Creative Details

Quality Score: 10/10

The advertisement promotes MPT Concrete as a leading provider of concrete and earthworks services in Hawke's Bay.

Creative Information

CID:d0fed684-e821-46dd-bbc6-21a0ac9f8d99
CRID:25_78dox0f2
Domain:mptconcrete.co.nz
Seat:TTD
Size:300x250
Bid:$6.00
Timestamp:11/13/2025, 6:55:34 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/13/2025, 8:52:46 PM5.42s
    adomain_analysissuccess11/13/2025, 9:09:05 PM4.02s
    adomain_capturesuccess11/13/2025, 9:06:15 PM14.58s
    ad_rendersuccess11/13/2025, 8:52:40 PM32.04s
    brand_mappingsuccess11/13/2025, 8:52:41 PM0.44s

    Analysis Results

    Ad Format: banner

    Brands: MPT Concrete

    Size:300x250
    Data Transferred:161.62 KB
    Render Time:7.24 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Home & Garden (IAB10)
    Creative Inferred IAB Ad Products:
    • Construction (1028)
    • Construction and Engineering (1038)
    • Industrial Conglomerates (1039)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    Domain Inferred IAB Ad Products:
    • Construction (1028)
    • Construction and Engineering (1038)
    Landing Page:
    https://www.mptconcrete.co.nz/?utm_source=MW&utm_m...
    Domain:www.mptconcrete.co.nz
    Brand:
    MPT Concrete
    Total Ad Size:180.71 KB
    Requests Made:
    URLSize (KB)
    https://ad.adsrvr.org/fm86k75/xxtaho6/78dox0f2_300x250.png?cb=908339139.65
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=x9t74b8_dhq9xl1_78dox0f2&c=tradedesk01cont1&js=pmw0&w=300&h=250&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.19
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://sg2-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=a5695539-1b26-4d4a-afe6-2b05137c0cd4&crid=78dox0f2&wp=6&aid=ece6ed52-a310-486e-934f-edceb2bd23a0&wpc=USD&sfe=1b4ca644&puid=c6f42c7b-fcc0-42fe-6b36-207e5cdc4fd7&bdc=14&tdid=63e14c24-cfc1-42e1-bf5c-bdb30e01bee2&uidd=GXS2oHc_nJ7NpVC437OXYyMBYLYgodAci3fp-F9zI0QrVutb&pid=fm86k75&ag=dhq9xl1&adv=xxtaho6&sig=1S3eGxs_5fxpTkVyqq2tbLJxktfzcpvsyagbz1hChfn8.&bp=6.707265446313&cf=9640214&fq=0&td_s=www.stuff.co.nz&rcats=7gr,v8t,tmc,jba,d3i,y29,7sp&mste=&mfld=3&mssi=&mfsi=&uhow=109&agsa=&rgz=4112&svbttd=1&dt=Mobile&osf=Android&os=Android100&br=Chrome&rlangs=en&mlang=&svpid=8712&did=62662-79-all-2&rcxt=MobileOptimizedWeb&lat=-39.520000&lon=176.890000&tmpc=22.629999999999995&daid=&vp=0&osi=&osv=&bffi=41&mk=Android&mdl=Generic%20Android%20Mobile&testid=iavc1%20&car=3&npt=2&cc=1~KLUv_WNa1XJFbgA1CgDzk0s9A3neQB5vAM8buOsZsOsZsLIF8H4F7lg0BBCxBPI8gTx62gRB3pl6wIbNBWCszgg2AYArcGWQwBfWyk7AylrZCUDxA1AxB-zMAXbMAVbmACis2xswxA_I4QXgpRDrCWjjBUDxASCxAfKabFE5vJ6BAa5dzWaVmvYLMEQUAWHbqsrVBW5p8luQ2K073ys9Wzu7YwvK30rCbgVht3KwWqhYLVA-LUwPtCAJCKKFSEAQrTzdflJT-LR2eO99VhqfZfVZUHpCD-7HUuSxoLBYSbyb5wOhaAFz9IRZ7v-pYn2QWN-dce1de0pr3VnrtVSCrVep0OrSq9msUqdF-UjTXT4z7c_zbJ3noNu3tEbxG1qY2m1wNYkuLg-sIEJbABzwabBEpoCZCQYVttwrklgG4Ab8ofaLye_Ik2UVdSjF5xE1wP7ALQ..&dur=1~KLUv_SMFoCgkrRUCAFQCNzMwNCIlCND9GHR0ZF91bml2ZXJzYWxIJQi0_RQCCAFNIGCnPwn8mrSpTcXywcvohivEQJtE1K3VkTc_oNjECQ..&durs=BrK3fK&crrelr=&fpa=895&pcm=3&vc=2&said=df23addc-ab0e-483d-aa51-9172926cb30b&ict=CellularNetwork4G&auct=1&im=1&mc=9fdda347-8fc7-47ff-86ff-f9e2b8dbe3bc&idl=Xi30075f1KgEgab3DVLAWBY_XlbV5gU-ToEwTHQaraF_vD4rrTLJg2Tl-beFawau6ctdqg&ev=TC5VpvP5AipnyIc1wWPCrA8jTsDVyJVyKyQu0361_2E.&abr=cc9638cf-8222-4675-8a6f-763adfcacd6d&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=x9t74b8_dhq9xl1_78dox0f2&w=300&h=250&c=4a9d0.04

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    Creative Screenshot 1