Creative Details

Quality Score: 6/10

The advertisement promotes bp Ultimate fuel, highlighting that it can help drivers travel up to 840 km further. It encourages users to register for the miBP app to receive a €5 reward.

Creative Information

CID:6bc8bf96-e54e-4db1-8b25-d47473bddb0e
CRID:25_irhkwpmu
Domain:bp.com
Seat:TTD
Size:970x250
Bid:$1.13
Timestamp:11/4/2025, 4:52:29 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/13/2025, 6:12:04 PM6.45s
    adomain_analysissuccess11/13/2025, 7:03:01 PM3.06s
    adomain_capturesuccess11/13/2025, 7:02:58 PM0.24s
    ad_rendersuccess11/13/2025, 6:11:58 PM18.49s
    brand_mappingsuccess11/13/2025, 3:35:48 PM0.12s

    Analysis Results

    Ad Format: banner

    Brands: BP

    Quality:Adomain not match landing page domain
    Size:970x250
    Data Transferred:1085.61 KB
    Render Time:7.90 Seconds
    Creative Inferred IAB Categories:
    • Automotive (IAB2)
    • Shopping (IAB22)
    Creative Inferred IAB Ad Products:
    • Energy Services (1031)
    • Oil, Gas and Consumable Fuels (1033)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Careers (IAB4)
    Domain Inferred IAB Ad Products:
    • Energy Industry (1029)
    • Electric Power Industry (1030)
    • Oil, Gas and Consumable Fuels (1033)
    Landing Page:
    Total Ad Size:1104.95 KB
    Requests Made:
    URLSize (KB)
    https://static.adsafeprotected.com/main.19.8.619.js269.79
    https://s0.2mdn.net/simgad/17916746752666455985236.05
    https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js?cache=r20110914222.95
    https://static.adsafeprotected.com/sca.17.6.4.js91.43
    https://ad.doubleclick.net/ddm/adj/N2244264.5211672NEXUSMEDIASOLUTI/B34367003.431242276;dc_sdk_apis=[APIFRAMEWORKS];dc_omid_p=[OMIDPARTNER];gdpr=1;gdpr_consent=CQa0zsAQa0zsAAHABBENCEFsAP_gAAAAAAiQLutR_G__bXlr-bb36ftkeYxf9_hr7sQxBgbJk24FzLvW7JwX32E7NAzatqYKmRIAu3TBIQNlHJDURVCgKIgVrzDMaEyUoTtKJ6BkiFMRY2NYCFxvm4tjWQCY5vr99ld9mR-N7dr82dzyy6hnv3a9_-S1WJCdIYetDfv8ZBKT-9IE9_x8v4v4_N7pE2-eS1n_tGvp6j9-YvP_dBnxt-bSffzPn__rl_e7X__d_n37v94XX77_____f_-7___2YLvQLQAcADNAM-AdIBKoC2QF-gMEAZCA0YBz4DtgHcgPPAfaA_YCCIEFAI0gR6AkRBJIElAJRgTDAnKBOuCfoJ_QUEBQUCiwFHAKPgU1AqmBVkCsAFZAK2gV3Ar6BYQC1YFvALgAXXAu8AMWgAwABBd4pABgACC7w6ADAAEF3iEAGAAILvEoAMAAQXeCQAYAAgu8.YAAAAAAAAAAA;dc_tdv=1;sz=970x250;click0=https://insight.adsrvr.org/track/clk?imp=31735c2c-6fbd-477d-9a2f-141e18d985b5&ag=r6l8b30&sfe=1b4cab2f&sig=r_3YlLhuErrArMrs6Xen8gDhVtzYErTMZpxpjppNN6I.&crid=irhkwpmu&cf=9573668&fq=0&t=1&td_s=www.sport.es&rcats=tmc&mste=sport.es&mfld=2&mssi=&mfsi=&sv=kargo&uhow=97&agsa=&wp=0.30987284&rgz=28001&dt=PC&osf=Windows&os=Windows10&br=Chrome&svpid=9073&rlangs=es&mlang=&did=&rcxt=Other&tmpc=14.680000000000007&vrtd=&osi=&osv=&daid=&dnr=0&vpb=&crrelr=&npt=&cc=2~KLUv_WMdqREMIARFEQDDEkW4XFtUbk1Uji0qx6WKSxcvysGRMQCcZDITBQmOeZeDsmNz5OVqbs8YcdOsT0TZ0WD-VVCxBMvExh5HN3i5luuf1_UZ1-28jF97ftkPW1zOdvaW0j1-3ZWV7ZJF5DyWlJuxWNJLDMn7iSGvviEX76u5s7-GPS-6d0bkDXtkEYktmsloaGU92K6zejHvff-yXovI5a-3q3JhPU4RQp-SANrn9Mgh6I6LtkVNCuHaeucS66RbpMGxMbU1rm1unzzplMZMDSsGcD6lW-Vx799xj89xrbN__c93ndeicMfTjLTrU5ptKtc4SeLVQMenNkJ43nGnTa3iZWGxB-uChA9A3uAD0TBxVQEPsc_js66Xabyva90O43xV_Fi1T5kXUQJO2WsBBfYCY97_zUEHy9iJzuYnD-ImA6y1dxQIMU0nkDHhZTdrhfh-6W-WoXGRAUvBoLLSFSDQ_LtThE1QLoXsLORMF3Y-XqllMzPy2niy8uyxSFnxcCir-6Nkje-q2PFdNAQRE5IycVdU0otv9XF_wzGgQKIEUcJgvQZVDAxsNhh5UPljXQR1qCk4KThkCFavRK5c_CVImMhPEnxVDx61_XBPnwKQD_kfwlV6dxTspYvsDxlO8TV6DbM8tPiQOo1gHOxs6mKZ2ysoIcLXEk0BSfAmhgwAS3Wa3pV_0GlGwJ9Cn0aHHBWOyDCWjWwb0L4MKZAjJbTlCx7Bt-gSBORbWx_lxKpk7FI.&dur=1~KLUv_SMFoCgkgr0BAPBNb2RlbEJhc2VkUUEiFwihSCUItP0UAggBTShEhj8I_G-UzUfsH5FEh1kBxikJEVEsHlfRmQs.&durs=OftWcA&bdc=131&fpa=466&pcm=3&ict=WiFi&said=8c9c42cb-5dba-4867-8304-d4aacf5252c3&auct=1&grdc=CAEYASABKAEwAUABSAE.&tail=1&r=;ord=713571;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=?73.48
    https://pixel.adsafeprotected.com/rjss/st/2666353/90265188/skeleton.js63.09
    https://ep1.adtrafficquality.google/bg/7Gju_26aFrnFJ8CcgrOUU7fhmZjaq_Bp0GXg41pv0ww.js52.26
    https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js42.74
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=04lvild_r6l8b30_irhkwpmu&c=tradedesk01cont1&js=pmw0&w=970&h=250&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.19
    https://choices.trustarc.com/get?name=pmw2.js19.05

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1Creative Screenshot 2Creative Screenshot 3