Creative Details

Quality Score: 8/10

The advertisement promotes First Citizens Bank's lending solutions aimed at helping customers achieve homeownership.

Creative Information

CID:df541d52-879d-420d-8cc9-beec96e03176
CRID:25_1eda8zmh
Domain:firstcitizens.com
Seat:TTD
Size:300x250
Bid:$1.64
Timestamp:10/31/2025, 5:45:42 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess10/31/2025, 6:28:30 PM5.38s
    adomain_analysissuccess10/31/2025, 7:34:18 PM3.16s
    adomain_capturesuccess10/31/2025, 7:34:15 PM0.19s
    ad_rendersuccess10/31/2025, 6:28:25 PM31.23s
    brand_mappingsuccess10/31/2025, 5:45:43 PM0.15s

    Analysis Results

    Ad Format: banner

    Brands: First Citizens

    Size:300x250
    Data Transferred:556.48 KB
    Render Time:7.21 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    • Real Estate (IAB21)
    Creative Inferred IAB Ad Products:
    • Finance and Insurance (1335)
    • Real Estate (1482)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Small Business (1047)
    • Banking (1337)
    • Credit Cards (1339)
    • Insurance (1340)
    • Mortgage Lenders and Brokers (1348)
    • Retirement Planning (1350)
    • Financial Investment and Management Applications (1352)
    Landing Page:
    https://www.firstcitizens.com/hosted/campaign-land...
    Domain:www.firstcitizens.com
    Brand:
    First Citizens
    Total Ad Size:575.61 KB
    Requests Made:
    URLSize (KB)
    https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js?cache=r20110914221.47
    https://ad.doubleclick.net/ddm/adj/N1116303.284566THETRADEDESK/B34202380.430840230;dc_ver=106.314;sz=300x250;u_sd=1;nel=1;u=075d5dda-40a6-4b83-826d-c4ee23eb5a33;dc_adk=2027040026;ord=ks16px;click0=https%3A%2F%2Finsight.adsrvr.org%2Ftrack%2Fclk%3Fimp%3D075d5dda-40a6-4b83-826d-c4ee23eb5a33%26ag%3D3amvdyc%26sfe%3D1b385d4f%26sig%3DJXbQz7TbBEVkc68jJiycI078lz2en1kkAbIyL3MWVd4.%26crid%3D1eda8zmh%26cf%3D9516335%26fq%3D0%26t%3D1%26td_s%3Dmail.yahoo.com%26rcats%3Doj8%26mste%3D%26mfld%3D2%26mssi%3D%26mfsi%3D%26sv%3Dkargo%26uhow%3D59%26agsa%3D%26wp%3D1.6435374%26rgz%3D29072%26dt%3DPC%26osf%3DWindows%26os%3DWindows10%26br%3DChrome%26svpid%3D8727%26rlangs%3Den%26mlang%3D%26did%3D%26rcxt%3DOther%26tmpc%3D10.480000000000018%26vrtd%3D%26osi%3D%26osv%3D%26daid%3D%26dnr%3D0%26vpb%3D%26crrelr%3D%26npt%3D%26cc%3D1~KLUv_WNa1XJFXgDdCAAjED7eQB5vAM8buGsN2PUMWH8F7lg0BBCxBPI8gTw17QBRGRieGFjcMYDrAJE6Aj4VWRAk8IW1goWAlbWChQAUPwAVc8DOHGDHHGBlDoDiCln3D6BzhawS1zdgSFUAXgqwnoA2rAAoPgAkNkBegGueP-sXvgBDtjT5LUjs1t2vNGVr37AFpd1K4reC_LZyfC1UrBaoj0gL0UekladlxkjHXbrtrPHarAt33rU0WocFtXa0Vj1ZQVqrHixUW8IGaCK5PyxFHgtKDyuJFjBHT5jl_p8q1geJ9d3VPjP-59Hy3HLgKrKCYhibJHiqE91R4AQPEVyAM2YowjIABwj8MGMmu2dz7jUgDadfKmad7IMe30YYfVg7lFO9d24B%26dur%3D1~KLUv_WMFoCgkCAEtBwCDiykRRBBBBD4RXEAG2wwxdZjphopQhU3xQU-tICWinJ-PhUuX0lH2li1FVLiHutaLj1UrUoqcYI0tCSGYeOIJwAgkZsDibZwQNoCx4zEx4jkRoosV3hMfEHlOuKdEXkDi1XBOvJkxHg03wRobk4zBlmA301RcaHi8GS7Wfn2tcXcp4c18Q955Cn_kH24bdedyslonIPIkYIYP7wm3EoGJDf-6pFQ0M20pEfx6P7EyCfMv5haRTibBFr2LLfXSSY6OQoGo6-4n5KG7asgGRpdtEueLDBIKYKAw6shSxyV49g-uk68C%26durs%3DQtp84u%26bdc%3D131%26uidd%3DMMCGFoIvhRKhKvIOgZwy767FpJLBtXz4F-dcbL1vxrGZPqN-%26idl%3DXY3007G_phHg6e2jO8IndePiyRnTQh_nwct5FcbTcou6jN-eA%26testid%3Diavc1%2520%26fpa%3D468%26pcm%3D3%26ict%3DWiFi%26said%3D9eb421f1-2f9a-4007-8575-0a9265fa7c39%26auct%3D1%26us_privacy%3D1YNN%26tail%3D1%26r%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=fnW(fF.B_1;stc=1;chaa=1;sttr=36;prcl=s73.47
    https://www.googletagservices.com/dcm/impl_v106.js68.78
    https://ep1.adtrafficquality.google/bg/JZ8w1i8bx3cDZQSBxsx5w15uhXHOiRxKXBGDxXBp4-A.js52.91
    https://s0.2mdn.net/simgad/183987559605642491346.82
    https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js42.74
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=d6m091v_3amvdyc_1eda8zmh&c=tradedesk01cont1&js=pmw0&w=300&h=250&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.19
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://www.googletagservices.com/dcm/dcmads.js16.68
    https://pagead2.googlesyndication.com/pagead/js/r20251030/r20110914/elements/html/omrhp.js11.63

    Advertiser Domain

    Advertiser Domain

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    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1