Creative Details

Quality Score: 8/10

The advertisement promotes Pepco's DIY Online Tool, specifically the Assistance Finder, which helps users locate bill support options.

Creative Information

CID:cddbbbca-52ec-48bf-90d7-15146e1a57e8
CRID:25_wvl3x5h9
Domain:pepco.com
Seat:TTD
Size:728x90
Bid:$2.48
Timestamp:11/7/2025, 5:24:44 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/26/2025, 5:29:11 PM5.36s
    adomain_analysissuccess11/26/2025, 6:32:47 PM3.51s
    adomain_capturesuccess11/26/2025, 6:32:43 PM0.23s
    ad_rendersuccess11/26/2025, 5:29:06 PM21.84s
    brand_mappingsuccess11/26/2025, 4:39:48 PM0.09s

    Analysis Results

    Ad Format: banner

    Brands: Pepco

    Size:728x90
    Data Transferred:980.72 KB
    Render Time:7.72 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Creative Inferred IAB Ad Products:
    • Home Improvement and Repair (1404)
    • Utilities Apps (1438)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    Domain Inferred IAB Ad Products:
    • Electric Power Industry (1030)
    • Energy Services (1031)
    Landing Page:
    https://secure.pepco.com/assistance/landing?utm_me...
    Domain:secure.pepco.com
    Brand:
    Pepco
    Total Ad Size:1000.06 KB
    Requests Made:
    URLSize (KB)
    https://fw.adsafeprotected.com/rjss/st/2495023/87531332/skeleton.js?bidurl=www.tmz.com%252f328.62
    https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js?cache=r20110914222.95
    https://static.adsafeprotected.com/sca.17.6.4.js91.43
    https://ad.doubleclick.net/ddm/adj/N5192.284566.THETRADEDESK/B33555602.421367299;dc_ver=106.314;sz=728x90;u_sd=1;gdpr=0;nel=1;dsp_bidurl_0_=www.tmz.com%252f;dc_adk=2027040026;ord=nucv7e;click=https%3A%2F%2Finsight.adsrvr.org%2Ftrack%2Fclk%3Fimp%3D6c3ecb1e-8d6e-40d8-a75a-601dd111591a%26ag%3Dbows3bt%26sfe%3D1b5dceb2%26sig%3D0dHwmP3VlvkFoGZbJcemWpBZpNB4_hKpfU24L6f5EsM.%26crid%3Dwvl3x5h9%26cf%3D9422800%26fq%3D0%26t%3D1%26td_s%3Dwww.tmz.com%26rcats%3Dy29%2C7sp%26mste%3D%26mfld%3D2%26mssi%3D%26mfsi%3D%26sv%3Dkargo%26uhow%3D67%26agsa%3D%26wp%3D0.98018783%26rgz%3D20002%26dt%3DPC%26osf%3DOSX%26os%3DOSX1015%26br%3DChrome%26svpid%3D8680%26rlangs%3Den%2Cos%26mlang%3D%26did%3D%26rcxt%3DOther%26tmpc%3D10.520000000000039%26vrtd%3D%26osi%3D%26osv%3D%26daid%3D%26dnr%3D0%26vpb%3D%26crrelr%3D%26npt%3D%26cc%3D2~KLUv_WMdqREMqALNEAAT1EtROUG4XFtUbk1Uji0qx-WWgMHL5YYF7YeEo4QZuvBEjlHomHty50ECP_oU2XLVvRXZcrtEbVaveZY2Crwq69SASs0By4ipyxc-gs7kyQIjLCZQMebt8YEOJZDoUQyzpY4rNuOa0Wh_tYwn6szGdusQi3Nv7L7rz3YwMi-iWbCfjzEPx_nU5ckPqwtKlFQMsPF3H5d_v4dtudZ3HQ538fS5qmpKYgnIJDddfOh6nQEeJJkuJVqrsQCsRK_aNuUErm3Hrf7VVsOxKa1NPatccmnCA40LPWFg3MZN3Oj06r-O6Vnn1zess2--1sU7r8XlPq2FJKXlylo7O7E22rwY-PBzRWjd52o2ulfxKpi9cwZIO2PymtBDA-ok4eYCTuu-Tv-_rvdjrQ4mGmUxe79exgFE_MAlAwcRT6sQaU0VCle0DSHYrtnOa3qu3KpGtiaU9LWKFg4Ac9cXvqS9yvZFjxNOSZjwCb9dDsV61LmcAqQ5OEPWlEff9aFPTiBTZLk5idDcJKn8Hwyisw1N7bFQo_h3yAa_G-9lC_Plo76KIzXU3ioSiTI64eDeQny5VAfrc4Eix5pmwbuPp1AaOvT10X0hU7RZ6UOxCk7Q92el8auLYScJnbh4UJDH4a5gcQDec6jWj13Rr95UnvC52y2IpfMY-B2D_tZGuAj-ltbxuHNR2hT8tPr3DtiRAtkLwZ0NMk3UZxmeIBU.%26dur%3D1~KLUv_WMFoCgk7wAVBgAkCEcKB2s5ZzBvemMiPAjMmO24LFdMUlhpQVM5MzZ2b0M5U2t4bHpyZG1hRE9nQnBOakRJbnpLUUZlRnNRbnc9TVRURFN1cHBseVZlbmRvcigImP0bdHRkX3N2X2MKUEFwcJc3MzA0IiUI0P0YdHRkX3VuaXZlcnNhbDI4A0ABTYY5UkAV_O7hBupfqaP5ppty5Sf0OBCZ0BDiSaVK6WkZ-NShf8tZ3-ZUnhSLM_uS2iBnez4pwl6HZndfndpHw0lzAQ..%26durs%3D5C1vjz%26bdc%3D131%26idl%3DXY30070c1N3dGYKPWSbZdAbv7z8vItbVY-KcXsf_4YzY1J-iY%26mk%3DApple%26testid%3Diavc1%2520%26fpa%3D121%26pcm%3D3%26ict%3DWiFi%26said%3D4e484bc4-bf04-40ef-8028-3c9af154787e%26auct%3D1%26us_privacy%3D1YNN%26tail%3D1%26r%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=!j7.nF9TW-;gcsr=m;stc=1;chaa=1;sttr=31;prcl=s86.51
    https://www.googletagservices.com/dcm/impl_v106.js68.78
    https://ep1.adtrafficquality.google/bg/bS1U_PCrEOolGW-TU0TasT1Hea4hrjb8K-2x3IsDApo.js53.28
    https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js42.74
    https://s0.2mdn.net/simgad/1278934483491333106734.78
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=a6uet8b_bows3bt_wvl3x5h9&c=tradedesk01cont1&js=pmw0&w=728&h=90&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.18
    https://choices.trustarc.com/get?name=pmw2.js19.05

    Advertiser Domain

    Advertiser Domain

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    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1