Creative Details

Quality Score: N/A

The advertisement promotes MassMutual's UL Guard product, highlighting its no-lapse guarantee and competitive short-pay premiums.

Creative Information

CID:	3352a4b2-2baa-469d-904c-9673876d134c
CRID:	2_465_8236683
Domain:	massmutual.com
Seat:	BSW
Size:	300x250
Bid:	$3.80
Timestamp:	11/1/2025, 4:22:21 AM
Declared IAB Categories:

Analysis

4 succeeded1 failed(80% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	12/10/2025, 1:47:26 AM	8.98s
adomain_analysis	failed	12/9/2025, 10:52:41 PM	N/A
adomain_capture	success	12/9/2025, 10:39:58 PM	0.15s
ad_render	success	12/10/2025, 1:24:54 AM	0.01s
brand_mapping	success	12/9/2025, 5:22:34 PM	0.80s

Analysis Results

Ad Format: banner

Brands: MassMutual

Size:

300x250

Data Transferred:

1213.45 KB

Render Time:

7.77 Seconds

Creative Inferred IAB Categories:

Business (IAB3)
Personal Finance (IAB13)

Creative Inferred IAB Ad Products:

Insurance (1340)
Financial Investment and Management Applications (1352)

Domain Inferred IAB Categories:

Business (IAB3)
Personal Finance (IAB13)

Domain Inferred IAB Ad Products:

Insurance (1340)
Life Insurance (1343)
Retirement Planning (1350)
Financial Investment and Management Applications (1352)

Total Ad Size:

1213.49 KB

Requests Made:

URL	Size (KB)
https://cdn.doubleverify.com/dvbm.js	523.93
https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js?cache=r20110914	221.47
https://ad.doubleclick.net/ddm/adj/N1652709.3027484BASISDSP/B32907808.424032794;dc_ver=106.314;dc_eid=40004000;sz=300x250;u_sd=1;gdpr=0;nel=1;dc_adk=1703021608;ord=czgqiq;click1=https%3A%2F%2Fclickserv.sitescout.com%2Fclk%2F1cc405388bd29079%2F72440fed50be1211%2F6900e214000cb6b603e80086%2F0%3Fr%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=yXC8a4I4*O;gcsr=m;stc=1;chaa=1;sttr=104;prcl=s	84.91
https://tagan.adlightning.com/iponweb/blocking_script.js	76.08
https://www.googletagservices.com/dcm/impl_v106.js	68.78
https://tagan.adlightning.com/iponweb/blacklist_script.js	55.13
https://ep1.adtrafficquality.google/bg/d_CiwsBz4C1JnuQWQa80FmGcfeOOSGcvq61yBJQq_4U.js	52.61
https://s0.2mdn.net/simgad/1609707627415052527	45.38
https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js	42.74
https://www.googletagservices.com/dcm/dcmads.js	16.68

Advertiser Domain

Ad Preview

Raw Ad Markup

<html><head><meta http-equiv="Content-Type" content="text/html; charset=UTF-8"><meta http-equiv="Expires" content="Tue, 01 Jan 2000 12:12:12 GMT"><meta http-equiv="Pragma" content="no-cache"></head><body> <img src="https://wins-p2e.sitescout.com/kargo/px/aid:69264608000908a9042f0086;cid:3095064;arid:114819;c:NA;bexp:1800;uih:9e55fb30;vtc:1" width="1" height="1" style="position: absolute; left: -150px;" attributionsrc /><div id="ss-69264608000908a9042f0086"><ins class='dcmads' style='display:inline-block;width:300px;height:250px'
    data-dcm-placement='N1652709.3027484BASISDSP/B32907808.424032794'
    data-dcm-rendering-mode='script'
    data-dcm-https-only
    data-dcm-api-frameworks='[APIFRAMEWORKS]'
    data-dcm-omid-partner='[OMIDPARTNER]'
    data-dcm-gdpr-applies='gdpr=0'
    data-dcm-gdpr-consent='gdpr_consent='
    data-dcm-addtl-consent='addtl_consent=${ADDTL_CONSENT}'
    data-dcm-ltd='false'
    data-dcm-resettable-device-id=''
    data-dcm-app-id=''
    data-dcm-click-tracker='https%3A%2F%2Fclickserv.sitescout.com%2Fclk%2F1cc405388bd29079%2F72440fed50be1211%2F69264608000908a9042f0086%2F0%3Fr%3D'
    data-dcm-landing-page-escapes='1'>
  <script src='https://www.googletagservices.com/dcm/dcmads.js'></script>
</ins></div><script src="https://cdn.doubleverify.com/dvtp_src.js#ctx=29497119&cmp=DV1018025&sid=basis&plc=Basis_IM_Disp&advid=3891363&adsrv=156&btreg=&btadsrv=&tagtype=&dvtagver=6.1.src&ppid=109&auevent=69264608000908a9042f0086&auip=75.191.72.153&aucmp=3095064&audeal=&auadid=8236683&autt=1&aubndl=&auadv=114819&c1=120738&c2=aa4231f3-691a-4866-a515-81d7aca88bfd+-+Massachusetts+Mutual+Life+Insurance&c3=748337&c4=MMSD+2025_EvergreenLowerFunnel_DisplayONLY&c5=MMSD+2025_Display_Life+ABM_Conversions_CPA&c6=134&RTSURL=https%3A%2F%2Fviewability-events-p2e.sitescout.com%2Fviewability%2Faid%3A69264608000908a9042f0086%3Bcid%3A3095064%3Biid%3A3%3Bts%3A1764115976906&turl=https%3A%2F%2Fparade.com%2Fshopping%2Fwalmart-cate-chloe-waverly-swarovski-heart-earrings-sale-black-friday-2025" type="text/javascript"></script><img src="https://pixel-sync.sitescout.com/dmp/pixelSync?nid=130&wb=1&hdid=1" width="1" height="1" style="position: absolute; left: -150px;" /><script type="text/javascript" data-aid="ss-69264608000908a9042f0086" data-adid="8236683" data-ac="true" data-daa="false" data-w="300" data-h="250" data-pp="https://privacy.basis.com/" src="https://cdn01.basis.net/assets/centro/ssac.js"></script></body></html><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=465&amp;imp=1" alt=" " style="display:none"/>