Creative Details

Quality Score: 10/10

The advertisement promotes WESCOM Financial's Home Equity Lines of Credit (HELOCs) with flexible terms, highlighting features such as low introductory rates and options with no closing costs.

Creative Information

CID:ce855134-9f0d-4be4-a4a2-5c9ece90a8d4
CRID:25_4cpfb8cw
Domain:wescom.org
Seat:TTD
Size:728x90
Bid:$0.30
Timestamp:11/7/2025, 2:32:15 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/7/2025, 3:45:06 PM5.87s
    adomain_analysissuccess11/7/2025, 6:23:47 PM4.13s
    adomain_capturesuccess11/7/2025, 6:23:43 PM0.14s
    ad_rendersuccess11/7/2025, 3:45:00 PM19.46s
    brand_mappingsuccess11/7/2025, 2:32:15 PM0.09s

    Analysis Results

    Ad Format: banner

    Brands: Wescom Financial

    Size:728x90
    Data Transferred:95.94 KB
    Render Time:6.76 Seconds
    Creative Inferred IAB Categories:
    • Personal Finance (IAB13)
    • Real Estate (IAB21)
    Creative Inferred IAB Ad Products:
    • Banking (1337)
    • Mortgage Lenders and Brokers (1348)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Credit and Debt Repair/Credit Reporting (1338)
    • Banking (1337)
    • Credit Cards (1339)
    Landing Page:
    https://www.wescom.org/Home-Loans/Home-Equity?utm_...
    Domain:www.wescom.org
    Brand:
    Wescom Financial
    Total Ad Size:115.03 KB
    Requests Made:
    URLSize (KB)
    https://ad.adsrvr.org/r93bya6/jjl2nhz/4cpfb8cw_728x90.jpg?cb=29184873.97
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=be8bq68_mkurc2x_4cpfb8cw&c=tradedesk01cont1&js=pmw0&w=728&h=90&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.18
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://wa2-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=4c888392-bf2c-4a6d-a099-92b8ed5fed0d&crid=4cpfb8cw&wp=0.3&aid=aea168a3-f11f-4354-9afb-1abb56515a1d&wpc=USD&sfe=1b38652f&puid=72703d01-0885-e233-336e-4750e7370ee9&bdc=137&tdid=8f6652f7-5c51-4311-bafb-1020c875ff62&pid=r93bya6&ag=mkurc2x&adv=jjl2nhz&sig=1KxNT7IskXp4EVE9Hr7ZvOet8WKMtyCRS2L3jpNOJ0go.&bp=0.39172&cf=9531808&fq=0&td_s=www.tmz.com&rcats=7sp,y29&mste=&mfld=2&mssi=&mfsi=&uhow=56&agsa=&rgz=90010&svbttd=1&dt=PC&osf=Windows&os=Windows11&br=Chrome&rlangs=en&mlang=&svpid=8680&did=&rcxt=Other&lat=34.061400&lon=-118.307200&tmpc=19.200000000000045&daid=&vp=0&osi=&osv=&bffi=41&testid=%20TTDContextualTest%20iavc1%20&cc=1~KLUv_WNa1XJFQADVCACT0ULeQB5vAM8buGMN2PUMWN0CdywaAohYAnmeQB7gIBd3WkmRhAkNGwGfDmX0KQaTTQGCBL6wVqQQsLJWpBCA4gegijBgZw6wYw6wlhgAxRWy7h9A5woDbHF9A4awA3J4AXgpwHoC2ngBUHwASGyAPL1tWk0iZ2CAaxee39Raz6V6HtYVl5MRCDDkCyW4f0uT34LEbt19Squ2duIWlHYrid8K0tvKwWqhYrVAfURaiD4irTzdflJT-LR2tFY9WUFaqx4sVD1h634sRR4LCouVhAXm6Amz3P9Txfogsb67GQrNdWcOVRKZ9ZbPTPvzPFsXG5EtBy4jKyhAp7VOd3RRrAVMROVsKAvCgw7LABwD_H_8IXy1zwmKgZU.&dur=1~KLUv_WMFoCgkJAAFBADzBhgRRBBBBD4RXECFpf2_Xsw72UW4v94wxklhrLzC-2W19mOWXNJCEpvqrZxMwsRbwI4dU_DwnHBLWkhig-owzMVklGkK0Jy47k66ixKJPDTw4jnhlrSxwdZpmJKryGeaAgIJ_OO08U_F8lHQ6BgsxKpTOUUQubuH5LbHo9kGEw..&durs=R283hM&crrelr=&fpa=766&pcm=3&vc=3&said=70349b37-82e3-4c29-a6c4-bd9ba8c0fbb6&ict=WiFi&auct=1&us_privacy=1YNN&im=1&mc=94d689b8-d563-47ff-86ff-20e6e325b6ae&ev=rMVaJ4zFwwnv_MMtKziJ1sXFmQgFYLLltIvAilJ4KQM.&abr=2b991828-54a2-4a0d-ad00-59310c3f2140&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=be8bq68_mkurc2x_4cpfb8cw&w=728&h=90&c=6fe40.04

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    Creatives

    Creative Screenshot 1