Creative Details

Quality Score: 7/10

The advertisement promotes the Michigan Achievement Scholarship, encouraging graduates to apply for financial aid for college or career training.

Creative Information

CID:a144e40b-4a44-478c-9749-0665ac076b49
CRID:17_24726452
Domain:michigan.gov
Seat:Adelphic
Size:728x90
Bid:$0.60
Timestamp:11/13/2025, 6:51:52 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/13/2025, 8:43:47 PM7.42s
    adomain_analysissuccess11/13/2025, 9:08:42 PM3.65s
    adomain_capturesuccess11/13/2025, 9:06:11 PM0.16s
    ad_rendersuccess11/13/2025, 8:43:39 PM23.06s
    brand_mappingsuccess11/13/2025, 6:51:52 PM0.12s

    Analysis Results

    Ad Format: banner

    Brands: Michigan

    Size:728x90
    Data Transferred:336.65 KB
    Render Time:7.09 Seconds
    Creative Inferred IAB Categories:
    • Education (IAB5)
    • Personal Finance (IAB13)
    Creative Inferred IAB Ad Products:
    • Education and Careers (1295)
    • Financial Investment and Management Applications (1352)
    Domain Inferred IAB Categories:
    • Law, Govt & Politics (IAB11)
    Domain Inferred IAB Ad Products:
    • Business Services (1012)
    Landing Page:
    https://www.michigan.gov/mistudentaid/programs/mic...
    Domain:www.michigan.gov
    Brand:
    Michigan
    Total Ad Size:336.65 KB
    Requests Made:
    URLSize (KB)
    https://media-cdn.ipredictive.com/image/106240/19a78c5bad3_24_MISA_0417_Awareness_DigitalDisplay_Parents_Students_728x90_v2.gif285.26
    https://c.betrad.com/geo/ba.js?r17020142.46
    https://c.betrad.com/surly.js2.70
    https://c.evidon.com/a/COMMON.css?r=0.4158016380722951.85
    https://c.evidon.com/a/n/1839/15932.js1.68
    https://c.evidon.com/icon/c_30_us.png0.90
    https://c.evidon.com/a/6.css?r=0.76213882798718040.88
    https://events-us-east-1b.ipredictive.com/d/csimp/pixel?zid=kargo_1_0_1&sid=fdb5fd7f-d801-4f9b-9bb4-511834249741-493a9ae8-cf20-4469-bb13-a88f204705bf&crid=24726452&adid=106240&oid=2622287&cid=541413&spid=482&pubid=122&site_id=2842254721&auid=7147982&algid=9&offpc=0.6003777594701597&optpc=5.862478416873978&cstpc=0.6003777594701597&xts=1763079985&pbap=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_4QQeFmpN847TP-oEAzE0MfIEBkNocm9tZfoEAk1JkgUEODExN8oFATHSBShrYXJnby13LThmMTczNjYyYTg0OWM2Nzg2ZmY5MjUyNTY3YjMwZDY18AUAgAYBmQYAAAAAAAAAAKIGDTczLjE0NS43Ny4xMzPQBgDiBioKABIkMjQ4ODQ5OWEtYmZhMS00ZDA1LWFiYmUtNjI1YWJkZDJhOGExGgDpBgAAAIA9Ctc_-gYMYmVzdCBjb2xsZWdlggdcCgxUSElSRFBBUlRZSUQSREFrLV9xT3RiLXZYUjJ5NzRJeGZFY1ZZVFR4bDFHOVN5M3lNdzVvVW4zQTRRaWdSTThnRXlFUjlDclVBZU5hTzFZSGRTGgZSQU1QSUTABwDaBwpCSURSRVFVRVNU4gcTZXZpZG9uOiw1MTc6MTQ5MDQxMeoHCjBfZXZpZG9uOjD4BwGACAA&au_id=fdb5fd7f-d801-4f9b-9bb4-511834249741-493a9ae8-cf20-4469-bb13-a88f204705bf&au_pc=0.60037774&uid=8fvEL9R9TlM9E94t%2BbE1p6c4TUR4jVtgilHqqH%2F0IDv%2Bc2sSC%2BCEuek3Lm%2FwvtfB&rr=17629935850360.62
    https://c.evidon.com/icon/box_77_top-right.png0.16
    https://c.betrad.com/a/4.gif0.04

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1Creative Screenshot 2Creative Screenshot 3