Creative Details

Quality Score: 10/10

The advertisement promotes McKinnis, a family-owned roofing and home services company, offering free instant estimates for roofing services.

Creative Information

CID:620a09fb-b10c-45f8-9a6c-775c95ed5478
CRID:25_l4zim92d
Domain:mckinnisinc.com
Seat:TTD
Size:320x50
Bid:$0.79
Timestamp:11/2/2025, 1:29:38 AM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/13/2025, 3:58:33 PM6.38s
    adomain_analysissuccess11/13/2025, 6:34:22 PM4.18s
    adomain_capturesuccess11/13/2025, 6:34:18 PM0.18s
    ad_rendersuccess11/13/2025, 3:58:27 PM31.84s
    brand_mappingsuccess11/13/2025, 2:49:13 PM0.22s

    Analysis Results

    Ad Format: banner

    Brands: McKinnis Roofing & Sheet Metal

    Size:320x50
    Data Transferred:387.82 KB
    Render Time:6.85 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Home & Garden (IAB10)
    Creative Inferred IAB Ad Products:
    • Construction (1028)
    • Home Improvement and Repair (1404)
    • Home and Garden Services (1396)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Home & Garden (IAB10)
    Domain Inferred IAB Ad Products:
    • Construction (1028)
    • Construction and Engineering (1038)
    • Home Improvement and Repair (1404)
    Landing Page:
    https://www.mckinnisinc.com/instant-roof-quote?utm...
    Domain:www.mckinnisinc.com
    Brand:
    McKinnis Roofing & Sheet Metal
    Total Ad Size:406.91 KB
    Requests Made:
    URLSize (KB)
    https://code.createjs.com/1.0.0/createjs.min.js236.38
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    https://html5.adsrvr.org/2w2b72p/yzz1am0/d995yaec/index.js47.92
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=cdoh3q2_7pjvfe0_l4zim92d&c=tradedesk01cont1&js=pmw0&w=320&h=50&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.11
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://html5.adsrvr.org/2w2b72p/yzz1am0/d995yaec/Img1.png16.08
    https://html5.adsrvr.org/2w2b72p/yzz1am0/d995yaec/Logo.png12.38
    https://html5.adsrvr.org/2w2b72p/yzz1am0/d995yaec/Shape.png1.90
    https://vam-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=7ae85471-a078-47ea-af3a-8329ad976172&crid=l4zim92d&wp=0.31661332&aid=63a292fb-16ce-430a-b4fd-d6b04915e97c&wpc=USD&sfe=1b4ca7dd&puid=de006ebe-abe1-4e07-ace9-97ad021ea45d&bdc=131&tdid=&pid=2w2b72p&ag=7pjvfe0&adv=yzz1am0&sig=1K4DSjAhqEB7uoSx5ddZRHiZMsY2-ASk8fxr33gloa_s.&bp=0.529187711762413&cf=9173611&fq=0&td_s=www.rottentomatoes.com&rcats=7sp,hhr,y29&mste=&mfld=3&mssi=&mfsi=&uhow=90&agsa=&rgz=68355&svbttd=1&dt=Mobile&osf=iOS&os=iOS186&br=Chrome&rlangs=en&mlang=&svpid=136&did=&rcxt=MobileOptimizedWeb&lat=40.060800&lon=-95.601900&tmpc=16.960000000000036&daid=&vp=0&osi=&osv=&bffi=41&mk=Apple&mdl=iPhone&testid=iavc1%20&npt=2&cc=1~KLUv_WNa1XJFfABlCgBz00k9A3neQB5vAM8buGMN2LUGrGyBOxYNAUQsgTxPII-Woo9LBRMM9bMN9ayIXSU_HRCJCRUk8IW1shOwslZ2AlD8AFS9AXfsgLsIA3bmADvmAGuJAVBcIev-AXSu0JXk-gYMmSAAz0ysJ6ANKwCKDwCJDZBnsymReP4GDHDtWhEGhiJAgCFfmOb-LVFbmvwWJHbrzucKb2v3W0n8VpDeVo6eFipWC5RPC9MDLUgCgmghEhBEK0-3n9QUPq0d3nuflcZnWX0WFAGT6LKCCJhEh4WqJ2Tdj6XIY0HxWEm8m4cF5ugJs9z_U8X6ILG-uySMlF8aOROjEuxo_qTiNpWa60UjTMNF2GfG_zx4plsOWUOuDKwgvX4iBgMPDmQKjNBkjZvDpOaGZQAOCfxCKSwwBjmS9xo3MfVYRqhSCFvoIUTy8XXb9ptTw6XMAQ..&dur=1~KLUv_SMFoCgk_PUCAIQDVlNoYXJlVGhpc0FsbCIaCNbxDS1jdHgiGgi1CjczMDQiJQjQ_Rh0dGRfdW5pdmVyc2FsTXBB8j8L_DTdLQT4g4b9o6nGF-c-Kzkfov9ff6HN-W2itphQ-wOEDZc.&durs=_gxe7q&crrelr=&fpa=598&pcm=3&vc=12&said=936f8374-1ee6-4d52-b7ea-52d30b2e43db&ict=WiFi&auct=1&us_privacy=1YNN&im=1&mc=10e5a13d-098d-47ff-86ff-88fe34145d12&dat=3a753632-d027-afe5-a8cc-0a463ec707cf&ev=QwGuTxthGSIy6FnuwFvDasyvxaDpJYH-pDi2ZkghPCk.&rsv=0.000447867710981172&abr=d83b057c-68e7-4853-a8cf-7ecf3ac236ed&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=cdoh3q2_7pjvfe0_l4zim92d&w=320&h=50&c=13c00.04

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