Creative Details

Quality Score: 6/10

The advertisement promotes BRIDION, a medication indicated for reversing neuromuscular blockade during surgery, while also providing safety information regarding contraindications.

Creative Information

CID:	e0fd3489-6f67-4a63-8337-27db54bd05bc
CRID:	82_6173-861019
Domain:	merckconnect.com
Seat:	PP
Size:	300x250
Bid:	$10.51
Timestamp:	11/7/2025, 5:20:30 PM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	11/7/2025, 7:14:07 PM	5.82s
adomain_analysis	success	11/7/2025, 8:30:48 PM	3.23s
adomain_capture	success	11/7/2025, 8:30:44 PM	0.10s
ad_render	success	11/7/2025, 7:14:02 PM	25.50s
brand_mapping	success	11/7/2025, 5:20:31 PM	0.07s

Analysis Results

Ad Format: banner

Brands: Merck

Sensitive:Pharmaceutical Products

Quality:Adomain not match landing page domain

Size:

300x250

Data Transferred:

1563.95 KB

Render Time:

9.82 Seconds

Creative Inferred IAB Categories:

Education (IAB5)
Health & Fitness (IAB7)

Creative Inferred IAB Ad Products:

Health and Medical Services (1378)
Pharmaceuticals (1473)

Domain Inferred IAB Categories:

Health & Fitness (IAB7)

Domain Inferred IAB Ad Products:

Medical and Biotechnology (1043)
Health and Medical Services (1378)
Pharmaceuticals (1473)

Landing Page:

https://ma2-tr.contextweb.com/bh/ct2?i=u7SuCHxGISn...

Domain:ma2-tr.contextweb.com

Brand:

Internet Archive

Total Ad Size:

1564.47 KB

Requests Made:

URL	Size (KB)
https://cdn.doubleverify.com/dvbm.js	524.33
https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js	222.95
https://s0.2mdn.net/879366/express_html_inpage_rendering_lib_200_287.js	116.69
https://ad.doubleclick.net/ddm/adj/N464015.620333PULSEPOINT0/B32818637.417631813;dc_ver=106.314;dc_eid=40004000;sz=300x250;u_sd=1;gdpr_consent=AUDIT;nel=1;kw=2400216;dvs1=6173;dvs2=6173;dvs3=1;dvs4=562001;dvs5=231887;dvs6=677240;dvs7=228;dvs9=561937;dc_adk=3706686476;ord=jlru9n;click=https%3A%2F%2Fma2-tr.contextweb.com%2Fbh%2Fct2%3Fi%3Du7SuCHxGISn6~a%3Dae03ea626a1589ea182b7719e7eb0e3a35920d0b~agi%3D231887~ts%3Ds6YkQ5bIZS-x6159YqG8-NY8ftvN9nP9~es%3D2~gdprc%3DCQEyKcAQEyKcAAJAGBENBGEsAP_gAEPgACiQKaNV_G__bWlr8X73aftkeY1P9_h77sQxBhfJE-4FzLvW_JwXx2ExNA36tqIKmRIAu3bBIQNlGJDUTVCgaogVryDMak2coTNKJ6BkiFMRO2dYCF5vm4tj-QKY5vr991dx2B-t7dr83dzyz4VHn3a5_2a0WJCdA5-tDfv9bROb-9IOd_x8v4v8_F_rE2_eT1l_tevp7D9-cts7_XW-9_fff_9Ln_-uB_-_wU1AJMNCogDLIkJCDQMIIEAKgrCAigQAAAAkDRAQAmDAp2BgEusJEAIAUAAwQAgABRkACAAASABCIAIACgQAAQCBQABgAQDAQAMDAAGACwEAgABAdAxTAggUCwASMyIhTAhCASCAlsqEEgCBBXCEIs8CiAREwUAAAJABWAAICwWBxJICViQQJcQbQAAEACAQQAVCKTswBBAGbLUXiybRlaYFo-YLntMAyQAA.f_wAD_wAAAAA~c%3D2400216~p%3D562001~pu%3Dhttps%253A%252F%252Fthetravelbite.com%252Fdestinations%252Feurope%252Fitalian-coffee-guide-to-ordering-coffee-in-italy%252F~s%3Dcontextweb.com~dt%3D4~u%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=!r1ehnvPTo;gcsr=m;stc=1;chaa=1;sttr=120;prcl=s	102.81
https://ajax.googleapis.com/ajax/libs/jquery/1.7.2/jquery.min.js	92.62
https://www.googletagservices.com/dcm/impl_v106.js	68.78
https://s0.2mdn.net/sadbundle/2947878615183723578/us-xbr-02082-v1_bridion_product%20education_html5_branded-hcp_english_300x250/Logo.svg	56.57
https://ep1.adtrafficquality.google/bg/VQs9W63PwavoDR_m1YiDi6TUiataKVg9KBJIqFbCgjk.js	52.51
https://s0.2mdn.net/sadbundle/2947878615183723578/us-xbr-02082-v1_bridion_product%20education_html5_branded-hcp_english_300x250/Group_107.png	48.54
https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js	42.74

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