Creative Details

Quality Score: 6/10

The advertisement promotes the Army Reserve, encouraging individuals to make a positive impact through service.

Creative Information

CID:548e0601-b982-44e7-a6a8-4bb4928dc100
CRID:2_206_522873
Domain:army.mil
Seat:BSW
Size:320x50
Bid:$2.11
Timestamp:10/31/2025, 5:45:51 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/20/2025, 5:09:52 PM4.61s
    adomain_analysissuccess11/20/2025, 5:09:57 PM3.34s
    adomain_capturesuccess11/20/2025, 5:09:54 PM0.14s
    ad_rendersuccess11/20/2025, 5:09:48 PM16.30s
    brand_mappingsuccess11/20/2025, 4:34:50 PM0.09s

    Analysis Results

    Ad Format: banner

    Brands: Army

    Size:320x50
    Data Transferred:1211.36 KB
    Render Time:7.40 Seconds
    Creative Inferred IAB Categories:
    • Careers (IAB4)
    • Law, Govt & Politics (IAB11)
    Total Ad Size:1230.45 KB
    Requests Made:
    URLSize (KB)
    https://cdn.bighappy.co/creatives/cr250930010/output.webm584.23
    https://cdn.doubleverify.com/dvbm.js529.21
    https://ads.bighappy.co/ad/pl25093000576.17
    https://choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20913&c=adtheorent01cont522873&w=320&h=50&js=pmw0&plc=tr&uid=ce19a7f3fe4737f336d16db2018dbff821.11
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://tps.doubleverify.com/visit.js?gdpr=&gdpr_consent=&flvr=1&ttmms=59&ttfrms=42&brid=96&bridua=3&bds=1&tstype=2&eparams=DC4FC%3Dl9EEADTbpTauTau649%40%5CD6CG6C%5D52%3F8%40%3D5%3A%3F%5DH%40C%3C6CD%5D56GTauU2%3F4r92%3A%3Fl9EEADTbpTauTau649%40%5CD6CG6C%5D52%3F8%40%3D5%3A%3F%5DH%40C%3C6CD%5D56GTar23%40FETbpTauTau&srcurlD=0&aUrlD=0&ssl=https:&dfs=156&ddur=206&uid=1763658572987561&jsCallback=dvCallback_1763658572987321&dvtagver=6.1.src&navUa=Mozilla%2F5.0%20(Macintosh%3B%20Intel%20Mac%20OS%20X%2010_15_7)%20AppleWebKit%2F537.36%20(KHTML%2C%20like%20Gecko)%20Chrome%2F136.0.0.0%20Safari%2F537.36&htmlmsging=1&chro=1&hist=2&winh=1080&winw=1920&wouh=580&wouw=780&scah=600&scaw=800&tgjsver=9001&lvvn=28&m1=96&refD=1&referrer=about%3Asrcdoc&fwc=0&flt=0&fec=5&fcifrms=1&brh=2&dvp_epl=189&noc=4&nav_pltfrm=Linux%20x86_64&ctx=15871789&cmp=33002505&sid=8126145&plc=429049042&adsrv=1&advid=9635892&jsver=9001&errorURL=https://tps.doubleverify.com/visit.jpg&mib=0&mon=1&blk=0&dvp_rcp=2&dvp_htec=1&dvp_seem=2&dvp_tuk=1&dvp_sukv=183514342.2318074&ee_dp_sukv=183514342.2318074&dvp_tukv=417160991681.15985&ee_dp_tukv=417160991681.15985&dvp_tuid=115578324114&jurtd=10394847420.56
    https://sb.scorecardresearch.com/p2?c1=9&c2=16077523&c3=2&cs_xi=cuid_aae7fc62-c708-11ee-a83d-1202f1c33782&rn=8165c284-c028-11f0-9e91-42010ab201560.04
    https://ad.doubleclick.net/ddm/trackimp/N8531.3928021BIGHAPPYLLC/B33002505.429049042;dc_pre=CLvC8ZWcgZEDFTgvaAgdlEgODA;dc_trk_aid=622402632;dc_trk_cid=241520441;ord=567975406340850.2;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;gdpr=GDPR;gdpr_consent=$%7BGDPR_CONSENT_755%7D;ltd=;dc_tdv=1?0.04
    https://choices.trustarc.com/cap?aid=adtheorent01&pid=adtheorent01&cid=20913&w=320&h=50&c=89f80.04
    https://sb.scorecardresearch.com/p?c1=9&c2=16077523&c3=2&cs_xi=cuid_aae7fc62-c708-11ee-a83d-1202f1c33782&rn=8165c284-c028-11f0-9e91-42010ab201560.00

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

    <script>  bighappy_ad_params = {    width: "320",    height: "50",    click: "https://rtb.adentifi.com/Clicks?crId=522873;sId=802202;lId=108279;cId=20913;adExchange=BidSwitch;action=click;adId=8165c284-c028-11f0-9e91-42010ab20156;adThdId=ce19a7f3fe4737f336d16db2018dbff8;engineId=322267818959636560;dIp=MzUuMTQ1LjExMC4yMzQ;dIpv6=;adThdIdCode=WEB_MD5_V4;dealId=0;geoId=756;inventoryId=304868;rtdmIndicator=1;timestamp=1762994065;lat=MjkuMTY;long=LTgyLjE4;dma=NTM0;stateCode=;zip=MzQ0NzM;bsc=${CLICK_URL_ENC};redir=",    cachebuster: "8165c284-c028-11f0-9e91-42010ab20156",    creative_id: "522873",    campaign_id: "20913",    placement_id_dsp: "108279",    latitude: "29.16",    longitude: "-82.18",    zip_code: "34473",    referer_url_enc: "https%3A%2F%2Fwww.tmz.com%2F2025%2F11%2F12%2Fpenny-dead-at-232%2F",    publisher_id: "8680",    bid_id: "8165c284-c028-11f0-9e91-42010ab20156",    ip_address: "35.145.110.234",    is_preview: "[IS_PREVIEW]",  };</script><script src="https://ads.bighappy.co/ad/pl250930005" async></script><img src='https://rtb.adentifi.com/Imps?impId=1;adId=8165c284-c028-11f0-9e91-42010ab20156;lId=108279;sId=802202;cId=20913;crId=522873;adThdId=ce19a7f3fe4737f336d16db2018dbff8;adExchange=BidSwitch;engineId=322267818959636560;dealId=0;geoId=756;inventoryId=304868;rtdmIndicator=1;timestamp=1762994065;property=tmz.com;dIp=MzUuMTQ1LjExMC4yMzQ;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=264942250;cuid=cuid_aae7fc62-c708-11ee-a83d-1202f1c33782' style='display:none; width:0px; height:0px;' /><script src="https://tags.bkrtx.com/js/bk-coretag.js"></script><script>bk_addPageCtx("id","cuid_aae7fc62-c708-11ee-a83d-1202f1c33782");bk_allow_multiple_calls = true;bk_use_multiple_iframes = true;bk_send_statid_payload = true;bk_use_image = true;bk_callback = true;bk_doJSTag(18840, 4);</script><img src='https://sb.scorecardresearch.com/p?c1=9&c2=16077523&c3=2&cs_xi=cuid_aae7fc62-c708-11ee-a83d-1202f1c33782&rn=8165c284-c028-11f0-9e91-42010ab20156' height='0' width='0' /><span id="te-clearads-js-adtheorent01cont522873"><script type="text/javascript" src="//choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20913&c=adtheorent01cont522873&w=320&h=50&js=pmw0&plc=tr&uid=ce19a7f3fe4737f336d16db2018dbff8"></script></span><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=206&amp;imp=1" alt=" " style="display:none"/>

    Creatives

    Creative Screenshot 1Creative Screenshot 2Creative Screenshot 3