Creative Details

Quality Score: 10/10

The advertisement promotes an open house event at Utica University, encouraging potential students to register and learn more about the university.

Creative Information

CID:56decf84-1634-4895-963f-a832777dc8c2
CRID:2_206_508853
Domain:utica.edu
Seat:BSW
Size:300x250
Bid:$0.22
Timestamp:11/12/2025, 3:06:16 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/12/2025, 4:29:19 PM6.21s
    adomain_analysissuccess11/12/2025, 4:28:49 PM3.05s
    adomain_capturesuccess11/12/2025, 4:28:46 PM0.14s
    ad_rendersuccess11/12/2025, 4:29:13 PM30.83s
    brand_mappingsuccess11/12/2025, 3:06:16 PM0.12s

    Analysis Results

    Ad Format: banner

    Brands: Utica College

    Size:300x250
    Data Transferred:222.56 KB
    Render Time:22.11 Seconds
    Creative Inferred IAB Categories:
    • Careers (IAB4)
    • Education (IAB5)
    Creative Inferred IAB Ad Products:
    • Education and Careers (1295)
    • Colleges and Universities (1298)
    Domain Inferred IAB Categories:
    • Education (IAB5)
    Domain Inferred IAB Ad Products:
    • Education and Careers (1295)
    • Colleges and Universities (1298)
    Total Ad Size:241.65 KB
    Requests Made:
    URLSize (KB)
    https://tagan.adlightning.com/iponweb/blocking_script.js76.08
    https://tagan.adlightning.com/iponweb/blacklist_script.js69.81
    https://cdn.adtheorent.com/38ab86bf-a810-40a4-8365-857b5b7b958d_uticaregopenhouse300x250.jpg47.28
    https://choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20481&c=adtheorent01cont508853&w=300&h=250&js=pmw0&plc=tr&uid=c8c89de76843ae5ac40d93756e53380a20.43
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://cdn.doubleverify.com/dvtp_src.js?ctx=20052649&cmp=DV498051&sid=AdTheorent&plc=AdTheorent-IQM_20210415001_DispJS&adsrv=0&advid=818053&dvtagver=6.1.src&ppid=209&aufilter1=1&autt=1&DVP_DV_CT=1&aucmp=20481&aulitem=106952&c1=793476&auxch=BidSwitch&pltfrm=8794&auip=98.118.120.209&aubndl=&turl=https%3A%2F%2Fwww.wcvb.com%2F&DVPX_PP_AUCTION_UA=Mozilla%2F5.0+%28Windows+NT+10.0%3B+Win64%3B+x64%29+AppleWebKit%2F537.36+%28KHTML%2C+like+Gecko%29+Chrome%2F141.0.0.0+Safari%2F537.368.93
    https://choices.trustarc.com/cap?aid=adtheorent01&pid=adtheorent01&cid=20481&w=300&h=250&c=b80f0.04
    https://trkn.us/pixel/imp/c=22519;p=23270383;idfa=;cid=48f0bc07-b413-11f0-b403-12f586e69187;ord=48f0bc07-b413-11f0-b403-12f586e69187;lat=42.53;lon=-71.75;nocr=1;ip=100.26.23.8;cuidchk=10.04
    https://trkn.us/pixel/imp/c=22519;p=23270383;idfa=;cid=48f0bc07-b413-11f0-b403-12f586e69187;ord=48f0bc07-b413-11f0-b403-12f586e69187;lat=42.53;lon=-71.75;nocr=10.00
    https://us-east-sync.bidswitch.net/sync?ssp=kargo&dsp_id=206&imp=10.00

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

    <script src="https://tagan.adlightning.com/iponweb/blacklist_script.js" type="text/javascript"></script>
    <script src="https://tagan.adlightning.com/iponweb/blocking_script.js" type="text/javascript"></script>
    <script type="text/javascript">
        function createTagDetails(){
            var tagDetails = {};
            tagDetails.w = '300';
            tagDetails.h = '250';
            tagDetails.adServerDetails = {advertiserId: 'kargo', campaignId: '206', creativeId: '206_508853', lineitemId: '0', adServer: 'dfp'};
            tagDetails.au = '0';
            tagDetails.markupInDom = true;
            tagDetails.utilizeParentInfo = true;
            var timeBase36 = Date.now().toString(36);
            var random = Math.random().toString(36).substr(2).split('')
                        .map(function (c) {
                        return (Math.random() < 0.5 ? c.toUpperCase() : c); }) .join('');
            tagDetails.currentTagId="adltag_" + timeBase36 + "_" + random;
            return tagDetails;
        }
        var random = "" + Math.round(Math.random() * 1e8);
        var clientId = "iponweb";
        var site_id = random + "_" + clientId;
        window[site_id]={};
        window[site_id].tagDetails=createTagDetails();
    
        !function(){"use strict";"blocker"in window||(window.blocker=function(e,n,o,i,t){if((t=t||{}).bw){if(Math.random()<.1){var r="undefined"!=typeof btoa?btoa:String,a="https://"+clientId+"-tagan.adlightning.com",d={siteId:clientId,url:window.top.location.href,tagDetails:window[e],errorData:null,errorMethod:"missing_blocker"},c=encodeURIComponent(JSON.stringify(d)).replace(/%([0-9A-F]{2})/g,function(e,n){return String.fromCharCode("0x"+n)});!function(e){var n=window.Request,o=n&&n.prototype||{};if(navigator&&navigator.sendBeacon)navigator.sendBeacon(e);else if(window.fetch){var i={method:"GET"};"keepalive"in o&&(i.keepalive=!0),window.fetch(e,i)}else{var t=new Image(1,1);"loading"in t&&(t.loading="eager"),t.src=e}}(a+"/error?d="+encodeURIComponent(r(c)))}document.write(n)}})}();
    
        blocker(site_id, "<!--ADL_WRAPPED-->", false, window, {fr: true});
    </script>
    <a href='https://rtb.adentifi.com/Clicks?crId=508853;sId=793476;lId=106952;cId=20481;adExchange=BidSwitch;action=click;adId=48f0bc07-b413-11f0-b403-12f586e69187;adThdId=c8c89de76843ae5ac40d93756e53380a;engineId=i-0e06cf376aff95683;dIp=OTguMTE4LjEyMC4yMDk;dIpv6=;adThdIdCode=WEB_MD5_V4;dealId=0;geoId=49286;inventoryId=303204;rtdmIndicator=1;timestamp=1761665536;lat=NDIuNTM;long=LTcxLjc1;dma=NTA2;stateCode=;zip=MDE0NTM;bsc=${CLICK_URL_ENC};redir=https%3A%2F%2Ftrkn.us%2Fclick%2Fprocess%2Fpartner%3D104%3Bc%3D22519%3Bp%3D23270383%3Bidfa%3D%3Bcid%3D48f0bc07-b413-11f0-b403-12f586e69187%3Bord%3D48f0bc07-b413-11f0-b403-12f586e69187%3Blat%3D42.53%3Blon%3D-71.75%3Bredirect%3D' target='_blank'><img src='https://cdn.adtheorent.com/38ab86bf-a810-40a4-8365-857b5b7b958d_uticaregopenhouse300x250.jpg' height='250' width='300'/><img src='https://trkn.us/pixel/imp/c=22519;p=23270383;idfa=;cid=48f0bc07-b413-11f0-b403-12f586e69187;ord=48f0bc07-b413-11f0-b403-12f586e69187;lat=42.53;lon=-71.75;nocr=1' alt=' ' title=' ' style='height:1px;width:1px;border:0'/></a><img src='https://rtb.adentifi.com/Imps?impId=1;adId=48f0bc07-b413-11f0-b403-12f586e69187;lId=106952;sId=793476;cId=20481;crId=508853;adThdId=c8c89de76843ae5ac40d93756e53380a;adExchange=BidSwitch;engineId=i-0e06cf376aff95683;dealId=0;geoId=49286;inventoryId=303204;rtdmIndicator=1;timestamp=1761665536;property=wcvb.com;dIp=OTguMTE4LjEyMC4yMDk;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=0;cuid=cuid_8c2f18a1-1c55-11f0-8910-12a907f1fdf9' style='display:none; width:0px; height:0px;' /><script src="https://tags.bkrtx.com/js/bk-coretag.js"></script><script>bk_addPageCtx("id","cuid_8c2f18a1-1c55-11f0-8910-12a907f1fdf9");bk_allow_multiple_calls = true;bk_use_multiple_iframes = true;bk_send_statid_payload = true;bk_use_image = true;bk_callback = true;bk_doJSTag(18840, 4);</script><script src="https://cdn.doubleverify.com/dvtp_src.js?ctx=20052649&cmp=DV498051&sid=AdTheorent&plc=AdTheorent-IQM_20210415001_DispJS&adsrv=0&advid=818053&dvtagver=6.1.src&ppid=209&aufilter1=1&autt=1&DVP_DV_CT=1&aucmp=20481&aulitem=106952&c1=793476&auxch=BidSwitch&pltfrm=8794&auip=98.118.120.209&aubndl=&turl=https%3A%2F%2Fwww.wcvb.com%2F&DVPX_PP_AUCTION_UA=Mozilla%2F5.0+%28Windows+NT+10.0%3B+Win64%3B+x64%29+AppleWebKit%2F537.36+%28KHTML%2C+like+Gecko%29+Chrome%2F141.0.0.0+Safari%2F537.36"type="text/javascript"></script><span id="te-clearads-js-adtheorent01cont508853"><script type="text/javascript" src="//choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20481&c=adtheorent01cont508853&w=300&h=250&js=pmw0&plc=tr&uid=c8c89de76843ae5ac40d93756e53380a"></script></span><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=206&amp;imp=1" alt=" " style="display:none"/>

    Creatives

    Creative Screenshot 1