Creative Details

Quality Score: 9/10

The advertisement promotes SAP Concur's services, highlighting benefits such as faster payments and smoother processes to enhance employee satisfaction.

Creative Information

CID:	7893af51-b047-4c6b-bb6d-dc0a5fb6d973
CRID:	92_5578:1674248
Domain:	concur.co.uk
Seat:	RBC
Size:	970x250
Bid:	$2.70
Timestamp:	11/2/2025, 1:19:23 AM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	11/11/2025, 10:45:41 PM	6.46s
adomain_analysis	success	11/11/2025, 10:48:00 PM	2.30s
adomain_capture	success	11/11/2025, 10:47:58 PM	0.12s
ad_render	success	11/11/2025, 10:45:35 PM	9.52s
brand_mapping	success	11/11/2025, 10:28:10 PM	0.08s

Analysis Results

Ad Format: banner

Brands: Concur

Size:

970x250

Data Transferred:

790.87 KB

Render Time:

8.56 Seconds

Creative Inferred IAB Categories:

Business (IAB3)
Technology & Computing (IAB19)

Creative Inferred IAB Ad Products:

Business Services (1012)
Information Technology Services (1017)
Employee Expense and Time Tracking Services (1014)

Domain Inferred IAB Categories:

Business (IAB3)
Technology & Computing (IAB19)

Domain Inferred IAB Ad Products:

Business Services (1012)
Employee Expense and Time Tracking Services (1014)

Total Ad Size:

790.87 KB

Requests Made:

URL	Size (KB)
https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js?cache=r20110914	222.95
https://s0.2mdn.net/simgad/10412251198587400584	209.65
https://ad.doubleclick.net/ddm/adj/N30602.3149537DEMANDBASE/B33212483.427345571;dc_ver=106.314;sz=970x250;u_sd=1;nel=1;dc_adk=3706683398;ord=hg7ja3;click1=https%3A%2F%2Ft.company-target.com%2Ft%2Fc%3Fad%3DCiRjYjNlYzFhOS1iNDExLTExZjAtOTFjYS1mNDVkNTMxZDc2MzcQhxUYsJVBIKlBKIiYZjDE8tAKOiQ4MTM0NjU2Mi1mOWU0LTQxMjMtOGY2Ni0zNjljZTE2NDc1NGJCAnJwSLgXUBRiDGFueV9pbnRlbnRfMWoNZ290aGFtaXN0LmNvbXIDVVNBegVVUy1OWYIBDDEzMS4yMzkuMy4yNZABrAKgARTIAQHQAchlgALclgI.13MA1Q%26dst%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=3GoN8zpoA*;gcsr=m;stc=1;chaa=1;sttr=66;prcl=s	75.04
https://www.googletagservices.com/dcm/impl_v106.js	68.78
https://ep1.adtrafficquality.google/bg/MV6IKlwdGMQEJvj2J2L6MG1DZM38r2qOinEvsRfQbD0.js	52.14
https://eus.rubiconproject.com/usync.js	44.67
https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js	42.74
https://dsp-creative.demandbase.com/js/v.js?ad=CiRjYjNlYzFhOS1iNDExLTExZjAtOTFjYS1mNDVkNTMxZDc2MzcQhxUYsJVBIKlBKIiYZjDE8tAKOiQ4MTM0NjU2Mi1mOWU0LTQxMjMtOGY2Ni0zNjljZTE2NDc1NGJCAnJwSLgXUBRiDGFueV9pbnRlbnRfMWoNZ290aGFtaXN0LmNvbXIDVVNBegVVUy1OWYIBDDEzMS4yMzkuMy4yNZABrAKgARTIAQHQAchlgALclgI.13MA1Q	26.41
https://www.googletagservices.com/dcm/dcmads.js	16.68
https://pagead2.googlesyndication.com/pagead/js/r20251110/r20110914/elements/html/omrhp.js	11.63

Advertiser Domain

Ad Preview

Raw Ad Markup

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<div id="db-ad-wrapper" style="position: relative; display: inline-block;">
<img src="https://t.company-target.com/t/e?ad=CiRjYjNlYzFhOS1iNDExLTExZjAtOTFjYS1mNDVkNTMxZDc2MzcQhxUYsJVBIKlBKIiYZjDE8tAKOiQ4MTM0NjU2Mi1mOWU0LTQxMjMtOGY2Ni0zNjljZTE2NDc1NGJCAnJwSLgXUBRiDGFueV9pbnRlbnRfMWoNZ290aGFtaXN0LmNvbXIDVVNBegVVUy1OWYIBDDEzMS4yMzkuMy4yNZABrAKgARTIAQHQAchlgALclgI.13MA1Q&amp;e=i1" style="position: absolute;" width="0" height="0">
<ins class='dcmads' style='display:inline-block;width:970px;height:250px'
    data-dcm-placement='N30602.3149537DEMANDBASE/B33212483.427345571'
    data-dcm-rendering-mode='script'
    data-dcm-https-only
    data-dcm-api-frameworks='[APIFRAMEWORKS]'
    data-dcm-omid-partner='[OMIDPARTNER]'
    data-dcm-gdpr-applies='gdpr='
    data-dcm-gdpr-consent='gdpr_consent='
    data-dcm-addtl-consent='addtl_consent=${ADDTL_CONSENT}'
    data-dcm-ltd='false'
    data-dcm-resettable-device-id=''
    data-dcm-app-id=''
   data-dcm-click-tracker='https://t.company-target.com/t/c?ad=CiRjYjNlYzFhOS1iNDExLTExZjAtOTFjYS1mNDVkNTMxZDc2MzcQhxUYsJVBIKlBKIiYZjDE8tAKOiQ4MTM0NjU2Mi1mOWU0LTQxMjMtOGY2Ni0zNjljZTE2NDc1NGJCAnJwSLgXUBRiDGFueV9pbnRlbnRfMWoNZ290aGFtaXN0LmNvbXIDVVNBegVVUy1OWYIBDDEzMS4yMzkuMy4yNZABrAKgARTIAQHQAchlgALclgI.13MA1Q&dst='
  data-dcm-landing-page-escapes='1'>
  <script src='https://www.googletagservices.com/dcm/dcmads.js'></script>
</ins><div style="position: absolute; zindex: 4999; width: 16; height: 16; top: 0; right: 0;"><a href="https://www.demandbase.com/privacy" target="_blank"><img src="https://dsp-creative.demandbase.com/icons/adchoices-sm.png" alt="AdChoices"/></a></div>
<script src="https://dsp-creative.demandbase.com/js/v.js?ad=CiRjYjNlYzFhOS1iNDExLTExZjAtOTFjYS1mNDVkNTMxZDc2MzcQhxUYsJVBIKlBKIiYZjDE8tAKOiQ4MTM0NjU2Mi1mOWU0LTQxMjMtOGY2Ni0zNjljZTE2NDc1NGJCAnJwSLgXUBRiDGFueV9pbnRlbnRfMWoNZ290aGFtaXN0LmNvbXIDVVNBegVVUy1OWYIBDDEzMS4yMzkuMy4yNZABrAKgARTIAQHQAchlgALclgI.13MA1Q"></script>
<img src="https://t.company-target.com/t/e?ad=CiRjYjNlYzFhOS1iNDExLTExZjAtOTFjYS1mNDVkNTMxZDc2MzcQhxUYsJVBIKlBKIiYZjDE8tAKOiQ4MTM0NjU2Mi1mOWU0LTQxMjMtOGY2Ni0zNjljZTE2NDc1NGJCAnJwSLgXUBRiDGFueV9pbnRlbnRfMWoNZ290aGFtaXN0LmNvbXIDVVNBegVVUy1OWYIBDDEzMS4yMzkuMy4yNZABrAKgARTIAQHQAchlgALclgI.13MA1Q&amp;e=i2" style="position: absolute;" width="0" height="0">
</div>
</div><div style="height:0px;width:0px;overflow:hidden"><iframe src="https://eus.rubiconproject.com/usync.html?&us_privacy=1---&geo=na&co=us" frameborder="0" marginwidth="0" marginheight="0" scrolling="NO" width="0" height="0" style="height:0px;width:0px"></iframe></div>
<script> imgBcn = new Image();imgBcn.src ="https://beacon-nf.rubiconproject.com/beacon/e/viewable/68cf9da5-13e1-433e-ad98-f695f65f4f0d?type=viewable&vendor=doubleverify&zoneId=1708178&sizeId=57";</script><script src="https://cdn.doubleverify.com/dvtp_src.js?ctx=25636861&cmp=DV1446011&sid=magnite&plc=magnite-dispJS&adsrv=0&advid=3891363&autt=1&dvtagver=6.1.src&ppid=348&dup=68cf9da5-13e1-433e-ad98-f695f65f4f0d&audeal=&auevent=68cf9da5-13e1-433e-ad98-f695f65f4f0d&ausite=229562&auxch=dvplus&aufilter2=IQMV&aubndl=&auip=&DVPX_PP_AUCTION_UA=&turl=https://gothamist.com&pltfrm=11864&c1=1708178&c2=2&gdpr=(none)&gdpr_consent=(none)" TYPE="text/javascript"></script>

Creatives