Creative Details

Quality Score: 9/10

The video advertisement promotes S.H.I.E.L.D., a blood test designed for colon cancer screening. The ad emphasizes the ease and convenience of the test, highlighting that it eliminates the need for more invasive procedures typically associated with colon cancer screening. It specifically targets individuals aged 45 and older who are at average risk for colon cancer, encouraging viewers to consult their doctors about whether S.H.I.E.L.D. is suitable for them. The main message focuses on the simplicity and comfort of using S.H.I.E.L.D. as a screening option.

Creative Information

CID:d60c8b13-09ad-4938-9aee-aecb339691d5
CRID:29_657798236
Domain:shieldcancerscreen.com
Seat:Xandr
Size:1x1
Bid:$1.45
Timestamp:11/2/2025, 1:25:01 AM
Declared IAB Categories:

    Analysis

    6 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/12/2025, 4:11:58 PM4.51s
    adomain_analysissuccess11/12/2025, 4:57:47 PM5.53s
    adomain_capturesuccess11/12/2025, 4:55:00 PM0.23s
    ad_rendersuccess11/12/2025, 4:11:53 PM0.00s
    brand_mappingsuccess11/12/2025, 3:04:20 PM0.10s
    video_analysissuccess11/12/2025, 4:11:57 PM3.36s

    Analysis Results

    Ad Format: video

    Sub Format: video

    Brands: Shield

    Size:300x150
    Data Transferred:212.84 KB
    Render Time:22.27 Seconds
    Video Duration:30.0 Seconds
    Creative Inferred IAB Categories:
    • Education (IAB5)
    • Health & Fitness (IAB7)
    Creative Inferred IAB Ad Products:
    • Medical and Biotechnology (1043)
    • Health and Medical Services (1378)
    Domain Inferred IAB Categories:
    • Health & Fitness (IAB7)
    Domain Inferred IAB Ad Products:
    • Medical and Biotechnology (1043)
    • Health and Medical Services (1378)
    Landing Page:
    https://shieldcancerscreen.com/hcp/?utm_source=zet...
    Domain:shieldcancerscreen.com
    Brand:
    Shield
    Total Ad Size:8631.38 KB
    Requests Made:
    URLSize (KB)
    https://s-static.innovid.com/media/encoded/07_25/1061498/11_source_218604_1317725.mp48299.93
    https://acdn.adnxs-simple.com/vx/static/w/anwrapper-1.1033.0.js176.86
    https://cdn.adnxs.com/v/video/252/trk.js118.19
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