Creative Details

Quality Score: 10/10

The advertisement promotes McKinsey & Company, encouraging individuals to take significant actions and consider their next impactful decisions.

Creative Information

CID:	c6fd08a3-3db4-4cce-8af7-b0c18afc3e42
CRID:	25_5cqr5sea
Domain:	mckinsey.com
Seat:	TTD
Size:	728x90
Bid:	$1.57
Timestamp:	11/1/2025, 3:16:09 AM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	1/4/2026, 2:38:49 AM	5.41s
adomain_analysis	success	1/4/2026, 2:38:37 AM	2.61s
adomain_capture	success	1/4/2026, 2:38:35 AM	0.19s
ad_render	success	1/4/2026, 2:38:44 AM	9.04s
brand_mapping	success	1/4/2026, 2:38:34 AM	0.14s

Analysis Results

Ad Format: banner

Brands: McKinsey

Size:

728x90

Data Transferred:

811.77 KB

Render Time:

7.86 Seconds

Creative Inferred IAB Categories:

Business (IAB3)
Careers (IAB4)

Creative Inferred IAB Ad Products:

Advertising and Marketing (1011)
Business Services (1012)
Consulting (1013)

Domain Inferred IAB Categories:

Business (IAB3)

Domain Inferred IAB Ad Products:

Business Services (1012)
Consulting (1013)

Total Ad Size:

830.90 KB

Requests Made:

URL	Size (KB)
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https://s0.2mdn.net/sadbundle/9289102660717097449/B_24_DisplayBanner_Century_BrilliantMoves_V2_728x90/gsap.min.js	70.74
https://www.googletagservices.com/dcm/impl_v106.js	68.78
https://ep1.adtrafficquality.google/bg/u3OLAxmnSxdc0_FJW-o4WyEU9XFCjU5WwmCN2tLexo8.js	54.04
https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js	42.74
https://s0.2mdn.net/sadbundle/9289102660717097449/B_24_DisplayBanner_Century_BrilliantMoves_V2_728x90/photo.jpg	35.06
https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=4tnaf2o_wbi0xpm_5cqr5sea&c=tradedesk01cont1&js=pmw0&w=728&h=90&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=	21.18
https://choices.trustarc.com/get?name=pmw2.js	19.05

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