Creative Details

Quality Score: 7/10

The advertisement promotes financial assistance for homeowners, highlighting potential savings of up to $650 and encouraging applications through a specific website.

Creative Information

CID:73123110-2c7b-4cee-836c-ac27fe4e5101
CRID:25_lru0t575
Domain:mecknc.gov
Seat:TTD
Size:320x50
Bid:$0.36
Timestamp:11/17/2025, 6:04:55 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/17/2025, 7:46:15 PM6.46s
    adomain_analysissuccess11/17/2025, 8:05:59 PM2.83s
    adomain_capturesuccess11/17/2025, 8:05:56 PM13.18s
    ad_rendersuccess11/17/2025, 7:46:08 PM23.49s
    brand_mappingsuccess11/17/2025, 7:46:09 PM0.55s

    Analysis Results

    Ad Format: banner

    Brands: Mecklenburg County

    Size:320x50
    Data Transferred:68.05 KB
    Render Time:6.84 Seconds
    Creative Inferred IAB Categories:
    • Personal Finance (IAB13)
    • Real Estate (IAB21)
    Creative Inferred IAB Ad Products:
    • Finance and Insurance (1335)
    • Mortgage Lenders and Brokers (1348)
    Domain Inferred IAB Categories:
    • Law, Govt & Politics (IAB11)
    • News (IAB12)
    Landing Page:
    https://dcr.mecknc.gov/Housing/HOMES
    Domain:dcr.mecknc.gov
    Total Ad Size:68.19 KB
    Requests Made:
    URLSize (KB)
    https://choices.truste.com/ca?pid=brandcdn01&aid=brandcdn01&cid=0701&c=brandcdn01cont6&w=320&h=5035.22
    https://ad-resources.brandcdn.com/ad_assets/v136851264/685d814559731_320x50_loader___18623a5homes-2025_320x50px.jpg32.00
    https://vam-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=a0aefd7d-50de-4d63-9e82-9a117d2f0f49&crid=lru0t575&wp=0.35714287&aid=0e3d62f2-fe45-487d-84ba-0cad71e7eba2&wpc=USD&sfe=1b4ca3b5&puid=2e5ac4c2-502d-42a9-b83a-7d9ed608624f&bdc=131&tdid=85bb0cc0-872a-4d0a-ae44-c2e490c69b33&pid=nc31odz&ag=j9lamup&adv=18dg7r9&sig=10q8uZ8OFjmpeYGBFM9JpizBlcVkc5IgNUbjbzohqqcg.&bp=0.5&cf=9047934&fq=0&td_s=www.businessinsider.com&rcats=hhr,y29,enb,5rf&mste=businessinsider.com&mfld=2&mssi=&mfsi=&uhow=91&agsa=&rgz=28269&svbttd=1&dt=Mobile&osf=iOS&os=iOS186&br=WebView&rlangs=en&mlang=&svpid=108&did=&rcxt=MobileOptimizedWeb&lat=35.291600&lon=-80.820100&tmpc=14.520000000000039&daid=&vp=0&osi=&osv=&bffi=41&mk=Apple&mdl=iPhone&car=509&cc=1~KLUv_WNa1XJFUACtCADTTzs9A3neQB5vAM8buOsZsGMNWLUK3LFoCCBiCeR5Ann8AFQRBuzMAXbMAdYSA6C4Qtb9A-hc4Qf3DxjSDsjBNhGAZybWE9DGC4DiA0BiA-Q9ceVc2zAwwNVriZfo2lAiQIAhW5r8FiS_dffzPG3tyC0o7VYSditIbytHTwsVqwXqI9JC9BFp5WmZ0e0nNYVPa0dPyLofS5HHguKxkmgBc_SEWe7_qWJ9kFjfHV7r1OJbjROV1WmROs2lRa_p1MbvaVVZhGUkLMtysYPPTPvzPFt3fOeWAxfMCioxoHijQN2OKgXMlmeOrGNa3cAyAAcK_Att4R-o7n3TEF2lXMcocXiagufPdyG9rVbIPxOS0pxYGlgJ&dur=1~KLUv_SMFoCgkgr0BAPBNb2RlbEJhc2VkUUEiFwihSCUItP0UAggBTfj-oj4I_G-UzUfsH5FEh1kBxikJEVEsHlfRmQs.&durs=Xs4N34&crrelr=&fpa=714&pcm=3&vc=12&said=c7442904-64b1-4238-9e36-d9e2ffceaabe&ict=CellularNetwork4G&auct=1&im=1&mc=8cb9a746-ec97-47ff-86ff-35f25a0f849a&ev=ST87talijv6RRdF37dI0OrYcMbB9M-8q1hBShR2nTIY.&rsv=0.0000425546495617008&abr=87c29699-d267-42a4-9460-110291dca5a9&tail=10.79
    https://engage.brandcdn.com/px.png?clientid=VL_153940091_2712666253&impid=a0aefd7d-50de-4d63-9e82-9a117d2f0f49&e=hov&cnt=10.07
    https://engage.brandcdn.com/px.png?clientid=VL_153940091_2712666253&impid=a0aefd7d-50de-4d63-9e82-9a117d2f0f49&e=hv2&cnt=10.07
    https://choices.trustarc.com/cap?aid=brandcdn01&pid=brandcdn01&cid=0701&w=320&h=50&c=dd810.04

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1