Creative Details

Quality Score: 8/10

The advertisement promotes a health care initiative focused on addressing and reducing rising health care costs.

Creative Information

CID:fc1a609b-7f40-4864-b498-b49f9cbf49a3
CRID:17_24693890
Domain:bcbsm.com
Seat:Adelphic
Size:300x50
Bid:$0.19
Timestamp:10/31/2025, 6:53:06 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess10/31/2025, 8:26:05 PM7.16s
    adomain_analysissuccess10/31/2025, 9:30:18 PM4.49s
    adomain_capturesuccess10/31/2025, 9:30:13 PM0.20s
    ad_rendersuccess10/31/2025, 8:25:58 PM23.76s
    brand_mappingsuccess10/31/2025, 6:53:06 PM0.16s

    Analysis Results

    Ad Format: banner

    Brands: Blue Cross Blue Shield of Michigan

    Quality:Adomain not match landing page domain
    Size:300x50
    Data Transferred:476.66 KB
    Render Time:7.46 Seconds
    Creative Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Personal Finance (IAB13)
    Creative Inferred IAB Ad Products:
    • Insurance (1340)
    • Health and Medical Services (1378)
    Domain Inferred IAB Categories:
    • Health & Fitness (IAB7)
    Domain Inferred IAB Ad Products:
    • Insurance (1340)
    • Medical Insurance (1344)
    • Health and Medical Services (1378)
    Landing Page:
    https://www.bcbsm.mibluedaily.com/affordability?ut...
    Domain:www.bcbsm.mibluedaily.com
    Brand:
    Blue Cross Blue Shield of Michigan
    Total Ad Size:476.92 KB
    Requests Made:
    URLSize (KB)
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    https://c.betrad.com/geo/ba.js?r17020142.46
    https://media-cdn.ipredictive.com/image/74957/199ca00e84e_AffordabilityAgents_TackleCosts_BCFV1384__Static_300x50_na_jpg.jpg15.58
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    https://c.evidon.com/icon/ci.png0.57

    Advertiser Domain

    Advertiser Domain

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    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1Creative Screenshot 2