Creative Details

Quality Score: 10/10

The advertisement promotes a variety of lighting products available for purchase, featuring specific product prices and a call to action to shop for lighting.

Creative Information

CID:4faf4837-2a84-4873-a1d3-2ba6825d46fc
CRID:2_44_GS4QQIH5XZCWBC6U62GTJO_320x50_1
Domain:downlightsdirect.co.uk
Seat:BSW
Size:320x50
Bid:$0.78
Timestamp:11/7/2025, 2:26:50 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/7/2025, 2:56:05 PM4.78s
    adomain_analysissuccess11/7/2025, 2:56:00 PM4.07s
    adomain_capturesuccess11/7/2025, 2:55:56 PM0.16s
    ad_rendersuccess11/7/2025, 2:56:00 PM8.80s
    brand_mappingsuccess11/7/2025, 2:26:50 PM0.10s

    Analysis Results

    Ad Format: banner

    Brands: Downlights Direct

    Size:320x50
    Data Transferred:1065.20 KB
    Render Time:7.83 Seconds
    Creative Inferred IAB Categories:
    • Home & Garden (IAB10)
    • Shopping (IAB22)
    Creative Inferred IAB Ad Products:
    • Home and Garden Products (1277)
    • Lighting (1286)
    Domain Inferred IAB Categories:
    • Home & Garden (IAB10)
    • Shopping (IAB22)
    Domain Inferred IAB Ad Products:
    • Home and Garden Products (1277)
    • Lighting (1286)
    Total Ad Size:1197.83 KB
    Requests Made:
    URLSize (KB)
    https://s.adroll.com/liquidads/html5/lib/createjs.min.js236.38
    https://s.adroll.com/liquidads/html5/lib/liquidads.min.js137.75
    https://s.adroll.com/j/rolling.js90.83
    https://tagan.adlightning.com/iponweb/blocking_script.js76.08
    https://t2.adroll.com/XLANILAXMVHJZCF2LDTG2J/138b3f79/0/kb,75/?url=https%3A%2F%2Fwww.downlightsdirect.co.uk%2Fmedia%2Fcatalog%2Fproduct%2Fs%2Fe%2Fseneca_ll68360_wb.jpg75.44
    https://t2.adroll.com/XLANILAXMVHJZCF2LDTG2J/6504b92a/0/kb,75/?url=https%3A%2F%2Fwww.downlightsdirect.co.uk%2Fmedia%2Fcatalog%2Fproduct%2Fs%2Fl%2Fslv_1003949_1_h_rgb.jpg72.58
    https://fonts.gstatic.com/s/karla/v33/qkB9XvYC6trAT55ZBi1ueQVIjQTD-JrIH2G7nytkHRyQ8p4wUje6bmMorHA.woff271.09
    https://tagan.adlightning.com/iponweb/blacklist_script.js58.68
    https://t2.adroll.com/XLANILAXMVHJZCF2LDTG2J/578cc743/0/kb,75/?url=https%3A%2F%2Fwww.downlightsdirect.co.uk%2Fmedia%2Fcatalog%2Fproduct%2Fm%2Fa%2Fmaremagnum_m3945_wb.jpg49.15
    https://t2.adroll.com/XLANILAXMVHJZCF2LDTG2J/bd3ff671/0/kb,75/?url=https%3A%2F%2Fwww.downlightsdirect.co.uk%2Fmedia%2Fcatalog%2Fproduct%2Fc%2Fa%2Fcasablanca_ll69082_wb.jpg43.53

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

    <script src="https://tagan.adlightning.com/iponweb/blacklist_script.js" type="text/javascript"></script>
<script src="https://tagan.adlightning.com/iponweb/blocking_script.js" type="text/javascript"></script>
<script type="text/javascript">
    function createTagDetails(){
        var tagDetails = {};
        tagDetails.w = '320';
        tagDetails.h = '50';
        tagDetails.adServerDetails = {advertiserId: 'kargo', campaignId: '44', creativeId: '44_GS4QQIH5XZCWBC6U62GTJO_320x50_1', lineitemId: '0', adServer: 'dfp'};
        tagDetails.au = '0';
        tagDetails.markupInDom = true;
        tagDetails.utilizeParentInfo = true;
        var timeBase36 = Date.now().toString(36);
        var random = Math.random().toString(36).substr(2).split('')
                    .map(function (c) {
                    return (Math.random() < 0.5 ? c.toUpperCase() : c); }) .join('');
        tagDetails.currentTagId="adltag_" + timeBase36 + "_" + random;
        return tagDetails;
    }
    var random = "" + Math.round(Math.random() * 1e8);
    var clientId = "iponweb";
    var site_id = random + "_" + clientId;
    window[site_id]={};
    window[site_id].tagDetails=createTagDetails();

    !function(){"use strict";"blocker"in window||(window.blocker=function(e,n,o,i,t){if((t=t||{}).bw){if(Math.random()<.1){var r="undefined"!=typeof btoa?btoa:String,a="https://"+clientId+"-tagan.adlightning.com",d={siteId:clientId,url:window.top.location.href,tagDetails:window[e],errorData:null,errorMethod:"missing_blocker"},c=encodeURIComponent(JSON.stringify(d)).replace(/%([0-9A-F]{2})/g,function(e,n){return String.fromCharCode("0x"+n)});!function(e){var n=window.Request,o=n&&n.prototype||{};if(navigator&&navigator.sendBeacon)navigator.sendBeacon(e);else if(window.fetch){var i={method:"GET"};"keepalive"in o&&(i.keepalive=!0),window.fetch(e,i)}else{var t=new Image(1,1);"loading"in t&&(t.loading="eager"),t.src=e}}(a+"/error?d="+encodeURIComponent(r(c)))}document.write(n)}})}();

    blocker(site_id, "<!--ADL_WRAPPED-->", false, window, {fr: true});
</script>
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    Creatives

    Creative Screenshot 1Creative Screenshot 2