Creative Details

Quality Score: 7/10

Creative Information

CID:55a89806-8b77-4c36-8e9f-5860b668b434
CRID:2_206_531369
Domain:health.ny.gov
Seat:BSW
Size:728x90
Bid:$1.56
Timestamp:11/17/2025, 6:04:40 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/17/2025, 7:46:27 PM1.28s
    adomain_analysissuccess11/17/2025, 7:46:37 PM4.26s
    adomain_capturesuccess11/17/2025, 7:46:32 PM0.20s
    ad_rendersuccess11/17/2025, 7:46:26 PM15.41s
    brand_mappingsuccess11/17/2025, 6:04:40 PM0.11s

    Analysis Results

    Ad Format: banner

    Brands: New York State Department of Health

    Size:728x90
    Data Transferred:557.30 KB
    Render Time:6.80 Seconds
    Domain Inferred IAB Categories:
    • Health & Fitness (IAB7)
    Total Ad Size:576.39 KB
    Requests Made:
    URLSize (KB)
    https://cdn.doubleverify.com/dvbm.js527.94
    https://choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=21471&c=adtheorent01cont531369&w=728&h=90&js=pmw0&plc=tr&uid=29deebb219b38b03aa19ca99b804ae9920.42
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://cdn.doubleverify.com/dvtp_src.js?ctx=20052649&cmp=DV498051&sid=AdTheorent&plc=AdTheorent-IQM_20210415001_DispJS&adsrv=0&advid=818053&dvtagver=6.1.src&ppid=209&aufilter1=1&autt=1&DVP_DV_CT=1&aucmp=21471&aulitem=110479&c1=818444&auxch=BidSwitch&pltfrm=8608&auip=47.230.48.30&aubndl=&turl=https%3A%2F%2Fwww.merriam-webster.com%2Frhymes%2Fadv%2Falone&DVPX_PP_AUCTION_UA=Mozilla%2F5.0+%28Windows+NT+10.0%3B+Win64%3B+x64%29+AppleWebKit%2F537.36+%28KHTML%2C+like+Gecko%29+Chrome%2F142.0.0.0+Safari%2F537.368.93
    https://choices.trustarc.com/cap?aid=adtheorent01&pid=adtheorent01&cid=21471&w=728&h=90&c=3d740.04
    https://rtb.adentifi.com/Imps?impId=1;adId=2b4e7e22-c026-11f0-bfb2-42010ab2013c;lId=110479;sId=818444;cId=21471;crId=531369;adThdId=29deebb219b38b03aa19ca99b804ae99;adExchange=BidSwitch;engineId=4061853615468382303;dealId=0;geoId=50247;inventoryId=259726;rtdmIndicator=1;timestamp=1762993061;property=merriam-webster.com;dIp=NDcuMjMwLjQ4LjMw;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=219718838;cuid=cuid_ec698500-a0d2-11f0-9d5d-123a7eade4d10.00
    https://us-east-sync.bidswitch.net/sync?ssp=kargo&dsp_id=206&imp=10.00
    https://us-east-sync.bidswitch.net/ul_cb/sync?ssp=kargo&dsp_id=206&imp=10.00
    https://p.rfihub.com/cm?in=1&pub=20513&ssp=kargo&gdpr=&gdpr_consent=0.00
    https://x.bidswitch.net/sync?dsp_id=119&user_id=978758918940889874&expires=30&gdpr=&gdpr_consent=&ssp=kargo0.00

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

    <script type="text/adtag"><ins class='dcmads' style='display:inline-block;width:728px;height:90px'    data-dcm-placement='N30602.1172840ADTHEORENTINC1/B34473065.432492716'    data-dcm-rendering-mode='script'    data-dcm-https-only    data-dcm-click-tracker='https%3A%2F%2Frtb.adentifi.com%2FClicks%3FcrId%3D531369%3BsId%3D818444%3BlId%3D110479%3BcId%3D21471%3BadExchange%3DBidSwitch%3Baction%3Dclick%3BadId%3D2b4e7e22-c026-11f0-bfb2-42010ab2013c%3BadThdId%3D29deebb219b38b03aa19ca99b804ae99%3BengineId%3D4061853615468382303%3BdIp%3DNDcuMjMwLjQ4LjMw%3BdIpv6%3D%3BadThdIdCode%3DWEB_MD5_V4%3BdealId%3D0%3BgeoId%3D50247%3BinventoryId%3D259726%3BrtdmIndicator%3D1%3Btimestamp%3D1762993061%3Blat%3DNDAuNw%3Blong%3DLTczLjg%3Bdma%3DNTAx%3BstateCode%3D%3Bzip%3DMTE0MzI%3Bbsc%3D${CLICK_URL_ENC}%3Bredir%3D'    data-dcm-rdid=''    data-dcm-keywords='2b4e7e22-c026-11f0-bfb2-42010ab2013c'    data-dcm-api-frameworks='[APIFRAMEWORKS]'    data-dcm-omid-partner='[OMIDPARTNER]'    data-dcm-gdpr-applies='gdpr=${GDPR}'    data-dcm-gdpr-consent='gdpr_consent=${GDPR_CONSENT_755}'    data-dcm-addtl-consent='addtl_consent=${ADDTL_CONSENT}'    data-dcm-ltd='false'    data-dcm-resettable-device-id=''    data-dcm-app-id=''>  <script src='https://www.googletagservices.com/dcm/dcmads.js'></scr+ipt></ins></script><script src="https://cdn.doubleverify.com/dvbm.js#ctx=15896033&cmp=34473065&sid=3162285&plc=432492716&advid=15896033&mon=1&blk=1&paonlytag=1&gdpr=${GDPR}&gdpr_consent=${GDPR_CONSENT_126}&ppid=209&aufilter1=3&autt=1&aucmp=21471&aulitem=110479&c1=818444&auxch=BidSwitch&pltfrm=8608&auip=47.230.48.30&aubndl=&turl=https%3A%2F%2Fwww.merriam-webster.com%2Frhymes%2Fadv%2Falone&DVPX_PP_AUCTION_UA=Mozilla%2F5.0+%28Windows+NT+10.0%3B+Win64%3B+x64%29+AppleWebKit%2F537.36+%28KHTML%7C+like+Gecko%29+Chrome%2F142.0.0.0+Safari%2F537.36&unit=728x90&advwf=1"></script><img src='https://rtb.adentifi.com/Imps?impId=1;adId=2b4e7e22-c026-11f0-bfb2-42010ab2013c;lId=110479;sId=818444;cId=21471;crId=531369;adThdId=29deebb219b38b03aa19ca99b804ae99;adExchange=BidSwitch;engineId=4061853615468382303;dealId=0;geoId=50247;inventoryId=259726;rtdmIndicator=1;timestamp=1762993061;property=merriam-webster.com;dIp=NDcuMjMwLjQ4LjMw;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=219718838;cuid=cuid_ec698500-a0d2-11f0-9d5d-123a7eade4d1' style='display:none; width:0px; height:0px;' /><script src="https://tags.bkrtx.com/js/bk-coretag.js"></script><script>bk_addPageCtx("id","cuid_ec698500-a0d2-11f0-9d5d-123a7eade4d1");bk_allow_multiple_calls = true;bk_use_multiple_iframes = true;bk_send_statid_payload = true;bk_use_image = true;bk_callback = true;bk_doJSTag(18840, 4);</script><script src="https://cdn.doubleverify.com/dvtp_src.js?ctx=20052649&cmp=DV498051&sid=AdTheorent&plc=AdTheorent-IQM_20210415001_DispJS&adsrv=0&advid=818053&dvtagver=6.1.src&ppid=209&aufilter1=1&autt=1&DVP_DV_CT=1&aucmp=21471&aulitem=110479&c1=818444&auxch=BidSwitch&pltfrm=8608&auip=47.230.48.30&aubndl=&turl=https%3A%2F%2Fwww.merriam-webster.com%2Frhymes%2Fadv%2Falone&DVPX_PP_AUCTION_UA=Mozilla%2F5.0+%28Windows+NT+10.0%3B+Win64%3B+x64%29+AppleWebKit%2F537.36+%28KHTML%2C+like+Gecko%29+Chrome%2F142.0.0.0+Safari%2F537.36"type="text/javascript"></script><span id="te-clearads-js-adtheorent01cont531369"><script type="text/javascript" src="//choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=21471&c=adtheorent01cont531369&w=728&h=90&js=pmw0&plc=tr&uid=29deebb219b38b03aa19ca99b804ae99"></script></span><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=206&amp;imp=1" alt=" " style="display:none"/>

    Creatives

    Creative Screenshot 1