Creative Details

Quality Score: 8/10

The advertisement promotes natural gas safety awareness, providing steps to take if a gas leak is suspected, including stopping activities, leaving the area, and calling emergency services.

Creative Information

CID:1405169d-e858-4d8e-a02b-16fbee30eb3d
CRID:25_meruvy58
Domain:nipsco.com
Seat:TTD
Size:160x600
Bid:$2.26
Timestamp:11/7/2025, 2:41:22 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/7/2025, 5:02:30 PM6.10s
    adomain_analysissuccess11/7/2025, 6:34:23 PM3.85s
    adomain_capturesuccess11/7/2025, 6:34:19 PM0.16s
    ad_rendersuccess11/7/2025, 5:02:24 PM22.00s
    brand_mappingsuccess11/7/2025, 2:41:22 PM0.08s

    Analysis Results

    Ad Format: banner

    Brands: NIPSCO

    Size:160x600
    Data Transferred:83.66 KB
    Render Time:6.62 Seconds
    Creative Inferred IAB Categories:
    • Health & Fitness (IAB7)
    Creative Inferred IAB Ad Products:
    • Emergency Preparedness (1401)
    • Gas and Electric Services (1403)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    Domain Inferred IAB Ad Products:
    • Electric Power Industry (1030)
    • Energy Services (1031)
    • Green Energy (1032)
    • Gas and Electric Services (1403)
    Landing Page:
    https://www.nipsco.com/safety/natural-gas-safety?u...
    Domain:www.nipsco.com
    Brand:
    NIPSCO
    Total Ad Size:102.75 KB
    Requests Made:
    URLSize (KB)
    https://ad.adsrvr.org/mgefupq/z5jh5xq/meruvy58_160x600.png?cb=52206061.68
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=6wfx0k3_q7egnsh_meruvy58&c=tradedesk01cont1&js=pmw0&w=160&h=600&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.19
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://vam-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=83fb94ce-cd73-4437-9ef4-6ebfd12e5ca0&crid=meruvy58&wp=2.2603378&aid=6a89cf4c-6d42-440a-bcec-6828808681d4&wpc=USD&sfe=1b385ce7&puid=e1ea3b43-1275-55a7-49c5-fffc456a6602&bdc=131&tdid=fa42919f-7ec8-4e2e-8071-5fee50ad975d&uidd=5gpG5AaBTPoci0beFj1mbwwi0TQMmLolKX_Y_aQDp8Ou08HV&pid=mgefupq&ag=q7egnsh&adv=z5jh5xq&sig=1NQ3D8rx6QX19ckWDF_j6Uxo7uD1Uo-IjTSQjOymQ9-o.&bp=3.55&cf=9570075&fq=0&td_s=mail.aol.com&rcats=oj8&mste=mail.aol.com&mfld=2&mssi=&mfsi=&uhow=59&agsa=&rgz=46721&svbttd=1&dt=PC&osf=Windows&os=Windows10&br=Chrome&rlangs=en&mlang=&svpid=8727&did=&rcxt=Other&lat=41.425400&lon=-84.887600&tmpc=6.560000000000002&daid=&vp=0&osi=&osv=&bffi=41&testid=iavc1%20&cc=1~KLUv_WNa1XJFUQCNCADTTz3eQB5vAM8buGsN2PUMWH8F7lg0BBCxBPI8gTyXRFw1WBDBQsOamBBSVmcA7FDkXCoSJPCFtfKDgJW1YoQAFD8AFXPAzhxgxxxgZQ6A4gpZ9w-gc4Uh3D9gCGtKAF4KsJ6ANj0BUHwASGyAvADXPH_WL3wBhogSIOwBQXTIBW5p8luQ2K073468rX3egtJuJfFbQXxbOVotVKwWqI9IC9FHpJWnZUa3n9QUPq0dW8KmEUfuD0uRx4LCYiXRAuboCbPc_1PF-iCxvjumz4z_eZ6tSxrnloNuQ6lVsN-Q6wIryCrDK5AcnFSVAmJHP1Meq5j8wTIABwb8FhQIk4E2_MtlaOr_ezoFkISLOTUc-xA.&dur=1~KLUv_WMFoCgkGAClBAAjRxsRRBBBBD4RXGAJlgFCkA1Jx2D-yUjJKYPe1CSASc54C-BoN69mBBJhhHgbV4QUJAjymHA-U0axz4WLz41WtuDg6iUDocl_BkRGQF2ipv4J6ly-qxmmJOQaImpFIcPL4WSAEGTD1_X0tDSVaVEBCvxgvICphXu2YhmuEt9YIXTZZ8TGkuTsNIsUpgEDFz-sTSoJ&durs=WgdOlC&crrelr=&fpa=637&pcm=3&vc=12&said=4dced965-b7c8-4d96-968b-b2d9bc4e9e1d&ict=Unknown&auct=1&us_privacy=1YNN&im=1&mc=9d6f8ae3-2bb7-47ff-86ff-cadcb8d3a4c0&idl=Xi3007liU26p1O3ip-MNJRsKcUQwef6d4hpvq5vcQ9ftIjFyXcPVC1YKnbgpXUiG4NrAXG&ev=3PGdLsxKfdfTwdhUGcDqGAX1OtrnEowDJlw0P7G6sAk.&rsv=0.000794133171388829&abr=d2348e8b-bea5-4dfb-88d2-c7f1e2d1a3cc&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=6wfx0k3_q7egnsh_meruvy58&w=160&h=600&c=825e0.04

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    Landing Page

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    Creative Screenshot 1