Creative Details

Quality Score: 6/10

The advertisement promotes a product called 'DOS' with a call to action to order online and pick up in-store, while emphasizing responsible consumption for individuals aged 21 and over.

Creative Information

CID:dba64a89-8bee-4226-87e0-db9a0eb1b792
CRID:25_vazd3cdr
Domain:heineken.com
Seat:TTD
Size:320x50
Bid:$2.03
Timestamp:10/31/2025, 5:41:04 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess10/31/2025, 6:09:48 PM5.12s
    adomain_analysissuccess10/31/2025, 7:19:20 PM2.15s
    adomain_capturesuccess10/31/2025, 7:19:18 PM0.14s
    ad_rendersuccess10/31/2025, 6:09:43 PM22.20s
    brand_mappingsuccess10/31/2025, 7:19:20 PM1.70s

    Analysis Results

    Ad Format: banner

    Brands: Heineken

    Sensitive:Hard Alcohol
    Quality:Adomain not match landing page domain
    Size:320x50
    Data Transferred:54.25 KB
    Render Time:6.69 Seconds
    Creative Inferred IAB Categories:
    • Food & Drink (IAB8)
    • Shopping (IAB22)
    Creative Inferred IAB Ad Products:
    • Alcohol (1002)
    • Beer (1004)
    Domain Inferred IAB Categories:
    • Food & Drink (IAB8)
    Domain Inferred IAB Ad Products:
    • Alcohol (1002)
    • Beer (1004)
    Landing Page:
    https://shop.wayvia.com/?campaignid=GYOw1klnYx_531...
    Domain:shop.wayvia.com
    Total Ad Size:73.34 KB
    Requests Made:
    URLSize (KB)
    https://ad.adsrvr.org/bukt701/xf974kf/vazd3cdr_320x50.jpg?cb=42190632.32
    https://choices.truste.com/ca?pid=tradedesk01&aid=tradedesk01&cid=894rmfb_za0ecny_vazd3cdr&c=tradedesk01cont1&js=pmw0&w=320&h=50&sid=0&dsarequired=&dsabehalf=&dsapaid=&dsaparams=21.11
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://wa2-bid.adsrvr.org/bid/feedback/kargo?t=1&iid=9e48835e-2031-4d8f-b0ae-537d0df2f353&crid=vazd3cdr&wp=2.0270271&aid=32bd8c5b-53c8-4964-8d15-3f97a40e1897&wpc=USD&sfe=1b385cec&puid=a275beca-2842-1567-c1cc-324ded0a826c&bdc=137&tdid=f8ade3f6-409e-468a-b9d0-77afbd98529e&uidd=EZEJj8b8D5qLmPA-qJB39qoHjAn_QcXtrFGDTqaDU9dvBFvG&pid=bukt701&ag=za0ecny&adv=xf974kf&sig=1TqRiuVRo5BLrk4SMr501uIhT472chyFlNwHeFQUxwHw.&bp=3&cf=9210864&fq=0&td_s=lillieeatsandtells.com&rcats=7gr,2ic,hhr,hmy,26o,zm4&mste=lillieeatsandtells.com&mfld=3&mssi=&mfsi=&uhow=56&agsa=&rgz=85036&svbttd=1&dt=Mobile&osf=iOS&os=iOS186&br=Safari&rlangs=en&mlang=&svpid=8482&did=&rcxt=MobileOptimizedWeb&lat=33.453200&lon=-112.074800&tmpc=20.74000000000001&daid=&vp=0&osi=&osv=&bffi=41&mk=Apple&mdl=iPhone&testid=iavc1%20&npt=2&cc=1~KLUv_WNa1XJFTgDtCABD0UHeQB5vAM8buGMN2PUMWH8F7lg0BBCxBPI8gTwc5n6YM7oIkoZDjFZRhZRaYBgTO0jgC2tFCgEra0UKASh-ACrmgJ05wI45wMocAMUVsu4fQOcKW7h_wBC2hwA8LwCKDwCJDZA3F10q25RxwADX-mbaZnazDuuqi8ois8triZfo2uDEb6rdptdmXSXMwiQEGCKKgLAHR9UUF7ilyW9B8m3dtXqUbO3zFpR2K4nfCtLbytHTQsVqgRIQRAuRgCBaebr9pKbwae3oCX_ux1LksaB4rCTezQME5ugJs9z_U8X6ILG-O58Z__M8WxfPx5YDFwZWUNooUQFupI3ZC5gh6XqrkOBBA8sAHAX8WLvodz_lJPZRBmLTnA6JfQg.&dur=1~KLUv_WMFoCgkNwAtAwCThRIRRBBBBD4RXECFfZYV576_vhd2PW-osaXQ545C-6fvGn-WXDGywjYGij3CzPCacCtGVthgE09JKJ9pCdDhBYC7Ceo-pltIvr98Agf8qVALmx2WxO6ixbyc0l8BuMWjvkUZAQ..&durs=wr6zZe&crrelr=&fpa=676&pcm=3&vc=12&said=8a487964-f964-490b-ab21-6585a003e028&ict=Ethernet&auct=1&us_privacy=1YNY&im=1&mc=450df8a0-95ad-47ff-86ff-fbeb0b4b1259&idl=Xi3007U7AKnyTg9q_pw4_-tC6SPMIsZ2OAKhrOIjRSR_UihH1UdS6wXTcGx2RvNl6S8JAP&ev=NgN_Q02tw7tZW9BGNOzJBgFjpSkf8GBevEzAFkb-zOs.&rsv=0.0000131343785674523&abr=d1cd0b90-87d7-43b7-8f08-842351d29778&tail=10.79
    https://p.tvpixel.com/com.snowplowanalytics.iglu/v1?schema=iglu:com.dataplusmath/display_impression/jsonschema/1-0-0&aid=heineken-f5450fc7-c445-4013-bc8a-7402bfbd01a1&cb=726561&pub_id=bukt701&adv_id=603928&adv_nm=xf974kf&c_id=5720827&c_nm=894rmfb&pl_id=24338196&pl_nm=za0ecny&ad_id=47767580&ad_nm=vazd3cdr&width=320x50&height=&u_id=f8ade3f6-409e-468a-b9d0-77afbd98529e&u_ip=&app_id=&app_nm=&dvc_typ=Mobile&dvc_id=&dvc_lat=&us_privacy=0.04
    https://choices.trustarc.com/cap?aid=tradedesk01&pid=tradedesk01&cid=894rmfb_za0ecny_vazd3cdr&w=320&h=50&c=93120.04

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    Creatives

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