Creative Details

Quality Score: 10/10

The advertisement promotes Farm Bureau Health Plans, encouraging potential customers to skip the marketplace and enroll for health coverage that is described as simple and cost-saving.

Creative Information

CID:7b432be4-ad07-4b7d-8c9c-84a860708ff8
CRID:2_206_537548
Domain:fbhealthplans.com
Seat:BSW
Size:300x250
Bid:$1.15
Timestamp:11/13/2025, 6:52:10 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/13/2025, 8:44:57 PM5.19s
    adomain_analysissuccess11/13/2025, 8:44:29 PM3.72s
    adomain_capturesuccess11/13/2025, 8:44:25 PM0.21s
    ad_rendersuccess11/13/2025, 8:44:51 PM15.48s
    brand_mappingsuccess11/13/2025, 6:52:10 PM0.09s

    Analysis Results

    Ad Format: banner

    Brands: Farm Bureau Health Plans

    Size:300x250
    Data Transferred:80.04 KB
    Render Time:6.73 Seconds
    Creative Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Personal Finance (IAB13)
    Creative Inferred IAB Ad Products:
    • Insurance (1340)
    • Health and Medical Services (1378)
    Domain Inferred IAB Categories:
    • Health & Fitness (IAB7)
    Domain Inferred IAB Ad Products:
    • Insurance (1340)
    • Health and Medical Services (1378)
    Total Ad Size:99.13 KB
    Requests Made:
    URLSize (KB)
    https://cdn.adtheorent.com/acd1a02b-b96b-400d-99f2-14300dddcf38_fbhpacastabilityu65display300x250final.jpg59.57
    https://choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20319&c=adtheorent01cont537548&w=300&h=250&js=pmw0&plc=tr&uid=6d7a60915044778bc42ebd0537dcf3bf20.43
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://sb.scorecardresearch.com/p2?c1=9&c2=16077523&c3=2&cs_xi=cuid_351fd601-f666-11ee-9fcd-12fa6b58ae11&rn=6acd1c93-c027-11f0-825f-42010ab201df0.04
    https://choices.trustarc.com/cap?aid=adtheorent01&pid=adtheorent01&cid=20319&w=300&h=250&c=8de60.04
    https://rtb.adentifi.com/Imps?impId=1;adId=6acd1c93-c027-11f0-825f-42010ab201df;lId=110728;sId=820571;cId=20319;crId=537548;adThdId=6d7a60915044778bc42ebd0537dcf3bf;adExchange=BidSwitch;engineId=2966408887930027707;dealId=0;geoId=3088;inventoryId=97126;rtdmIndicator=1;timestamp=1762993597;property=buzzfeed.com;dIp=NzMuMTkuMjA3LjE3OA;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=267801780;cuid=cuid_351fd601-f666-11ee-9fcd-12fa6b58ae110.00
    https://sb.scorecardresearch.com/p?c1=9&c2=16077523&c3=2&cs_xi=cuid_351fd601-f666-11ee-9fcd-12fa6b58ae11&rn=6acd1c93-c027-11f0-825f-42010ab201df0.00
    https://us-east-sync.bidswitch.net/sync?ssp=kargo&dsp_id=206&imp=10.00
    https://us-east-sync.bidswitch.net/ul_cb/sync?ssp=kargo&dsp_id=206&imp=10.00
    https://gw-iad-bid.ymmobi.com/adx/user/sync?pubid=eWg=&gdpr=&gdpr_consent=&us_privacy=&bidswitch_ssp_id=kargo&bsw_custom_parameter=582747f6-0100-4c79-bdcf-cb01b8cfccf8&callback=https%3A%2F%2Fx.bidswitch.net%2Fsync%3Fdsp_id%3D2570.00

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

    <a href='https://rtb.adentifi.com/Clicks?crId=537548;sId=820571;lId=110728;cId=20319;adExchange=BidSwitch;action=click;adId=6acd1c93-c027-11f0-825f-42010ab201df;adThdId=6d7a60915044778bc42ebd0537dcf3bf;engineId=2966408887930027707;dIp=NzMuMTkuMjA3LjE3OA;dIpv6=;adThdIdCode=WEB_MD5_V4;dealId=0;geoId=3088;inventoryId=97126;rtdmIndicator=1;timestamp=1762993597;lat=MzUuODk;long=LTg0LjA1;dma=NTU3;stateCode=;zip=Mzc5MjI;bsc=${CLICK_URL_ENC};redir=https%3A%2F%2Ffbhealthplans.com%2Ftogether%2F%3Futm_source%3Dadtheorent%26utm_medium%3Dpaiddisplay%26utm_campaign%3DACA_campaign%26utm_content%3Dna__Stability' target='_blank'><img src='https://cdn.adtheorent.com/acd1a02b-b96b-400d-99f2-14300dddcf38_fbhpacastabilityu65display300x250final.jpg' height='250' width='300'/></a><img src='https://rtb.adentifi.com/Imps?impId=1;adId=6acd1c93-c027-11f0-825f-42010ab201df;lId=110728;sId=820571;cId=20319;crId=537548;adThdId=6d7a60915044778bc42ebd0537dcf3bf;adExchange=BidSwitch;engineId=2966408887930027707;dealId=0;geoId=3088;inventoryId=97126;rtdmIndicator=1;timestamp=1762993597;property=buzzfeed.com;dIp=NzMuMTkuMjA3LjE3OA;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=267801780;cuid=cuid_351fd601-f666-11ee-9fcd-12fa6b58ae11' style='display:none; width:0px; height:0px;' /><script src="https://tags.bkrtx.com/js/bk-coretag.js"></script><script>bk_addPageCtx("id","cuid_351fd601-f666-11ee-9fcd-12fa6b58ae11");bk_allow_multiple_calls = true;bk_use_multiple_iframes = true;bk_send_statid_payload = true;bk_use_image = true;bk_callback = true;bk_doJSTag(18840, 4);</script><img src='https://sb.scorecardresearch.com/p?c1=9&c2=16077523&c3=2&cs_xi=cuid_351fd601-f666-11ee-9fcd-12fa6b58ae11&rn=6acd1c93-c027-11f0-825f-42010ab201df' height='0' width='0' /><span id="te-clearads-js-adtheorent01cont537548"><script type="text/javascript" src="//choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20319&c=adtheorent01cont537548&w=300&h=250&js=pmw0&plc=tr&uid=6d7a60915044778bc42ebd0537dcf3bf"></script></span><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=206&amp;imp=1" alt=" " style="display:none"/>

    Creatives

    Creative Screenshot 1