Creative Details

Quality Score: 8/10

The advertisement promotes Medicare Supplement Plans offered by Farm Bureau Health Plans, emphasizing lifestyle compatibility and encouraging viewers to find a suitable plan.

Creative Information

CID:bc6bca04-9059-40a4-8b6f-245b5cf5dd4f
CRID:2_206_527189
Domain:fbhealthplans.com
Seat:BSW
Size:300x250
Bid:$0.75
Timestamp:11/4/2025, 3:58:23 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/4/2025, 4:15:56 PM5.11s
    adomain_analysissuccess11/4/2025, 4:15:25 PM4.37s
    adomain_capturesuccess11/4/2025, 4:15:21 PM0.21s
    ad_rendersuccess11/4/2025, 4:15:51 PM30.95s
    brand_mappingsuccess11/4/2025, 3:58:24 PM0.09s

    Analysis Results

    Ad Format: banner

    Brands: Farm Bureau Health Plans

    Size:300x250
    Data Transferred:133.80 KB
    Render Time:22.22 Seconds
    Creative Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Personal Finance (IAB13)
    Domain Inferred IAB Categories:
    • Health & Fitness (IAB7)
    Domain Inferred IAB Ad Products:
    • Insurance (1340)
    • Health and Medical Services (1378)
    Total Ad Size:152.89 KB
    Requests Made:
    URLSize (KB)
    https://cdn.adtheorent.com/78a43354-7d04-4631-8e00-7b4eaafba1f2_fbhpenrollmentdisplayo65live300x250final.jpg104.40
    https://choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20318&c=adtheorent01cont527189&w=300&h=250&js=pmw0&plc=tr&uid=e6767ebe2ef197f17cd1584c41ce704f20.43
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://cdn.doubleverify.com/dvtp_src.js?ctx=33677394&cmp=DV1471444&ppid=351&sid=bidswitch&plc=BSW-IQMF-DISPJS&adsrv=0&advid=3891363&autt=1&dvtagver=6.1.src&auprice=0.75&auxch=kargo&pltfrm=kargo_8715&aufilter1=BSW&aufilter2=IQMF&auip=174.252.144.145&DVPX_PP_AUCTION_UA=Mozilla/5.0%20(Linux;%20Android%2010;%20K)%20AppleWebKit/537.36%20(KHTML,%20like%20Gecko)%20Chrome/141.0.0.0%20Mobile%20Safari/537.36&aubndl=null&turl=ign.com&c1=USD&c2=206&c3=kargo&c4=206&gdpr=AUDIT&gdpr_consent=AUDIT&auevent=2e38b067_b2f8e7a0-f6a0-453b-b72b-da9be719aaa88.93
    https://sb.scorecardresearch.com/p2?c1=9&c2=16077523&c3=2&cs_xi=cuid_2678f880-cb6d-11ee-8954-126da42bc963&rn=de3d04f5-b411-11f0-a0b7-1202095c64870.04
    https://choices.trustarc.com/cap?aid=adtheorent01&pid=adtheorent01&cid=20318&w=300&h=250&c=6aa20.04
    https://rtb.adentifi.com/Imps?impId=1;adId=de3d04f5-b411-11f0-a0b7-1202095c6487;lId=109459;sId=809445;cId=20318;crId=527189;adThdId=e6767ebe2ef197f17cd1584c41ce704f;adExchange=BidSwitch;engineId=i-0be243b96ba7a1bd3;dealId=0;geoId=3084;inventoryId=250535;rtdmIndicator=1;timestamp=1761664928;property=ign.com;dIp=MTc0LjI1Mi4xNDQuMTQ1;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=267401210;cuid=cuid_2678f880-cb6d-11ee-8954-126da42bc9630.00
    https://sb.scorecardresearch.com/p?c1=9&c2=16077523&c3=2&cs_xi=cuid_2678f880-cb6d-11ee-8954-126da42bc963&rn=de3d04f5-b411-11f0-a0b7-1202095c64870.00
    https://us-east-sync.bidswitch.net/sync?ssp=kargo&dsp_id=206&imp=10.00
    https://us-east-sync.bidswitch.net/ul_cb/sync?ssp=kargo&dsp_id=206&imp=10.00

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

    <a href='https://rtb.adentifi.com/Clicks?crId=527189;sId=809445;lId=109459;cId=20318;adExchange=BidSwitch;action=click;adId=de3d04f5-b411-11f0-a0b7-1202095c6487;adThdId=e6767ebe2ef197f17cd1584c41ce704f;engineId=i-0be243b96ba7a1bd3;dIp=MTc0LjI1Mi4xNDQuMTQ1;dIpv6=;adThdIdCode=WEB_MD5_V4;dealId=0;geoId=3084;inventoryId=250535;rtdmIndicator=1;timestamp=1761664928;lat=MzUuOTM;long=LTg1LjM4;dma=NTU3;stateCode=;zip=Mzc5MjA;bsc=${CLICK_URL_ENC};redir=https%3A%2F%2Ffbhealthplans.com%2Fmedsupp%2F%3Futm_source%3Dadtheorent%26utm_medium%3Dpaid-display%26utm_campaign%3DO65-enrollment%26utm_content%3Dna_65plus_na_livelife' target='_blank'><img src='https://cdn.adtheorent.com/78a43354-7d04-4631-8e00-7b4eaafba1f2_fbhpenrollmentdisplayo65live300x250final.jpg' height='250' width='300'/></a><img src='https://rtb.adentifi.com/Imps?impId=1;adId=de3d04f5-b411-11f0-a0b7-1202095c6487;lId=109459;sId=809445;cId=20318;crId=527189;adThdId=e6767ebe2ef197f17cd1584c41ce704f;adExchange=BidSwitch;engineId=i-0be243b96ba7a1bd3;dealId=0;geoId=3084;inventoryId=250535;rtdmIndicator=1;timestamp=1761664928;property=ign.com;dIp=MTc0LjI1Mi4xNDQuMTQ1;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=267401210;cuid=cuid_2678f880-cb6d-11ee-8954-126da42bc963' style='display:none; width:0px; height:0px;' /><script src="https://tags.bkrtx.com/js/bk-coretag.js"></script><script>bk_addPageCtx("id","cuid_2678f880-cb6d-11ee-8954-126da42bc963");bk_allow_multiple_calls = true;bk_use_multiple_iframes = true;bk_send_statid_payload = true;bk_use_image = true;bk_callback = true;bk_doJSTag(18840, 4);</script><img src='https://sb.scorecardresearch.com/p?c1=9&c2=16077523&c3=2&cs_xi=cuid_2678f880-cb6d-11ee-8954-126da42bc963&rn=de3d04f5-b411-11f0-a0b7-1202095c6487' height='0' width='0' /><span id="te-clearads-js-adtheorent01cont527189"><script type="text/javascript" src="//choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20318&c=adtheorent01cont527189&w=300&h=250&js=pmw0&plc=tr&uid=e6767ebe2ef197f17cd1584c41ce704f"></script></span><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=206&amp;imp=1" alt=" " style="display:none"/><script src="https://cdn.doubleverify.com/dvtp_src.js?ctx=33677394&cmp=DV1471444&ppid=351&sid=bidswitch&plc=BSW-IQMF-DISPJS&adsrv=0&advid=3891363&autt=1&dvtagver=6.1.src&auprice=0.75&auxch=kargo&pltfrm=kargo_8715&aufilter1=BSW&aufilter2=IQMF&auip=174.252.144.145&DVPX_PP_AUCTION_UA=Mozilla/5.0 (Linux; Android 10; K) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Mobile Safari/537.36&aubndl=null&turl=ign.com&c1=USD&c2=206&c3=kargo&c4=206&gdpr=${GDPR}&gdpr_consent=${GDPR_CONSENT_126}&auevent=2e38b067_b2f8e7a0-f6a0-453b-b72b-da9be719aaa8" type="text/javascript"></script>

    Creatives

    Creative Screenshot 1