Creative Details

Quality Score: 7/10

The advertisement promotes Wellmark's health insurance services, emphasizing their coverage across all counties and encouraging potential customers to compare plans.

Creative Information

CID:344eaa6b-6627-4e9a-9a4a-1def3e6f06a7
CRID:25_zdk844lx
Domain:wellmark.com
Seat:TTD
Size:320x50
Bid:$4.81
Timestamp:11/2/2025, 1:27:37 AM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/11/2025, 11:37:49 PM5.04s
    adomain_analysissuccess11/12/2025, 12:34:42 AM3.66s
    adomain_capturesuccess11/12/2025, 12:33:52 AM0.14s
    ad_rendersuccess11/11/2025, 11:37:44 PM22.00s
    brand_mappingsuccess11/11/2025, 10:35:59 PM0.10s

    Analysis Results

    Ad Format: banner

    Brands: Wellmark

    Size:320x50
    Data Transferred:45.83 KB
    Render Time:6.63 Seconds
    Creative Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Personal Finance (IAB13)
    Creative Inferred IAB Ad Products:
    • Insurance (1340)
    • Health and Medical Services (1378)
    Domain Inferred IAB Categories:
    • Technology & Computing (IAB19)
    Landing Page:
    https://www.wellmark.com/ifp-plans?utm_medium=disp...
    Domain:www.wellmark.com
    Brand:
    Wellmark
    Total Ad Size:64.92 KB
    Requests Made:
    URLSize (KB)
    https://ad.adsrvr.org/6spz6do/0gxe2vo/zdk844lx_320x50.png?cb=52470223.93
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=aiytk3y_tdtjpp7_zdk844lx&c=tradedesk01cont1&js=pmw0&w=320&h=50&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.11
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://vam-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=5a1f40f9-09aa-4584-b098-a9c6ddd58596&crid=zdk844lx&wp=4.8105574&aid=1073c694-c48b-45e2-9886-2cf0a3a76af8&wpc=USD&sfe=1b3860f5&puid=615ef31b-eb98-43ef-b832-5e94f712ef5f&bdc=131&tdid=&pid=6spz6do&ag=tdtjpp7&adv=0gxe2vo&sig=11gW4XyXUXH73LIJaUFqiG_Wzg8ktgd65M4_kMRLDlg4.&bp=8&cf=9575876&fq=0&td_s=hawkeyeswire.usatoday.com&rcats=68g,tmc&mste=&mfld=2&mssi=&mfsi=&uhow=58&agsa=&rgz=52240&svbttd=1&dt=Mobile&osf=Android&os=Android100&br=Chrome&rlangs=en&mlang=&svpid=201&did=&rcxt=MobileOptimizedWeb&lat=41.634400&lon=-91.505400&tmpc=7.75&daid=&vp=0&osi=&osv=&bffi=41&mk=Android&mdl=Generic%20Android%20Mobile&testid=%236082Tiavc1%20&npt=2&cc=1~KLUv_WNa1XJFewAVCgDzUUXeQB5vAM8buOsZsOsZsP4K3LFoCCBiCeR5AnlMeDtOSMKYiiqBMGUJAhHj3JyhMGZBAl9YK1gIWFkrWAhA8QNQRRiwMwfYMQdYSwyA4gpZ9w-gc4VH9w8Y0g7IwTYRgJdCrCegDSsAig8AiQ2QF-DqtcRLdG3wysO6qFQbx-sRBQIM2dLktyCxW3e_Toy2dngLSruVhN0K0tvK0dNCxWqBEhBEC5GAIFp5WmZ0-0lN4dPa8RMm6OP6sBR5LCgeK4l382gBc_SEWe7_qWJ9kFjf3Vu0nTYUmi-LRWKKFLZ-t5jacnYbXE3CzGfG_7xjTLccari8BNawhstLfC4KrCAnPgo1uuMFyl5grAfWFxgQRKTCMgAHC_ywDvHHWZt1L7IaLmeZaqOIyyKg-RVi0ADBc9ozmcMFDoV-5nKq524l&dur=1~KLUv_WMFoCgkfgAdAwDDxA8RRBBBBD4RXGAJlhKsQMQWATUeDWd_vbrSKr230HpLYdc7hdXnDjmmXZydZrWkSONdToIViNiSqoVFpy7TugQJ_BYwcLWJ9RIfADDhn7Y7RMklxnHx0DfX2Nk8Pt5k_wk.&durs=qxX7At&crrelr=&fpa=601&pcm=3&vc=12&said=75b2ff90-33d5-450a-84b7-84676b29c50c&ict=WiFi&auct=1&im=1&mc=d97a58b5-205a-47ff-86ff-f6f695fe83e2&dat=ddfac168-f62f-064b-4265-12f5355861d8&ev=TWhJGDEMiM-bSEPJZMzVG_0BeeXBaZW4aIEVlv78ts0.&rsv=0.00000122427896452386&abr=53f70747-e5fe-4f61-b879-4424edae0143&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=aiytk3y_tdtjpp7_zdk844lx&w=320&h=50&c=635f0.04

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    Landing Page

    Creatives

    Creative Screenshot 1