB0YV7nqKDNxm6ePjlf3W3Gx9CXJE5JXClLt2aIIRLhjsQQQOl1vD3KjHzcYOEa3H4ThxUVxu32kv2H26nh4sOqHd6BsV5mdo9ohQ8bYe37955Dr2yT92tKplPzsZOEIc6OfVyN1irKVOwhUhgVdIk-wimlzqDr8gKuSYrdu_zwMN33JXq6XEgFgizyEU9aUurxgPSg5jiEeioAjhUlqtEUkTokbmqLPcN6u9bdWri15qv0CBXetuke-jUanCC8odyapqgYRZtP3CzCsxLJymz0nPdaq44bYlRAVSK_Km-bbjban2fnlwUJzJtgtTWSx0z3--_GxlWSBQQiW55EPOqIJTIz42eCooXEdpURRVCbx3hoDElPAsmNkm3HHswYgkpQBsx2X-Z8Dvg98_4AaDWA8AGantrzqYsQ07mnXpdDNU6d6HFqeFcnwwyKXUC2kIK5KtGdZVVUhMYDooJejOkDT4fKPx4dvQts2FH5JscD0R3NfbPGIovXA68fZsZFLNOOW7BAk_kq2pwOR0xD3XjkJ4dC5uA3v08v8NTkB1ylS5w51C1ORO5WcZtVKdidLyHUWLDnp9-1eV6JC5SHsMXi55Z0o6T72iOeNWdY3_xvP5oeQ4HeyigpsKDlo85fZqNfUtQwW9fRA540dE61tb9zexrQpNv-N5FRneUd_ZbUaGQE3Tc2STZbPD6d3bpnNb67DXGoDsWE6PiICxr0x29ZPzjtliDzhIrRkJaLjtv5ZHKUCR1aIwDs3RFaZAysHyyNXJaPIxxREKWhDC50PN81z5Mri_GILC_CypEseRearfm4URnBeCUm2P6Luq2bPsDEeDUK4tvV1ERf2oKx9m75kO8Q2zrxKvDqkxvnauXYSX1_8-k5MoA5pI8P_m_aMpJCqcBI7w-3Q67udAC6S75iTU9JvugcXbpfQc20KOZLH1W_NeNhHa5uxPmH8rW0peN7clkYaub3XDZssRb3bOd8b-DlGM0o5G_F2K5OlWFduN7-5jtbt0lquaf0j-ywXbouEc4Pxlior8ItVvdQwhcjQIbOyKGUPzrR6xsQpu2QwBpa_nln8gEZIUIWOxeyEEprKRS6cwqKVTY_xgfR5bP8e6cj5QgqdZ9BkSpT2saJwYi8UEIQU5ybzz7seb7YmFitnPiVw1wBCz7AQbH7nvh8bL4-QDzPu5TyIhCv4GoKnVFGTv-jdA0Zc-6q2uiO75ygfccLZrH0e1QB-O0U0D8YTejaSrhO17srIuncnggXognczeFhAqLNXUwqGvwtbhJgkavlJYLjRSpP9mtiiLe3ga83zPkQ17SZpPIofddU2dq_J2SVNXOaN/AUDIT0.00
    https://d.adroll.com/impression?flg=1&pv=24762807812.58968&arrfrr=https%3A%2F%2Fs.adroll.com%2Fj%2Fadm-bsw-snippet-v3.html%3Fwidth%3D320%26url_macro%3Dwww.mercurynews.com%26subnetwork%3Dr%26insertion_id%3Dac92e0d357a8636e00e8bf66764d76b3%26height%3D50%26es%3D%26cpm_macro%3D0%26campaign_product%3Dretargeting%26campaign_eid%3DGC4ZY7YLM5FTTFNNXQDY6I%26c_macro%3DAUDIT%26c_id%3D5EQVBBGVUNCZNP7BV3RAZT%26advertisable_eid%3DS3HVG5PWYNHV3KG4T2MXWS%26ad_type%3Dimage%26ad_payload%3DNR_REDACT%26ad_outline_color%3D%26ad_html%3D%26ad_filename%3DDDTP3TWQ2JBEZPMAXWLDR7.png%26ad_eid%3DDDTP3TWQ2JBEZPMAXWLDR7%26ad_destination_url_signature%3D88ADB7AE58D63D76%26ad_destination_url%3Dhttps%253A%252F%252Fwww.employeefiduciary.com%252Festimate-your-401k-tax-credits%253Futm_campaign%253DTax%252BCredit%252BCalculators%2526utm_source%253Dppc%2526utm_medium%253Dad%2526adct%253DgAAAAABpFSQakTiJ4TSaei4XWQL1Q99LKQ5yKOEI8Q3NMoe4Xk1dqO07OoxLvbiLu_fjHE54mOV5BS3l2fOgT2XboMki-ljNB5N4zKAXsB8RtxL_lLSqRLKQtk11RFdGY1Px_YtqpV8v%26ad_custom_evidon_tag%3D%26ad_beacon_snippet%3D%26a_id%3DABHFO7PVIRG2XD25F4OH54&width=320&height=50&x=0&y=0&adroll_insertion_id=ac92e0d357a8636e00e8bf66764d76b3&site_url=http://www.mercurynews.com&adroll_ad_payload=__HIBpEBkwHFBn7IBnoAAY1WTWxbWRW2nXYWBc2IqSaIWUUwGiGN7dz_nxHVECcTZ9ImdX6axtEIc_3ec_qaOHaf7aZhgSohECAQsECCsmBAgBB7VJZo-sr84JfZIFYIiRVihRCsBpA45_qOQGUzlnw_v3vPPfc753z3PP-x9NlKPr_UWFu9rlt7r2032f4Kk6vi-poUc_m8fHVrr9Fo7t3YXD7YbOnGHt9eOti9kM-vrOy2-O7NLbbeePWgtbG0f_Payrb-eP40JaQueJ0SUaeWfuJx-fKt8Xg4enlx8fT0tJ70h8eDsyTppfEkSl12Vo8G_cVkNE77bpzUzgaTrCYIPaqN3b1alCVxOh69Mhn3O5HrD116eHJl1917adkvvLTsjqPJsRsPstGLaDOC3VFyZTiM_GMfjCb9Ky5-0cXR-MrhEn4aw9WdLRc3YnFjvCRunSaxbqZ39Xq7s9y6Y_trd0fHO7eGbZcdu9urtD0a6-H27c0mWRsexK3V3kaH1LL17ZXsJD36wmDlwCylJjs4bOzY9UarI5p3m_u01aBbqjNo3aitHxzdzq7urLb3Jte7R8ylcczEDu0Nns_nd_jaXlO2brY31_b41abYZRv7N3dMPt9cFgdt3b62IVd3d1c3N_e3VtrqtZfPS0999UefyT_WPXbRUac7uNcZZmmUnhyuvvVs5Y2f_eXLP_zT9999-K38_q8f__Lho49effP189KtrenkwWRUS9xoXKPJ9Gv5ZSxCP8miSXZ2kpyOMP3TB3nl-tL0B-fpcy88P30jf-bJ9R-Xpj9Zmr7zYJgNoGrjdHAyfTf_tJFaKcMVs9JFMYu4cyKRPGFxQqTWJlJKRF3npr9966kL3zm_cPXS5nQKXP_63le-_reHv_n9l773AddpkZemf4bv-7-buz_9Jw7_wuHf3yV1y0xRnsvL3aL87JPiKsqfzBeYSXpg1LNKEKe61CjNCTcmSiww6MHuT-ULLnJMdYGN6fViYXpGR0zpiNteL4ririrKL3wYI_t_uSnKr-TPgSQXZpJc-K8ki_JSfvHIZYeDovz644ubNWaJZqpaY8YqqxE1FQKRWktmqC2gllrgumZgikiJ_ABVQAmorCIUUDJucV7Y2TygwHkBBxGPTPt1pRlHZMSyGXIyQ88LkNqAeD4X3PPgFAgBMsuUnKHUMxR8ht4vM1yiP6YE989McvTLqKHIh1pG0Q-F8wwgYRLPgWlGwS81kAaDyJWmHgUDnlQaotAOvArj0fNHVOFZ-nVmjQlIPCqGfrk1mF_KDZEBMS5E5Ee5skbPUHt7yYkIyD0y658hIm8PYeiAyINp4Xkg6oBoxxRI0aNQaAcbvF9Kjd8H6PmBmhXaEZAwDYg8CeRNBfTrVGN94Q5IPN9aiWFbDkIBIIQEAB9GK5zUklhgJrVBYhL4Q30lEAF3qAKsDofwsCiGwJrQmFkYCY4MPAmFsUMhYB4SAr85XHiMCrWpMXAOqtEQoV8QEuy9AwuBVC0ko4qR6yoFnfAq1QTEODsOFEF0dcYAisYljkAAhcurwBPkIbmWpiqtJBJHoapKWEivgbtEqxAu7MWR-1H4UflRAwOqDYwayohalVVMFjDjGgpulf_tsxhyGlJOic8U1MVSUw318OUS1VC1UFzKCYipGqQRlBKEE3QU5BbUF0SJAHc6SDYoOgg86J5ag_KCWyIgAYwYJAgZoxbTZxkhHoCSh9kkpM3D7EnP1sxs0sgqsBSWI0gIDAH3MSlAd-Hawi0W0J3Cpca7r7BEvhUwQaC3VkOjCH0jtJHQVUKz8T2JVENrAhBkBlBRBNCRh9kkdMHQ1ELvg1bIORA0WkAxEZR_khxO8G20KH8-LxVll1-KB32XnlQn2XFRjvO58TAqymnAI7Q5-TDviDtgOILvN94syt_MG__7l-WJjr-IfWuR0kViFuPEZTXX7Z7V0pPR5HicxLX-We0ojUeLRfnveblfVErFws-LSjl_ZgPeD24TnCw0s8FkWFT2z0uVf3y7qLTzp0d3hpPDzl3dYbLDVVE5eFRUPudf-EWlf15a_-mvisqd89Kl9ztF5Ys5OXT9vuukfXgfD5MM_hoNh0mMjaHui03q0GLxxtV4nRgQbVG5n18idWwNlitTVN7OF6CnJk47m9iYGRcTYhjmmfcwLZzTonL-h9LltEac45GUXaVjCbdBsaLyXj7XHZ0WF649Ki7-Iv9IlozhLZeM4a_IfwDEDHJrlKbUZGHeFLXumA&adroll_subnetwork=r&cpm=0&adroll_network=b&s=88ADB7AE58D63D76&desturl=https://www.employeefiduciary.com/estimate-your-401k-tax-credits?utm_campaign=Tax+Credit+Calculators&utm_source=ppc&utm_medium=ad&adct=gAAAAABpFSQakTiJ4TSaei4XWQL1Q99LKQ5yKOEI8Q3NMoe4Xk1dqO07OoxLvbiLu_fjHE54mOV5BS3l2fOgT2XboMki-ljNB5N4zKAXsB8RtxL_lLSqRLKQtk11RFdGY1Px_YtqpV8v0.00

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1