Creative Details

Quality Score: N/A

The advertisement promotes a water service that emphasizes affordability and safety, highlighting that clean water is available for approximately one cent per gallon.

Creative Information

CID:1b704672-c595-4079-9726-aeb8683e4b98
CRID:25_kmgrbgpi
Domain:calwater.com
Seat:TTD
Size:300x250
Bid:$3.41
Timestamp:11/6/2025, 4:07:28 PM
Declared IAB Categories:

    Analysis

    4 succeeded1 failed(80% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/6/2025, 4:57:52 PM6.33s
    adomain_analysisfailed12/10/2025, 12:51:08 AMN/A
    adomain_capturesuccess11/6/2025, 5:16:21 PM0.20s
    ad_rendersuccess11/6/2025, 4:57:45 PM30.90s
    brand_mappingsuccess11/6/2025, 4:07:28 PM0.10s

    Analysis Results

    Ad Format: banner

    Brands: Cal Water

    Size:300x250
    Data Transferred:135.54 KB
    Render Time:6.71 Seconds
    Creative Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Food & Drink (IAB8)
    Creative Inferred IAB Ad Products:
    • Water Services (1414)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Water Services (1414)
    • Utilities Apps (1438)
    Landing Page:
    https://www.calwater.com/iip/
    Domain:www.calwater.com
    Brand:
    Cal Water
    Total Ad Size:154.63 KB
    Requests Made:
    URLSize (KB)
    https://ad.adsrvr.org/qwrcm0l/28w1f9v/kmgrbgpi_300x250.jpg?cb=568974113.57
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=p4zxxof_umkahra_kmgrbgpi&c=tradedesk01cont1&js=pmw0&w=300&h=250&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.19
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://wa2-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=70381f38-af8c-4ae7-9af9-d67ad4a1b9cb&crid=kmgrbgpi&wp=3.4092653&aid=ba8dc87c-fdcb-435f-bc6b-df573799bd2e&wpc=USD&sfe=1b3862b1&puid=5572a32a-c6e0-1e9c-874d-90bdc3576a2a&bdc=137&tdid=f99d8c71-da0f-4099-8cac-07a81f8546ad&uidd=2xenlwE-WrV78P4P7LjE7zZ-8GavEJTjdkymOFszxDXgHdVc&pid=qwrcm0l&ag=umkahra&adv=28w1f9v&sig=1DNElXpzm29IWq51LVK_vEbuIE39wEFVFruORf9pcvrM.&bp=7&cf=9580506&fq=0&td_s=mail.yahoo.com&rcats=oj8&mste=mail.yahoo.com&mfld=2&mssi=&mfsi=&uhow=56&agsa=&rgz=93930&svbttd=1&dt=PC&osf=Windows&os=Windows10&br=Chrome&rlangs=en&mlang=&svpid=8727&did=&rcxt=Other&lat=36.212700&lon=-121.126000&tmpc=10.490000000000009&daid=&vp=0&osi=&osv=&bffi=41&testid=iavc1%20&cc=1~KLUv_WNa1XJFTgCdCADTTz3eQB5vAM8buGsN2PUMWH8F7lg0BBCxBPI8gTxp4mYxIn4kIRFCk6dLrTbJsYV_wpYggS-sFSwErKwVLASg-AGomAN25gA75gArcwAUV8i6fwCdK_xy_4AhrJ0AvBRgPQFtvAAoPgAkNkBegGueP-sXvgBDRAkQ9vpokuMCtzT5LUi-rbtfacrWvmELSruVxG8F-W3l-FqoWC1QH5EWoo9IK0-3n9QUPq0drVVPVpDWqgcLVZbQHdPD_WEp8lhQWKwkWsAcPWGW-3-qWB8k1nfnM-N_HhJGthzuE1hDLg2sID5srhCaM5SqroCJS2SKSJEQkFgG4Af8IGODyYRt-FGR1Lk-9EnT_buEVIqcoDRZCQ..&dur=1~KLUv_SMFoCgkh80BAPAKTVRURFN1cHBseVZlbmRvcigImP0bdHRkX3N2X2MI_C4l4IZVm614NMedinmsFA3vwQyGpqhnAQ..&durs=myKPis&crrelr=&fpa=487&pcm=3&vc=12&said=fbdffbcd-d3d9-40fe-abcd-9ee318afc193&ict=WiFi&auct=1&us_privacy=1YNN&im=1&mc=e55e6a65-2aad-47ff-86ff-6e853bbdef5f&idl=XY3007YlAd-BrfwBJa5IgJitY-0Los-xqPHpShuFEUmCQcyTw&ev=fqOOJPdqxvmmRJTqdvGomXVLszPPmYUmSkkA8TVo7bo.&rsv=0.000000798541449916524&abr=2b2352e2-d7df-4402-a398-4c7b8f753899&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=p4zxxof_umkahra_kmgrbgpi&w=300&h=250&c=606d0.04

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