Creative Details

Quality Score: 9/10

The advertisement promotes Ferguson's Rheem IKONIC tankless water heaters, highlighting features like faster installs and integrated smart technology, with a call to action to shop now.

Creative Information

CID:	19408203-2074-45fb-ae22-23648ee1f65c
CRID:	74_674415486
Domain:	ferguson.com
Seat:	DV360
Size:	728x90
Bid:	$0.23
Timestamp:	10/31/2025, 6:31:00 PM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	11/4/2025, 5:59:27 PM	6.33s
adomain_analysis	success	11/4/2025, 5:59:19 PM	4.26s
adomain_capture	success	11/4/2025, 5:59:14 PM	0.20s
ad_render	success	11/4/2025, 5:59:21 PM	9.29s
brand_mapping	success	11/4/2025, 4:30:30 PM	0.17s

Analysis Results

Ad Format: banner

Brands: Ferguson

Size:

728x90

Data Transferred:

1520.04 KB

Render Time:

8.41 Seconds

Creative Inferred IAB Categories:

Home & Garden (IAB10)
Technology & Computing (IAB19)
Shopping (IAB22)

Creative Inferred IAB Ad Products:

Home and Garden Products (1277)
Household Appliances (1289)
Home Improvement and Repair (1404)

Domain Inferred IAB Categories:

Home & Garden (IAB10)
Shopping (IAB22)

Domain Inferred IAB Ad Products:

Business and Industrial (1010)
Construction (1028)
Construction and Engineering (1038)
Home Improvement and Repair (1404)

Total Ad Size:

1520.12 KB

Requests Made:

URL	Size (KB)
https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js	222.95
https://s0.2mdn.net/879366/html_inpage_rendering_lib_200_287.js	171.24
https://fonts.googleapis.com/css?family=Roboto:100,100italic,300,300italic,regular,italic,500,500italic,700,700italic,900,900italic\|Open+Sans:300,regular,500,600,700,800,300italic,italic,500italic,600italic,700italic,800italic\|Lato:100,100italic,300,300italic,regular,italic,700,700italic,900,900italic	140.32
https://s0.2mdn.net/879366/Enabler_01_262.js	121.32
https://googleads.g.doubleclick.net/dbm/ad?dbm_c=AKAmf-B9-Lzte7_RT_PRwUnSBHugSLb6w1YsVKBga0jbz3UkcNLzgCeuxiB8phDTdZ14anOIpKkwlxV81eey8WpjOxf53ftFZPUMpyMgRrCJad6KEH7wqdbADkBIVxhyw9ZrrZjgK9NwiucjZa4aV_XnCW4eovGBoTjK1NjYnIfDgh9fA4YLEP77yrY1JJ3JAsT9DHuXL0NVL2JtYgmYGEUVmtrUws7zEEiF2PgvLQmTZTNNdoX0e-uwxHxLKsOx9A4s7ASnQBHVZ5Rv1XAnwco_4-9Jo0M7jjLSiIDHD3KZ7DxXPTKFx_A&dbm_d=AKAmf-C1N20GInnYxNbe9BqGFWsOigUi6A8_AJfzL96lzyPJjbUUcGiulWHzLAEdJbSOlvZkrJijS37DStIuXpx1KWy4h4bPQmk-PEh64x0Dgnr2JVh1geGSH7vmXAncZgOQ-GjHdrX_YPVnePZ5S_QJS-skJHdHkDa6JtDOflAmr_DZpexuO2qbLSWfa05rCC_o6E2gHVXHEkuvBujFNFvWuvvPL8EadWJSEippV-nZdPJRzaBCTr0F8BZc6VQL26VEsBTbjM_4SCn-hh8y62QZSB0p5DMupuwayQ31bjGQ6E-S4TteaggjjbfFwWgr3lh-vG3ZD2eOnmpeZIMN6hbI_jgMrpsYjoKCywvVpE1ZSWzOwqQQvKyC9IfRsengsbkusqbViq74OqumNBIEtNnGRZBzWdobfW35sHp6c_kTJlOB358ZW9BEXEh0KDp_aV77iZEhlpJQNn3atj53swSvZUbDdUvLcIgdkgI_q1MRgHAhNFTnGge_ljQ_seRshr0pymkAb-J1cnszBM3T0ogFCJis7GmVFS0qLprflyH8vQxfm63xpj81C1RYpYoS180gXWvD4aeE5JnTKs0YUyuKsXMRkWOBI7P95hRdgSrsSluOiGiT4zxZZ8DUity18Np9HNx9ZF5Gz6DB3r33NijgUxj_68Bhq-wsySM_7kOH1IttHYFcazSQS3iFD01ekY-S1LFzvqA_5-oJJhUHzjP2YT9v3THOfi4iUwc4dv0UlYqFDatnjeobfOYyXK5kIzHDfZmo2Abd6gGoQIOYnhrN8T0BZLltxXzDqbxPRok-qxcOMgegNUn2V5ubvbGbsxKDqyvqXkMZ5Rdrohz_E4v6nbeGTS--GV0ipkIOe5ws09yPhVKIsaYv3e4tnKyq-mHmCHcIYJUyCZayOQi9SuzcZ-49Y6Crfvx965Ax3Gm9-9pGEE-1I2UqdIvdA0hH5pmMdjF4jmwfCh7qCVTW5Undluv88cQ3X7YGmb92n8h5gaZpLuwyYnouEarKVJkhgW7HGzdJJfm2GrbGPEcokWGmRa3NrOtL6G5HlStT2u7gWF8pjWB1KGJgTLoI8ibVv_PmSWKieyLftbTFCaZcXSjb2HB69Q_mO-jYxI8ZLFi2EGYZzn6FFY9ymESHNHDl3s8Ss0E2nTqKiTkH1zuxRTHJG9jz3g9YS5LNSkqMm2SF7-aT2ZjWPD3Tkyz69nAh1W5MlkXqTEEU1R01RvLpk1YaiQVJO734RWAmiYYquht1hK-KUJvvgm3x_SLPF2xXzK-d_5KKNSpBfV2JqGUv49KSEBrErlcsoH3A0_x5ytbu7mHa4V2d8upOthFQ6PGIqjzLuGgZq8s8-ykDGeI0oeytujiOnvaUzEfIut1xEBQ_FBPFdM4ONDCot1T0XpHCG2NF9MSW-Z3HvwATKPsj_ocjsQzfqHBaTKpnmjTrTIb7M5VnD8Z4XIlERUJOaMXRYjgRgZz09d0iGlW1NzHFEZnjF0n38co_naDk68MS0PrLxY4aJxzSN0ye7iJL7hbHUxnKXJTz8S_A6etNktDGe0AT-BFFG_i8n3AAljdQAxFtPr9c6xp03wTOFQ0R3DDqcj6dQV-6pSMXhKxvCZqMEHZHwJQ-syGfmDv0ZmbnmHe6qM5CD56BMKVlaZ66_g9lFgU0M_E8-Iu7N2lq1i9RJC6ahIBwyFd4JzEYeaYL0Zxa4DJKw4gd4MInEptNZKGo52AYChs0Kdbe7YOHKJUUXQ7pMrxZ9Fqe6NKFnWr2wzUGKC4VIm1uBLU-6-JXcJ-DO1o70VfKJU47rAaBJkmUI1Ixf1JFUbsOgMgVdkotQjQn8-H1RYli8DkIRdjHpOVUrodAK91FduxsnARYmNR0dgfn97uRyyJUz0sltDDzNJoI49pFyVRtS4b_0obi4AsUSMuoo1b3PcQwTpkJrdnjBjxYZEj0Lj1hFbHTeI5QGVZhIe8Sn5LUYKsNxl-1v0o6xp98JRm3Bsn2MXPNyYzEXwE2DQ-8GduNDhigTx1_JEscT_9vFy5ReLGB2lfqB1jZmMBJbhWmYdSIHGnHyXqDG78HBNMjhPoA-TV-MX53_JmkYwwr0tn6ZP31Zukqq3hzYcIHClhq0v44F1MdvnCtvVzQsYcEXhVbueuTuz7luW9phEyKfwG2EowEAlxbilyDeJbkmdKEPr2IjUstXniwtFRENJLHYHi8qP19-ZxuJWeGHSmgBw66sRWjP6Y-Zi9aIm3sPmFjKY1MR711TxifbigXJh0z9A-8HAIXDPTy2O0RmzPpjabTP3FdVXFZvyNq6AGDhKMZiyMi1aTGgbRTUzL4MLTwquf6wKiRQKcC5XFsIhwXFY6kfCV2JfkG68XN4T2Kt1Bg_EXlgO3hM6IcNJQUcMpaIHHjuB02cCzplcsWmT2B-HHN73QcQl-IllBq_bbwFDXcJ-7db2uD3nNC28KWWOSaGcceoE1kBfpCNkHSQKqsVRA48ObedliaadUE_CcgnsbT4yuCTlvMW9PvWvyvdOsCprV6mKUyq_LTno_iUseQqZlZhr_QAMAofgiMtpxbgTFxaStqroQ_NT9PIq4ZDsA_zDTC3w7Znm5bxrLQzMzCWEhTDCar9vhgo7owOWpuuacUiZRbSC4X6FEVihW3TvZ1Ut8mAqP7ZFsEiARcUH7JLi84pzW_ah1Ps1B1WOwUctYrLtDbpg5i3RZ_JSiuUwLA50t6bWX_SKpJZf8KK4WD9eXDWRD82ORtfu_wcAjDbkk9TfbnUEcJar6X02CsjU76diZpaNQsUHIyWq-rCTvsPyJY1EfLHoQMhNor1GFZMKBmzIGsEucIDDz5E9gGu-dKuyp0nGF1Hi1nWJMdKdvbrwh-upIasdVrA8xREHGAMbta0ZBiKs0WLa4ZOMEEXEZvzLJTDzxIpvUQMlxky18quFqEAhKrHscdreQiOkA6XvrkU05cwo4N_DFVQ6J0hzCZhvgE4wDwHFoFAGOQQLmauuEUHkhXZu7ZiuQ3J_f5f5_JPlMWQCkHju43tZjG7wx0Q_Mqmde7g8ongLns5tvgaZQDOJeG-tWNwa7REuSNFz3GvrvBi8NQrs_NetZKbr1WEMw13hRFYxLcvsfnNG_koQcn4Az_4b9VRGTeG_CKxMk7UNCXOumcEp_P1bpAsQQrUJknuroK50zI33mleRtPQtFrcFApC1_IMY_4-wSqvXWCVujTyE0OFwCVfGXrophvuY9EE6lkBMmhRVb5M97_HWuyoIaZgTG_vA2U5hwXcnRIXufo7rgyzorgUAqkMPzqL7r1MpYHupzknkBzyR6nhSbJ5Zo2iniJsQIEehUPtHpuHEFOlHnH6RbeXTL2nQNqy2fAStFT1OluXlwq7PPDRvGGpYMIvHMDhnGyTzV1LA-D2VUxdwV8o2HLwApvaJ5NPHGwXam08TYvkGMzq3vJZPiyU9RbXSD9hnd4AMD_Qu8HOuRsSrSeoAIPVM20CtEjM1gOnbOk9pPiZQRTjmL1-AUNRE1O3Ex1RpWfzLRvrN8ONNCUD3KQsBEfpIEg88JaxCw2dDE9R6yeU2Pbp_V54Pil8BZgLRAtD3E0MEr5l5c3dZC-G9AV2jUv6_CiyhFCSGzBrOCzWMnuyrE9U6CBF_jJa1sOAsiAfMc_pml6rv85u6rAvAMCyJg9QanMXlGlnHr4ssP1RIICua6_lABsOgPIqqC4ntRHG6tGJKUNy_a6mllWLiruIb2I-OgEJEpRDuUjeqZrsXSThzQjnEa-2TQpeLTuP_zOyCjYQ5G-vQvpK6xtytiE-Qfia5eg2cJ7yxRLvozpAaVg7wIx8bg9S2pBp1J6bSG9Vz67AyPMon3C_Ct_6i-Beyc0rbkJ6HnryvbVls7Ah8dt9Xn_jYuFqthcG12LqY28YPUWO5U0xuaBHYW2-jGQZmeln4Kfz7_qUA-aTvJKeF3r4264Wm33wezgJ3Tg1buIF0GNeBfVRdLPnyeZO5RrFbxjBSAO8hJBEo1M-RSHl4YnJ0HDRS9TggGO95TIEN0-Xo_1E1VrLF_CrdM0JTO1EbSsc2YdxBxKXa5CerGUbyw1PgjyDg_gAS84jp8Ue11_Wf5k7xJ81jloh_X28yAUUtHDyvY_qAOA3MW-1bdeQlY4MGiwguujuSYzbtRnTv9H-G8gvfCRJDd7SD_z8iNOkrJd5zws0Xs5mJqhMIXvDhiCfR0ulxqbirbPqdVMq9nyzTz77tYx40eHBT6W5AnnJODhzngyZUFEqGBrgIrsHMYO6qW0rkSq6Aq_o3FxF8kyCqycmaY_5ZQh_yIjNWn6RPfg0mSN7078LHRW5y5UEAYdLqAMkS5U-nJ9nCmzPHGY5EWQLqwlKlT7CaFffbory7xWehdUbq4mjs6xeKr5FfrWD2pdPhO13u8vzsKPWpca5S8EWtVllcbRcgu8H1nO83BB0w5gSPpCTAVz_vYMI5mpDQXbI1Yx9g6Z0-oyr1u2Lx2CuHAE5fs1tRgkYJkd9bUj1SbRY4RphvgGm635zTyEXROAF3wOrsxs-j-hgAWcRfZHlQMlBr0WPEhaqjfGGvr8PqxdX700CcaiL255CRmxmFI6KR2pq95_nX-kk3y-QM2hwRxigsV2bprcG4zZCChMpL8_Narf73V6FYpXJO_TSszbuX8jRKpVDl4&cid=CAQS0gEAwksa0YiHjDgXJmwBMQsRRL_i5AP3fnJa_FhPuUfz91HzAzHDvhnGFgBmKY_yug4vbPhPIponR8kEzC0IhepSQKIn1MvsVgngwzUAOU2CHeGWg8DHOXRiwfmvyxb9HKwP2IqQtTah3t4TD1Lft8u-GdASQz9YW2-hvUyQ7-TwvDi_TIJv0O84T6Fj_gqFkwmMG7-QqeWba3_qusO8HAJbkZHvd5fKcQGyYX58Fgyhd99Zj_nvE-WUmu1c1X0KP_FisofTal0vU7pAyvRyWbgUanAYAQ&dv3_ver=m202510220101&nel=1&rfl=https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F&ds=l&xdt=0&ct=76&iif=1&cor=14943072172980658176&adk=3695998272&idt=160&cac=0&dtd=76	106.32
https://pagead2.googlesyndication.com/pagead/js/dv3.js	103.17
https://s0.2mdn.net/sadbundle/17259327788943409152/assets/bg-300x600.png	71.10
https://pagead2.googlesyndication.com/bg/XySMIdhbQwD274WOopyIx0L14545vbHS1wHlP2K7ISI.js	57.69
https://ep1.adtrafficquality.google/bg/JZ8w1i8bx3cDZQSBxsx5w15uhXHOiRxKXBGDxXBp4-A.js	52.91
https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js	42.74

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