Creative Details

Quality Score: 10/10

The advertisement promotes MassMutual's Stable Voyage® Fixed Annuity, highlighting guaranteed growth with no market risk, targeting financial advisors to assist their clients.

Creative Information

CID:2cdcd602-5f5c-43a8-92fe-b85f39dca629
CRID:2_465_7843605
Domain:massmutual.com
Seat:BSW
Size:300x250
Bid:$0.68
Timestamp:11/1/2025, 3:05:19 AM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/12/2025, 3:37:16 PM25.40s
    adomain_analysissuccess11/12/2025, 3:36:56 PM4.56s
    adomain_capturesuccess11/12/2025, 3:36:52 PM0.21s
    ad_rendersuccess11/12/2025, 3:36:51 PM9.03s
    brand_mappingsuccess11/12/2025, 3:00:28 PM0.10s

    Analysis Results

    Ad Format: banner

    Brands: MassMutual

    Size:300x250
    Data Transferred:1308.66 KB
    Render Time:8.00 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Creative Inferred IAB Ad Products:
    • Finance and Insurance (1335)
    • Financial Investment and Management Applications (1352)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Insurance (1340)
    • Life Insurance (1343)
    • Retirement Planning (1350)
    • Financial Investment and Management Applications (1352)
    Total Ad Size:1308.70 KB
    Requests Made:
    URLSize (KB)
    https://cdn.doubleverify.com/dvbm.js528.04
    https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js?cache=r20110914222.95
    https://s0.2mdn.net/simgad/4090263930179287101120.47
    https://ad.doubleclick.net/ddm/adj/N1652709.3027484BASISDSP/B32907808.411422134;dc_ver=106.314;sz=300x250;u_sd=1;gdpr=0;nel=1;dc_adk=1703021608;ord=lpsaiw;click1=https%3A%2F%2Fclickserv.sitescout.com%2Fclk%2Ff22edf0bc0aeb3c5%2Ff8c795302682d189%2F6900e039000be1f302f60086%2F0%3Fr%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=gVSpF8l-7n;gcsr=m;stc=1;chaa=1;sttr=106;prcl=s85.36
    https://tagan.adlightning.com/iponweb/blocking_script.js76.08
    https://tagan.adlightning.com/iponweb/blacklist_script.js69.81
    https://www.googletagservices.com/dcm/impl_v106.js68.78
    https://ep1.adtrafficquality.google/bg/DPVnEqOOr8GEkyz-5oBqyWDy70NS1PVNM5rSU7EcCeQ.js52.04
    https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js42.74
    https://www.googletagservices.com/dcm/dcmads.js16.68

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

    <script src="https://tagan.adlightning.com/iponweb/blacklist_script.js" type="text/javascript"></script>
    <script src="https://tagan.adlightning.com/iponweb/blocking_script.js" type="text/javascript"></script>
    <script type="text/javascript">
        function createTagDetails(){
            var tagDetails = {};
            tagDetails.w = '300';
            tagDetails.h = '250';
            tagDetails.adServerDetails = {advertiserId: 'kargo', campaignId: '465', creativeId: '465_7843605', lineitemId: '0', adServer: 'dfp'};
            tagDetails.au = '0';
            tagDetails.markupInDom = true;
            tagDetails.utilizeParentInfo = true;
            var timeBase36 = Date.now().toString(36);
            var random = Math.random().toString(36).substr(2).split('')
                        .map(function (c) {
                        return (Math.random() < 0.5 ? c.toUpperCase() : c); }) .join('');
            tagDetails.currentTagId="adltag_" + timeBase36 + "_" + random;
            return tagDetails;
        }
        var random = "" + Math.round(Math.random() * 1e8);
        var clientId = "iponweb";
        var site_id = random + "_" + clientId;
        window[site_id]={};
        window[site_id].tagDetails=createTagDetails();
    
        !function(){"use strict";"blocker"in window||(window.blocker=function(e,n,o,i,t){if((t=t||{}).bw){if(Math.random()<.1){var r="undefined"!=typeof btoa?btoa:String,a="https://"+clientId+"-tagan.adlightning.com",d={siteId:clientId,url:window.top.location.href,tagDetails:window[e],errorData:null,errorMethod:"missing_blocker"},c=encodeURIComponent(JSON.stringify(d)).replace(/%([0-9A-F]{2})/g,function(e,n){return String.fromCharCode("0x"+n)});!function(e){var n=window.Request,o=n&&n.prototype||{};if(navigator&&navigator.sendBeacon)navigator.sendBeacon(e);else if(window.fetch){var i={method:"GET"};"keepalive"in o&&(i.keepalive=!0),window.fetch(e,i)}else{var t=new Image(1,1);"loading"in t&&(t.loading="eager"),t.src=e}}(a+"/error?d="+encodeURIComponent(r(c)))}document.write(n)}})}();
    
        blocker(site_id, "<!--ADL_WRAPPED-->", false, window, {fr: true});
    </script>
    <html><head><meta http-equiv="Content-Type" content="text/html; charset=UTF-8"><meta http-equiv="Expires" content="Tue, 01 Jan 2000 12:12:12 GMT"><meta http-equiv="Pragma" content="no-cache"></head><body> <img src="https://wins-p2e.sitescout.com/kargo/px/aid:6900e039000be1f302f60086;cid:3095054;arid:114819;c:NA;bexp:1800;uih:e848a5d7;vtc:1" width="1" height="1" style="position: absolute; left: -150px;" attributionsrc /><div id="ss-6900e039000be1f302f60086"><ins class='dcmads' style='display:inline-block;width:300px;height:250px'
        data-dcm-placement='N1652709.3027484BASISDSP/B32907808.411422134'
        data-dcm-rendering-mode='script'
        data-dcm-https-only
        data-dcm-api-frameworks='[APIFRAMEWORKS]'
        data-dcm-omid-partner='[OMIDPARTNER]'
        data-dcm-gdpr-applies='gdpr=0'
        data-dcm-gdpr-consent='gdpr_consent='
        data-dcm-addtl-consent='addtl_consent=${ADDTL_CONSENT}'
        data-dcm-ltd='false'
        data-dcm-resettable-device-id=''
        data-dcm-app-id=''
        data-dcm-click-tracker='https%3A%2F%2Fclickserv.sitescout.com%2Fclk%2Ff22edf0bc0aeb3c5%2Ff8c795302682d189%2F6900e039000be1f302f60086%2F0%3Fr%3D'
        data-dcm-landing-page-escapes='1'>
      <script src='https://www.googletagservices.com/dcm/dcmads.js'></script>
    </ins></div><script src="https://cdn.doubleverify.com/dvtp_src.js#ctx=29497119&cmp=DV1018025&sid=basis&plc=Basis_IM_Disp&advid=3891363&adsrv=156&btreg=&btadsrv=&tagtype=&dvtagver=6.1.src&ppid=109&auevent=6900e039000be1f302f60086&auip=45.47.179.42&aucmp=3095054&audeal=&auadid=7843605&autt=1&aubndl=&auadv=114819&c1=120738&c2=aa4231f3-691a-4866-a515-81d7aca88bfd+-+Massachusetts+Mutual+Life+Insurance&c3=748337&c4=MMSD+2025_EvergreenLowerFunnel_DisplayONLY&c5=MMSD+2025_Display_Stable+Voyage+ABM_Conversions_CPA&c6=134&RTSURL=https%3A%2F%2Fviewability-events-p2e.sitescout.com%2Fviewability%2Faid%3A6900e039000be1f302f60086%3Bcid%3A3095054%3Biid%3A3%3Bts%3A1761665081419&turl=https%3A%2F%2Fimmigrantstable.com%2F15-easy-appetizers-that-always-impress%2F" type="text/javascript"></script><img src="https://pixel-sync.sitescout.com/dmp/pixelSync?nid=130&wb=1&hdid=1&us_privacy=1YNY" width="1" height="1" style="position: absolute; left: -150px;" /><script type="text/javascript" data-aid="ss-6900e039000be1f302f60086" data-adid="7843605" data-ac="true" data-daa="false" data-w="300" data-h="250" data-pp="https://privacy.basis.com/" src="https://cdn01.basis.net/assets/centro/ssac.js"></script></body></html><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=465&amp;imp=1" alt=" " style="display:none"/>

    Creatives

    Creative Screenshot 1