Creative Details

Quality Score: 7/10

The advertisement promotes Eliquis, a medication aimed at reducing the risk of stroke in adults with non-valvular atrial fibrillation (NVAF), while also highlighting important safety warnings and prescribing information.

Creative Information

CID:	ec88cd8c-05d0-43da-b8bb-5c7796ada976
CRID:	25_lkpzz4ta
Domain:	pfizerpro.com
Seat:	TTD
Size:	300x250
Bid:	$8.63
Timestamp:	11/12/2025, 3:07:51 PM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	11/12/2025, 4:41:22 PM	6.38s
adomain_analysis	success	11/12/2025, 4:41:03 PM	5.26s
adomain_capture	success	11/12/2025, 4:40:58 PM	0.14s
ad_render	success	11/12/2025, 4:41:16 PM	16.94s
brand_mapping	success	11/12/2025, 3:07:51 PM	0.10s

Analysis Results

Ad Format: banner

Brands: Pfizer

Sensitive:Pharmaceutical Products

Size:

300x250

Data Transferred:

1593.29 KB

Render Time:

8.19 Seconds

Creative Inferred IAB Categories:

Health & Fitness (IAB7)

Creative Inferred IAB Ad Products:

Health and Medical Services (1378)
Pharmaceuticals (1473)

Domain Inferred IAB Categories:

Health & Fitness (IAB7)

Domain Inferred IAB Ad Products:

Health and Medical Services (1378)
Pharmaceuticals (1473)

Total Ad Size:

1612.42 KB

Requests Made:

URL	Size (KB)
https://cdn.doubleverify.com/dvbm.js	527.94
https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js	222.95
https://s0.2mdn.net/879366/html_inpage_rendering_lib_200_287.js	171.24
https://s0.2mdn.net/879366/Enabler_01_253.js	122.00
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https://www.googletagservices.com/dcm/impl_v106.js	68.78
https://pagead2.googlesyndication.com/bg/1gm2pspLMjYBr8GBBs-B04kZxr2hpFW0_XkYBtthVvk.js	57.68
https://ep1.adtrafficquality.google/bg/7Gju_26aFrnFJ8CcgrOUU7fhmZjaq_Bp0GXg41pv0ww.js	52.26
https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js	42.74
https://cdnjs.cloudflare.com/ajax/libs/iScroll/5.1.1/iscroll-min.js	30.63

Advertiser Domain

Ad Preview

Raw Ad Markup

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