Creative Details

Quality Score: 10/10

The advertisement promotes Paychex as a provider of HR, payroll, benefits, and insurance services, emphasizing their role as an extension of the client's team.

Creative Information

CID:d534210b-dd8a-40fd-8d25-d56e0aeaf571
CRID:25_8b5ncwao
Domain:paychex.com
Seat:TTD
Size:160x600
Bid:$1.89
Timestamp:11/6/2025, 3:41:22 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/6/2025, 4:03:53 PM7.00s
    adomain_analysissuccess11/6/2025, 4:48:41 PM3.55s
    adomain_capturesuccess11/6/2025, 4:48:38 PM0.23s
    ad_rendersuccess11/6/2025, 4:03:46 PM33.14s
    brand_mappingsuccess11/6/2025, 3:41:23 PM0.11s

    Analysis Results

    Ad Format: banner

    Brands: Paychex

    Size:160x600
    Data Transferred:1149.13 KB
    Render Time:7.68 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Careers (IAB4)
    Creative Inferred IAB Ad Products:
    • Business Services (1012)
    • Human Resources and Recruiting (1016)
    • Insurance (1340)
    • Employee Expense and Time Tracking Services (1014)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    Domain Inferred IAB Ad Products:
    • Business Services (1012)
    • Human Resources and Recruiting (1016)
    • Employee Expense and Time Tracking Services (1014)
    Landing Page:
    https://www.paychex.com/meet-paychex?campaign_name...
    Domain:www.paychex.com
    Brand:
    Paychex
    Total Ad Size:1168.26 KB
    Requests Made:
    URLSize (KB)
    https://cdn.doubleverify.com/dvbm.js524.33
    https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js?cache=r20110914222.95
    https://s0.2mdn.net/simgad/4592403534964870482112.45
    https://ad.doubleclick.net/ddm/adj/N777353.284566THETRADEDESK/B33737014.427831734;dc_ver=106.314;dc_eid=40004000;sz=160x600;u_sd=1;gdpr=0;nel=1;dc_adk=2027040026;ord=7pdc7p;click=https%3A%2F%2Finsight.adsrvr.org%2Ftrack%2Fclk%3Fimp%3D1d274470-ade9-458e-adab-be076f7b4ca2%26ag%3Dzmb4ybu%26sfe%3D1b3860eb%26sig%3DLnDc75chF5-82KR-4xpn-jrRswCsihcESyhG8uNQxy4.%26crid%3D8b5ncwao%26cf%3D9284556%26fq%3D0%26t%3D1%26td_s%3Dmail.aol.com%26rcats%3Doj8%26mste%3D%26mfld%3D2%26mssi%3D%26mfsi%3D%26sv%3Dkargo%26uhow%3D59%26agsa%3D%26wp%3D1.892025%26rgz%3D33776%26dt%3DPC%26osf%3DWindows%26os%3DWindows10%26br%3DEdge%26svpid%3D8727%26rlangs%3Den%26mlang%3Den%26did%3D%26rcxt%3DOther%26tmpc%3D22.879999999999995%26vrtd%3D%26osi%3D%26osv%3D%26daid%3D%26dnr%3D0%26vpb%3D%26crrelr%3D%26npt%3D%26cc%3D1~KLUv_WNa1XJFbAA1CQADEULeQB5vAM8buGsN2PUMWLEK3LFoCCBiCeR5Ank6iWDyp9SuJg_NwZwaqFwhaU70QVInSOALawULAStrBQsBKH4AKuaAnTnAjjnAyhwAxRWy7h9A5wqz4Li-AUNmAXgpwHoC2ngBUHwASGyAvADXPH_WL3wBhogSIOzpSKPIBW5p8luQfFt3vh15W_u8BaXdSuK3gvi2crRaqFgtUB-RFqKPSCtvqrRptqMUqGVmipfoalve0LABWjtaq56sIK0VLFioWqseLFRbwikcNu4PS5HHguKxkmgBc_SEWe7_qWJ9kFjfHdNnpvfzPFuXjOeWA1cGVhCWMhs5MA4YMQXGjojJ5MCCmBTLABwH_DEUCJMZ2tBfdJxO9B-f7mqNz_xpTg0LPgQ.%26dur%3D1~KLUv_WMFoCgklAClAgDTAwwRRBBBBD6qC6ywpBxr--OvnkLZ0Q1rzxR2-E74o_4-Syg6UESHR7lsBNXFnDPNAgEK_OAW5lHZ6_qAkqO4xv5PS6EbBQjo9iquJXiOjwyTIgI.%26durs%3Da6WvP2%26bdc%3D131%26uidd%3DsI5YUpI6TWuZyaWKlIfDde202ZmLY3YevlfTg3jT2oJH-pZa%26idl%3DXY3007TR5XZ4htdiZS9PM4OSwrVtfuBHnvGPkUg4hKvhLuTv0%26testid%3Diavc1%2520%26car%3D32%26fpa%3D478%26pcm%3D3%26ict%3DCellularNetwork4G%26said%3D1d2ad92e-006e-409b-8fbf-840f014491c9%26auct%3D1%26tail%3D1%26r%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=w4xspd(wiK;gcsr=m;stc=1;chaa=1;sttr=82;prcl=s73.11
    https://www.googletagservices.com/dcm/impl_v106.js68.78
    https://ep1.adtrafficquality.google/bg/MV6IKlwdGMQEJvj2J2L6MG1DZM38r2qOinEvsRfQbD0.js52.14
    https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js42.74
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=95qo7n8_zmb4ybu_8b5ncwao&c=tradedesk01cont1&js=pmw0&w=160&h=600&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.19
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://www.googletagservices.com/dcm/dcmads.js16.68

    Advertiser Domain

    Advertiser Domain

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    Landing Page

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    Creatives

    Creative Screenshot 1