Creative Details

Quality Score: 8/10

The advertisement promotes clinical data related to an advanced treatment option for Non–Small Cell Lung Cancer.

Creative Information

CID:b5269e5d-b9a3-4bce-b619-552ee1afb4f7
CRID:89_188285
Domain:keytruda.com
Seat:DInt
Size:300x250
Bid:$9.01
Timestamp:11/13/2025, 6:50:04 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/13/2025, 8:22:07 PM5.03s
    adomain_analysissuccess11/13/2025, 9:07:37 PM4.12s
    adomain_capturesuccess11/13/2025, 9:04:49 PM0.21s
    ad_rendersuccess11/13/2025, 8:22:02 PM26.68s
    brand_mappingsuccess11/13/2025, 6:50:05 PM0.12s

    Analysis Results

    Ad Format: banner

    Brands: Keytruda

    Quality:Adomain not match landing page domain
    Size:300x250
    Data Transferred:1059.05 KB
    Render Time:9.44 Seconds
    Creative Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Science (IAB15)
    Creative Inferred IAB Ad Products:
    • Medical and Biotechnology (1043)
    • Health and Medical Services (1378)
    Domain Inferred IAB Categories:
    • Health & Fitness (IAB7)
    Domain Inferred IAB Ad Products:
    • Medical and Biotechnology (1043)
    • Health and Medical Services (1378)
    • Pharmaceuticals (1473)
    Landing Page:
    Total Ad Size:1059.05 KB
    Requests Made:
    URLSize (KB)
    https://cdn.doubleverify.com/dvbm.js527.94
    https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js?cache=r20110914222.95
    https://ad.doubleclick.net/ddm/adj/N464015.2420104DEEPINTENT0/B32946398.411887690;dc_ver=106.314;sz=300x250;u_sd=1;gdpr_consent=AUDIT;nel=1;dvs1=https%3A%2F%2Fwww.businessinsider.com%2Fwent-to-sleepaway-camp-older-women-confidence-aging-lessons-2025-11;dvs10=10146;dvs11=Spectrum;dvs12=Spectrum;dvs13=326;dvs15=188285;dvs16=10035;dvs17=9.01;dvs19=10146;dvs2=Mozilla%2F5.0%20(Linux%3B%20Android%2010%3B%20K)%20AppleWebKit%2F537.36%20(KHTML%2C%20like%20Gecko)%20Chrome%2F141.0.0.0%20Safari%2F537.36;dvs3=10146;dvs4=219133;dvs5=f801a33a-671f-68c4-6a24-680319780ce8;dvs6=10146;dvs7=71.12.229.202;dvs8=1;dvs9=31840;dc_adk=51327856;ord=xpw9yn;click2=https%3A%2F%2Fuseast-beacon.deepintent.com%2Fclick%2Ff801a33a-671f-68c4-6a24-680319780ce8%3Fts%3D1762993512810%26wp%3D9.01%26loc%3D1%26r%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=r6DRYpQ0ab;gcsr=m;stc=1;chaa=1;sttr=65;prcl=s85.72
    https://www.googletagservices.com/dcm/impl_v106.js68.78
    https://ep1.adtrafficquality.google/bg/x0rIAQxRX7S84LO09cJykuUhlETmSncDueHPfZjEqIM.js52.18
    https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js42.74
    https://s0.2mdn.net/simgad/1458516077663490759218.85
    https://www.googletagservices.com/dcm/dcmads.js16.68
    https://pagead2.googlesyndication.com/pagead/js/r20251112/r20110914/elements/html/omrhp.js11.63
    https://cdn.doubleverify.com/dvtp_src.js?ctx=20515845&cmp=DV973873&sid=deepintent&plc=deepintent_im_disp_js&adsrv=0&advid=3891363&ppid=118&dvtagver=6.1.src&aufilter1=IM&autt=1&auevent=f801a33a-671f-68c4-6a24-680319780ce8&aubndl=&pltfrm=10035&auip=71.12.229.202&DVPX_PP_AUCTION_UA=Mozilla%2F5.0+%28Linux%3B+Android+10%3B+K%29+AppleWebKit%2F537.36+%28KHTML%2C+like+Gecko%29+Chrome%2F141.0.0.0+Safari%2F537.36&turl=https%3A%2F%2Fwww.businessinsider.com%2Fwent-to-sleepaway-camp-older-women-confidence-aging-lessons-2025-118.93

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1