Creative Details

Quality Score: 10/10

The advertisement promotes WESCOM Financial's Home Equity Lines of Credit (HELOCs) with flexible terms, highlighting features such as a low introductory rate, no closing costs, and options for primary and investment homes.

Creative Information

CID:5a6c925c-40e6-45ee-b8ac-f71e6dc39386
CRID:25_h72vw9mj
Domain:wescom.org
Seat:TTD
Size:728x90
Bid:$0.68
Timestamp:11/1/2025, 4:23:05 AM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/1/2025, 4:52:29 AM6.74s
    adomain_analysissuccess11/1/2025, 5:43:17 AM3.30s
    adomain_capturesuccess11/1/2025, 5:43:13 AM0.19s
    ad_rendersuccess11/1/2025, 4:52:22 AM19.57s
    brand_mappingsuccess11/1/2025, 4:23:05 AM0.06s

    Analysis Results

    Ad Format: banner

    Brands: Wescom Financial

    Size:728x90
    Data Transferred:95.94 KB
    Render Time:6.75 Seconds
    Creative Inferred IAB Categories:
    • Personal Finance (IAB13)
    • Real Estate (IAB21)
    Creative Inferred IAB Ad Products:
    • Banking (1337)
    • Mortgage Lenders and Brokers (1348)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Credit and Debt Repair/Credit Reporting (1338)
    • Banking (1337)
    • Credit Cards (1339)
    Landing Page:
    https://www.wescom.org/Home-Loans/Home-Equity?utm_...
    Domain:www.wescom.org
    Brand:
    Wescom Financial
    Total Ad Size:115.03 KB
    Requests Made:
    URLSize (KB)
    https://ad.adsrvr.org/r93bya6/jjl2nhz/h72vw9mj_728x90.jpg?cb=51313473.97
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=ekkzdk1_49i7fft_h72vw9mj&c=tradedesk01cont1&js=pmw0&w=728&h=90&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.18
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://wa2-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=fe8caaf9-e49a-4ea0-a920-8600e9113ab2&crid=h72vw9mj&wp=0.67701596&aid=9b9b63d1-6bfb-45ff-8fd2-95beeb489e6b&wpc=USD&sfe=1b38624e&puid=c2bce243-dba9-a5d2-4553-dcea6b7dacca&bdc=137&tdid=67498594-12d0-4961-bff9-dd15dd3ef5a1&pid=r93bya6&ag=49i7fft&adv=jjl2nhz&sig=1BfZyRh_W2yff_HqqA8vtWS3CG6qgO1bsVM_4UyKq7WA.&bp=1.25&cf=9531998&fq=0&td_s=federalnewsnetwork.com&rcats=v8t,y29&mste=&mfld=2&mssi=&mfsi=&uhow=56&agsa=&rgz=93940&svbttd=1&dt=PC&osf=OSX&os=OSX1015&br=Chrome&rlangs=en,os&mlang=&svpid=8802&did=&rcxt=Other&lat=36.580200&lon=-121.844300&tmpc=11.300000000000011&daid=&vp=0&osi=&osv=&bffi=41&mk=Apple&testid=iavc1%20&cc=1~KLUv_WNa1XJFVABlCQDzEUTeQB5vAM8buOsZsGMNWH8F7lg0BBCxBPI8gTxZpB74gdOnSRAvhRqRYfow6FKXHU_YggS-sFakELCyVqQQgOIHoIowYGcOsGMOsJYYAMUVsu4fQOcKje4fMIQdkMMLwPMCoPgAkNgAeT4Ali5qs9aXNrPW1brqm2mbFQgwZEuT34LEbt3FW1DarSTsVpB2K0dPCxWrBeoj0kL0EWnl6faTmsKntYMDh1iGfVmCWiuerCCtFQ8Wqp6QdT-WIo8FhcVKwgJz9IRZ7v-pYn2QWN-dNKcW2_QcjmrjUzgbh9a6zbSbxRk508UNPjPtz_NsHRJGthzkbN3mIrKCzHAokMn_6PJSAIWVUp2rIl9SYRmAAwb8GTIk6nXWJTJxkLQyei40oTl-TkQ7PgQ.&dur=1~KLUv_WMFoCgkcQAdBQAjSBwRRBBBBD4RXGCFJQQW2VRv5WQSJt4Cdnh4TjgnrruT7qJEwo4pQnhOuCZXUkRqkk9EKKHDD68JB4FFNqgOw1xMRpnWo-k7ddd1eqPu4OR9w5glhV3nM-Rbz_9xZLWSgOMLFl7mVI34sHUapuQq8pm2Ew_8-DbGVJVJpZ2zqeZ-9ZyWJXRxjsVE3Kwz29N2Fp6_7m6eXvUFWVJg_vg38l0D&durs=TX-gPf&crrelr=&fpa=542&pcm=3&said=77436c68-9be5-44ea-8b14-8543a10949ae&ict=WiFi&auct=1&us_privacy=1---&im=1&mc=356fe292-4e19-47ff-86ff-199444c956a1&ev=3JFDa6aVcLjswWRByyrg-7KNkms7XOaeVrAHHh44ADc.&abr=2826b820-5582-4a3f-9844-ead1010b1a81&tail=10.79
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=ekkzdk1_49i7fft_h72vw9mj&w=728&h=90&c=a0740.04

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1